FunnelEnvy

FEBRUARY 5, 2024

Effective SaaS Content Marketing and SEO Content marketing is essential to online marketing efforts. Be intentional about link building and internal links. Organizing content topics and long-tail keywords around search intent is a simple way to organize your approach.

Paid Content 62

Paid Content PPC Traffic SEO 62

KoMarketing Associates

MAY 21, 2019

Instead, we want to look at longer tail terms that target users further down the funnel. These long tail keywords may not get as many searches but they are more relevant and likely less competitive. Focus on long tail terms that take buyers along the journey and better match intent. Utilize Your Paid Data.

Top of Funnel 141

Top of Funnel Tactics SEO Long Tail Marketing 141

KoMarketing Associates

JULY 18, 2017

From there, plug in your theme (we focused on “content marketing” in the above example) to a keyword research tool to see what types of related queries have volume. You will be presented with a number of “long-tail” keyword phrases that relate to the theme. Analyze the First Page of SERPs.

SEO 141

SEO Long Tail Marketing SERP Content 141

KoMarketing Associates

MAY 13, 2020

At the time of the announcement, Google said that Hummingbird would be paying closer attention to every word in a query, to better understand the true meaning behind the user’s intent. Content for featured snippets is automatically pulled by Google from indexed webpages that Google believes matches the user’s intent.

Features 165

Features Google B2B Marketing Top of Funnel 165

Convince & Convert

JUNE 6, 2013

You begin with an idea for your content, which of course, should track to your marketing objectives. I’m an online marketer, a specialist in content marketing strategy and writing. So now I’m going to put Long Tail Pro to work. Long Tail Pro delivers good news. First up is my strategy.

Keywords 136

Keywords Long Tail Marketing Blogger Content 136

Biznology

JUNE 8, 2018

With modern SEO tools, your small keyword footprint limits your ability to track related long-tail keywords and their pages. This is why many marketers are skeptical of the way SEO is practiced today. These are the pages that need to link to your high-value pages, to lend them enough authority to rank.

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. Over 70% of search queries are made up of long-tail keywords while the other 30% consist of head keywords, as shown in the below graph: If you are ignoring long-tail keywords then you are ignoring 70% of the search traffic.

Long Tail Marketing 92

Long Tail Marketing Keywords SEO Campaigns 92

KoMarketing Associates

OCTOBER 18, 2016

When used effectively, content marketing can help build your brand, attract new business, support SEO initiatives, and improve your reputation across the industry. Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Here are 20 of my favorites.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

seo.co

MARCH 8, 2021

Target long-tail keywords of at least six words. So if you target long-tail keywords and follow good SEO principles, you might rank as the premier answer to a common question. . They just want to satisfy search intent. Such questions usually require longer keyword phrases. Write for humans. Working with SEO.co.

Positioning 64

Positioning Lead Scoring Lead Ranking Long Tail Marketing 64

seo.co

APRIL 17, 2022

Online marketing has increased the competitive pressure on law firms over the past two decades. It also gives you a chance to optimize for long-tail keywords that often get overlooked. Which strategies are worth pursuing? Which ones are trends? How should we allocate a limited budget?

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

EMagine B2B Blog

DECEMBER 3, 2018

Also, Google will now display the mobile versions of pages in search results and Google cached pages, making speed and performance critical to webmasters and marketers. Long-Tail Keywords Continue to Grow. Watch Search Intent. Since Google pays close attention to the user’s search intent, you should too.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

B2B Marketing Insights - WE

MARCH 25, 2022

Long-tail keywords are specific phrases that are more targeted and less competitive than general keywords. Take the research that your target audience is searching for (keeping in mind search intent) and then create content that includes those terms. Content Strategy. B2B SEO Solutions That Generate Real Demand.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

EMagine B2B Blog

DECEMBER 3, 2018

Also, Google will now display the mobile versions of pages in search results and Google cached pages, making speed and performance critical to webmasters and marketers. Long-Tail Keywords Continue to Grow. Watch Search Intent. Since Google pays close attention to the user’s search intent, you should too.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

KoMarketing Associates

SEPTEMBER 20, 2016

At the time of the announcement, Google said that Hummingbird would be paying closer attention to every word in a query, in an effort to better understand the true meaning behind the user’s intent. Work across the organization (sales, marketing, customer service) to identify a handful of frequently asked customer questions.

