Marketing Insider Group

NOVEMBER 10, 2020

No one had neat workshops or helpful guides prepared on how to rearrange a strategy to account for a global pandemic. If you’re tired of Zoom calls but would still like to expand your skill set, consider taking advantage of these five professional development resources. Marketers have spent most of the last year scrambling.

Conference 229

Conference Resources Peer-to-peer Paid Search Agency 229

Heinz Marketing

MAY 26, 2021

While there are probably some tools and techniques you already use in your free time, here are five additional resources that can help contribute to professional development: LinkedIn Learning. Whether you’re learning a new skill for the first time or looking to brush up in a particular area, Hubspot is an awesome resource.

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Resources B2B Thought Leadership Hubspot Thought Leadership 133

Anyword

JANUARY 4, 2023

Fortunately, there are plenty of resources available to help non-native speakers become successful copywriters. Here, we’ll discuss six essential copywriting resources that non-native English speakers can use to improve their skills and make their content stand out. Associated Press Stylebook.

Copywriting 98

Copywriting Resources Press Course 98

Biznology

JUNE 28, 2019

Implementing an employee advocacy program has a slew of benefits for your marketing team, but you might be surprised to hear it helps your human resources department as well. Additionally, your program will help HR reach its KPIs too. How Employee Advocacy Helps With Recruiting. How Employee Advocacy Helps With Retention.

Resources 149

Resources Social Media Thought Leadership Public Relations 149

Salesforce Marketing Cloud

JUNE 10, 2022

However, only 23% of consumers say they completely trust the health industry. They’re interested in transparent pricing, streamlined checkout flows, helpful resource centers, and the ability to interact how, when, and where they want. Here’s how AI can help. Help patients manage costs. The challenge?

eCommerce 96

eCommerce Work Management Allocation Paid Search Agency 96

KoMarketing Associates

JANUARY 30, 2018

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. These will be able to rescue and guide you when needed, as they have helped us stay informed of changes, updates, and even some cool marketing tricks. LinkedIn Ads. Twitter Ads.

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Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Zoominfo

NOVEMBER 6, 2020

Defining the goals and mission helped the ZoomInclusion trailblazers formulate more details about where they wanted to go and what success might look like. How can we help?’” Establishing groups like ZoomInclusion at your company can help attract people who want to work in a place where they can actually excel and succeed.

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Resources Zoominfo Class Buy 130

Marketing Insider Group

APRIL 15, 2024

B2B creators adapt their content for various types of businesses, offering relevant advice and strategies that help businesses of all sizes thrive and evolve. By combining industry expertise with a knack for storytelling , B2B creators are setting new standards for how businesses communicate and connect.

Enterprise Management 234

Enterprise Management B2B B2B Thought Leadership SMB 234

Zoominfo

APRIL 7, 2020

Human Resources controls a growing piece of the budget. Free Trial One Major HR Pain Point: Data Security Data security, vendor trust, and system reliability The human resource department deals in data, so data security is top of mind. “I But there are many industries and employees who don’t live on their mobile phones.”

Resources 130

Resources Peer-to-peer Vendors Mobile Marketing 130

Vidyard

JANUARY 8, 2021

If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team. Help Your Remote Sales Team Shine. Virtual Sales Training Resources. Get the Kit. Prospecting with personalized videos.

Training 141

Training Top of Funnel Resources Work Management 141

Conductor

MARCH 16, 2022

Implementing SEO into your content development process will enable expanded keyword research that helps you better articulate your customer’s voice, questions, and needs in your content. Top Educational SEO Resources for Content Marketers. While it’s dense, it’s also incredibly resourceful. Get ready to rise in the ranks.

Education 98

Education Resources SEO Lead Scoring 98

KoMarketing Associates

AUGUST 29, 2017

To answer these and the many other questions you may have about Google Analytics, I’ve compiled a list of 15 free resources offered by Google to help you learn how to implement GA and develop data-driven marketing strategy using all the features it has to offer. And, where do marketers find value in Google Analytics?

