15 Tips to Generate More Leads in 2015 (Part 1, featuring tips 1-5)
B2B Lead Generation
JANUARY 12, 2015
Tweet It’s a new year, and you’re likely kicking off marketing and lead generation programs to drive more new leads for 2015. Most new leads go nowhere. Often, it’s because Sales and Marketing have not agreed on a true lead definition and have not created a joint process for finding who’s ready to buy and building relationships with those who aren’t. It’s not about more leads; it’s about doing better with the ones you already have. Here’s how.