Google 120

Google Ideal Customer Profiles Long Tail Marketing SEO 120

Biznology

JULY 9, 2014

Most general online marketers still don’t understand the concept well enough to speak intelligently on it, and yet within a matter of seconds most SEO’s could rattle off five reasons why they need to be involved in every decision-making process. In this case you are proposing the development of an ambassador community in Q2, 2015.

Enterprise Management 80

Enterprise Management Buy SEO Marketing & Strategy 80

Directive Agency

NOVEMBER 2, 2016

The idea of paid for advertisements makes everything seem a little more high stakes to the DIY digital marketer sitting at home on his couch making business decisions. As with everything in the online marketing world, it’s all about aligning the right inputs to create the right outputs. But don’t worry. “Ever Tried.

Paid Content 49

Paid Content Work Management Marketing Management Service 49

Hinge Marketing

DECEMBER 3, 2014

If you’re new to the world of SEO and online marketing , you may not remember a time when you were able to see every keyword that drove traffic to your site through search engines – and how much traffic each keyword was generating. .” Content Marketing Online Marketing' 1) Google Auto-Populate.

Keywords 48

Keywords Optimization Marketing Websites Marketing Analytics Tools 48

Outbrain

AUGUST 27, 2018

. #1: Retargeting by Long Tail Keywords. They show that the visitor has a high level of intent, and you can – and should – leverage that intent. They show that the visitor has a high level of intent, and you can – and should – leverage that intent. How to do it?

PPC 38

PPC Paid Search Agency Marketing Analytics Tools Landing Pages 38

Valasys

NOVEMBER 20, 2020

In order to reach the target audience and make a mark in the global business ground, start-ups should have a proper online marketing agenda. This time the marketing agenda should be articulated online and should be revised from time to time. PEST Analysis Market Analysis Web Audit Social Media Audit SWOT Analysis.

Online Marketing 52

Online Marketing Tips Long Tail Marketing Peer-to-peer 52

Single Grain

SEPTEMBER 15, 2020

Consider these stats: 68% of online experiences begin with a search engine. Long-tail keyword searches have a click-through rate 3-5% higher than generic searches. Why You Should Use Long-Tail Keywords in Your SEO Campaign. In 2015, Neil Patel wrote a piece called The Beginner’s Guide to Online Marketing.

Lead Scoring 52

Lead Scoring Lead Ranking Keywords Marketing Budget 52

accelerate agency

FEBRUARY 12, 2023

How well do articles or posts answer reader intent? Understanding search intent. Mastering Search Intent: Types of Google Searches Performing a Google search is something with which we’re all familiar. That’s search intent. That it’s critical for you to understand their search intent remains the same.

Top of Funnel 87

Top of Funnel Marketing Budget SEO Enterprise Management 87

Single Grain

JUNE 14, 2023

Whether you’re new to marketing or an experienced business owner looking to improve your advertising campaigns, these PPC marketing strategies will help you. PPC advertising is a popular form of online marketing where advertisers bid on keywords, paying a fee each time their ad is clicked. Let’s get started!

ROAS 52

ROAS Paid Content PPC Cost Per Click 52

Anyword

OCTOBER 7, 2019

The bottom line, regardless of the type of business goal, publishers have had to start thinking like online marketers in order to survive. . Thinking like a marketer may seem like a simple endeavor on the surface. Content marketing is, by nature, a long-tail endeavor. This is mostly because of user intent.

Loyalty 74

Loyalty Optimization Correlation Marketing Analytics Tools 74

Convince & Convert

MAY 13, 2010

Social media creates kinship between companies and customers, and kinship equals purchase intent. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches?

Social Media 154

Social Media Media Webinar Metrics Marketing & Strategy 154

Hubspot

SEPTEMBER 4, 2012

We’ve set the Guinness World Record for largest online marketing seminar, we've hosted webinars with partners such as Facebook , LinkedIn and Salesforce and we’re able to host and promote in-house because of the modern marketing team we’ve built! Here at HubSpot, we know a thing or two about webinars.