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

Trade Press Services Newsletter

MARCH 7, 2024

Writing a book takes a monumental investment of time, energy, and resources. Book publishing is a multifaceted industry with several key players—authors, literary agents, publishers, editors, distributors, booksellers, and libraries. Writing, developing, distributing, and marketing a book requires an investment of time and resources.

Paper 311

Paper Thought Leadership Planning Storytelling 311

ClearVoice

MAY 16, 2020

It’s a difficult time for many — if not all — industries right now. And many resources to help fuel your business as we await the next steps. From applying for small business loans to filing for unemployment and more, consider this your COVID-19 resource guide. 9 Important COVID-19 resources for freelancers: 1.

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Resources Budget Programs Act-On Television marketing 122

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. Smart Insights.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Brandpoint

JUNE 4, 2020

Liz will be speaking virtually at the SMSS on the topic “Producing Consistent Content with Limited Resources for Small Businesses.” ” She was also so kind as to let us interview her about her session, including tips and tricks for working with limited resources and minimal design background. AKA, most of us!)

Resources 148

Resources Budget Programs Paid Search Agency Advertising Agencies 148

Valasys

APRIL 11, 2023

However, not all SMBs have access to the same resources and tools as larger companies. This is where innovation resources come in. Innovation resources refer to the tools, techniques, and strategies. In this article, we will explore some of the top innovation resources that SMBs can leverage to stay competitive and innovative.

Advertising Mediums 52

Advertising Mediums Resources Enterprise Management Work Management 52

ClearVoice

JUNE 18, 2020

To assist with bringing some of the latest resources to the forefront, we’ve compiled a list of grants that are specifically designed to provide funding for minority freelance business owners. Consider additional resources for award recognition for your business. San Diego Black Chamber of Commerce to Help Local Small Businesses.

Resources 99

Resources Business Work Management Startups 99

Unbounce

OCTOBER 1, 2019

If you haven’t, suffice to say that they’re kind of a big deal in the wedding industry. What you probably haven’t heard is how the brand’s marketers helped drive customer acquisition like mad by persuasively communicating Zola’s benefits to the diverse segments of its target audience. Enter Unbounce.

Paid Search Agency 111

Paid Search Agency Landing Pages Planning Work Management 111

FMG Suite

NOVEMBER 2, 2023

This enhanced offering highlights FMG’s continued mission to deliver industry-leading marketing solutions to advisors to keep them ahead of their competition. About FMG Suite FMG is an all-in-one marketing platform that helps more than 40,000 financial advisors and insurance agents stay connected with clients and grow their businesses.

Resources 59

Resources Design Marketing Management Marketing Automation Services 59

Stevens & Tate

DECEMBER 21, 2020

If you are looking for packaging design resources, here are 7 to get you started. To keep up with the latest happenings in the industry, you need to keep in touch with Packaging World. It features design inspiration from the entire globe along with industry headlines and a fully stocked directory of packaging design resources.

Resources 59

Resources Design Creativity Features 59

BenchmarkONE

NOVEMBER 17, 2020

Your company blog is great for pushing your own content marketing agenda and for providing endless resources to your leads and site visitors. So, let’s dive into the specifics needed to take your blog from an essential component of your small business marketing plan to a reliable, go-to resource for others within your industry.

Resources 94

Resources Peer-to-peer Paid Search Agency Marketing Budget Creation 94

Sprout Social

MARCH 12, 2021

Starting today, we're using social to support you by sharing resources and starting new conversations around remote work and open communication to help (even just a little) during this time. These resources will help you prepare for ongoing adjustments to the new normal businesses and communities are facing.

Resources 99

Resources Social Media Custom Publishing Digital Transformation 99

NetLine

MAY 25, 2022

Human Resources professionals have had quite the last few years, huh? What Do Human Resources Professionals Need From Their HRIS Software? HR pros and departments have leaned on human resources software (also known as HRIS [human resources information system]) to streamline their work and empower their colleagues for decades. .

Work Management 52

Work Management Marketing Management Resources Allocation 52

ClearVoice

JANUARY 13, 2022

With these undeniable statistics, many companies stepped up to provide access and equity to help minority entrepreneurs stay afloat in 2020 and continue to maintain their commitments in 2022. If you're a minority business owner, we've compiled grants and resources that may be helpful for you in the new year.