Webinar Metrics 28

Webinar Metrics Co-Registration Landing Pages Long Tail Marketing 28

accelerate agency

JANUARY 10, 2021

Search Intent: Types of Google Searches. How the SEO Strategy is Mapped to the Marketing Funnel . How well do articles or posts answer reader intent? . It starts by understanding search intent. . Search Intent: Types of Google Searches. That’s search intent. Why SaaS Companies Need a SEO Strategy?

Top of Funnel 69

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 69

seo.co

JANUARY 4, 2022

You can use the headline from each separate article as a header tag , which will allow you to continue capitalizing on them if they contain valuable long-tail keyword phrases. Most search intent is quick and only needs a couple hundred words to answer a user’s query. An Internal Content Audit Case Study.

SEO 98

SEO Lead Scoring Lead Ranking Content 98

Convince & Convert

MARCH 4, 2010

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. What’s the Point? The first step in that process of course is knowing why it is that you’re blogging.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

ClearVoice

AUGUST 27, 2019

Keywords have long been the focus of many digital marketers. Many marketers have obsessed over keyword rankings and spent countless hours researching and optimizing pages for a high-value keyword or long-tail keyword phrase. Prioritize intent over keywords. Avoid keyword stuffing.

De-duplication 92

De-duplication Tactics SEO PageRank 92

Anyword

OCTOBER 7, 2019

The bottom line, regardless of the type of business goal, publishers have had to start thinking like online marketers in order to survive. . Thinking like a marketer may seem like a simple endeavor on the surface. Content marketing is, by nature, a long-tail endeavor. This is mostly because of user intent.

Loyalty 40

Loyalty Optimization Correlation Marketing Analytics Tools 40

accelerate agency

AUGUST 10, 2021

Search Intent: Types of Google Searches. How the SEO Strategy is Mapped to the Marketing Funnel . How well do articles or posts answer reader intent? . It starts by understanding search intent. . Search Intent: Types of Google Searches. That’s search intent. Why SaaS Companies Need a SEO Strategy?

Top of Funnel 52

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 52

Outbrain

JANUARY 3, 2021

As an online marketer, one of your key goals is getting more traffic to your blog without spending a lot of money. Leveraging Long-tail Keywords. Long-tail keywords are groups of words or phrases that mimic regular speech, and they are all the rage in digital marketing. Investing in Customer Surveys.

High Quality Lead 34

High Quality Lead Paid Content Traffic Cost 34

Conductor

JULY 6, 2022

Kicking off the buying process with online research has become the norm. Ranking at the top of the SERP for key search queries can put you on the radar of these buyers and draw them to relevant pages on your site based on their search intent. Buyers want you to meet their needs at each stage of the buying journey.

Enterprise Management 59

Enterprise Management SEO Lead Scoring Lead Ranking 59

seo.co

JANUARY 31, 2022

Search ranking is a critical KPI since it directly correlates with the success of your digital marketing efforts. Typically, you will rank rather quickly for long-tail, brand-specific, and location-specific keywords, whereas high difficulty keywords will take relatively much longer. Key Takeaway.

SEO 111

SEO Webinar Metrics Lead Scoring Lead Ranking 111

Directive Agency

DECEMBER 1, 2017

As Google says that, “They’re the I-want-to-know, I-want-to-go, I-want-to-buy, and I-want-to-do moments that are loaded with intent, context, and immediacy.”. A case study from BoxCrush , an online marketing agency, paints a clear picture. Free Consultation. Image Source ). But what happens without segmentation? Image Source ).

Adwords 40

Adwords Advertising Agencies Campaigns Advertisements 40

seo.co

JANUARY 20, 2021

Though the days of keyword stuffing are far behind us, there’s still something to be said for targeting natural, long-tail search terms that tell Google and other search engines what your content is about. As mentioned, content rests at the core of all online marketing. Quality content.

Business 69

Business Buyer Personas Copywriting Advertising Agencies 69

Convince & Convert

JUNE 22, 2010

Experimenting with social media to appease your communicator or be like the “cool kids&# is bound to fail if there's no real intent or effort (or resources) behind it. Until folks have their ah ha moment, it's very easy for them to dismiss social media.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132