Resources 52

Resources Business Allocation Paid Search Agency 52

Marketing Insider Group

AUGUST 1, 2023

With the help of AI, you can gain powerful insights about your marketing segments to help cater your website strategy to your audience. As a result, you’ll save your team time and resources that can be dedicated to actually implementing your website design strategy and creating marketing materials.

Marketing AI 228

Marketing AI Planning Marketing & Strategy Top of Funnel 228

Conductor

JUNE 11, 2020

With that in mind here are some resources that we have put in place to help you get your next SEO or digital marketing position. Conductor Covid-19-Resource-Hub : Keep up-to-date with all the latest trends, data and other general information on how the search market has recently changed. You can blaze your own trail.

Resources 59

Resources SEO SERP Forrester 59

Vidyard

JANUARY 8, 2021

If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team. Help Your Remote Sales Team Shine An all-in-one video selling resource to support your strategic planning, SKO, and ongoing enablement.

Training 74

Training Top of Funnel Resources Work Management 74

Customer Experience Matrix

APRIL 26, 2024

Our view is they’re not essential, but over time, we’ve seen the industry split between CDPs that only build profiles and CDPs that include activation functions. The other thing we’ve seen, more or less continuously, is expansion of CDP into new industries. Where do you see the industry headed next?

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Marketing Insider Group

JULY 3, 2023

Don’t worry — we’re here to help you out. Investigate our list of resources for discovering current trending topics that keep your content relevant. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. You’d surely appreciate any shortcuts you can find.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Parse.ly

APRIL 7, 2022

In fact, in our Content Matters 2022 Report where we surveyed over 800 content marketers, we found that video is the number one content type marketers want to do more of—if they only had the resources. Read on for a blueprint you can follow to start producing more vital video content marketing resources for your company.

Resources 52

Resources Video Marketing Planning Work Management 52

Vidyard

JANUARY 8, 2021

If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team. Help Your Remote Sales Team Shine An all-in-one video selling resource to support your strategic planning, SKO, and ongoing enablement.

Training 65

Training Top of Funnel Resources Work Management 65

Moz

DECEMBER 15, 2020

At Moz, we created a lot of helpful content in 2020, publishing community resources, reports, and guides across topics like local SEO analytics, competitor analysis, keyword research, campaign management, and more. The State of Local SEO Industry Report 2020. With all that coming your way, there’s bound to be some oversight.

Communities 80

Communities Resources Lead Scoring Lead Ranking 80

FMG Suite

JANUARY 26, 2022

Avoid excess jargon and industry-speak. Use subheads in your writing to help increase retention and improve SEO. The post 50 Marketing Strategies and Resources for Financial Advisors appeared first on FMG Suite. Populate your website with content that people actually want to read. Start a podcast.

Resources 52

Resources Webinar Metrics Marketing & Strategy Marketing Strategy 52

TrustRadius Marketing

MARCH 23, 2021

Free human resource software is out there but is often buried in paid advertisements and endorsements. Once the limitations are outlined, you can decide if the no-cost route is right for you in human resource management software. Homebase goes further and helps you hire a team as well. Are There Free HRM Options Available?

Resource Management 52

Resource Management Work Management Marketing Management Resources 52

Vidyard

OCTOBER 7, 2019

Learning new skills can help keep you engaged, make you more adaptable, increase your career opportunities, and even benefit your health. We put together this list of awesome FREE video resources to make it easy for you to make video the new thing you learn this week/month/year. And it’s not all video marketing either. Sign Up Free.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

Marketing Insider Group

JANUARY 8, 2024

According to the 2024 B2B Marketing Mix Report (MMR), compiled by Sagefrog, nearly one-third of B2B marketers use AI to help with content creation. B2B marketers can leverage these insights to refine their campaigns, optimize resource allocation, and stay ahead of industry trends.

Marketing AI 258

Marketing AI B2B Marketing Planning Allocation 258