Buzz Marketing for Technology

JULY 28, 2010

The results being most of the time we get ambivalent buyers into the top of our funnel and we have to work hard to close them in order to prove value to the organization and contribute to growth. But what if we focused on those buyers who have already purchased from us? Stay tuned as I begin to launch this for next year. Tweet This!

Communities 100

Communities Curation Top of Funnel B2B Marketing 100

Writing on the Web

MARCH 31, 2011

Here’s what else Joe says in his post: So, in order to position ourselves as the trusted thought leaders, we need to act like media companies and curate the best content on the planet in our niche. And, you do need to add your point of view. That’s what makes you unique and a thought leader. Blog this on Blogger.

Curation 100

Curation Digg Content Buzz 100

Writing on the Web

JANUARY 31, 2011

The problem is that blogging takes time and in order to have consistently high quality, you’ve either got to have the popularity of Copyblogger so that good writers are begging to guest post, or you’ve got to pay writers to contribute blog posts. Look for other good blogs in your field and figure out ways to partner up.

Tips 100

Tips Advertising Agencies Digg Blogger 100

Writing on the Web

FEBRUARY 14, 2011

While this business understands that its customers want security and low prices when ordering services online, they fail to ignite passion or spark action in readers. “ We’ve got a state-of-the-art 128-bit secure site, offering the best rates on the Web.&#. Blog this on Blogger. Subscribe to the comments for this post?

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Buzz Marketing for Technology

JANUARY 14, 2010

I know we used to say Content in is King back in the 90’s and perhaps its taken social media to shine a light on exactly how much content you need in order to be king! Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Buzz Marketing for Technology

AUGUST 25, 2010

Currently you really have 4 major operating systems in the mobile space (in order of market share trajectory): Blackberry 33% and declining, Android 27% and rising, Apple 23% and declining, and Microsoft 11% and declining (see graphic). Could Apple’s decision to sell exclusively through AT&T be the very decision that kills there brand?

Mobile Advertising 100

Mobile Advertising Brand Identity Branding Digg 100

Writing on the Web

NOVEMBER 18, 2010

In order to have content that engages the hearts and minds of your target audience, you must gain: Attention. Neuromarketing and brain scans of consumers are revealing ways to connect with readers/ viewers, and connect with the subconscious, emotional parts of the brain. What are the key findings? Emotional Engagement. Be memorable.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Webbiquity

JANUARY 25, 2010

But sites like Facebook, Twitter and Digg are essentially “social search engines&# that enable prospective customers to find content recommended by their friends and peers, which is both much more powerful than advertising and much lower cost (at least direct cost, though creating great content does require resources). Tweet This!

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Writing on the Web

OCTOBER 19, 2010

In order to buy your brand, they have to remember where they saw it, and where they can go take action. And if your message resonates with them on an emotional level, they’ll have trust. It’s well known that experiences that carry a strong feeling have better chances of being remembered. Does it cause an emotional reaction?

Buy 100

Buy Digg Buzz Blogger 100

Buzz Marketing for Technology

FEBRUARY 9, 2010

Its just up to you to get them the right offer in order to get them to buy! Prospects who have been listening to you, watching what you publish and responding to your content are already working their way up the Awareness to Consideration to Purchase cycle. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us.

Trust Marketing 100

Trust Marketing Communities ROI B2B Marketing 100

Anything Goes Marketing

SEPTEMBER 9, 2006

They suggest that suggest that you should "write the post and the title first, then run a few searches at Overture , WordTracker & KeywordDiscovery to see if there is a phrasing or ordering that can better help you to target "searched for" terms." Great tip!! Again, great job Rand and thanks for your tips.

Traffic 100

Traffic Digg Tips Domain 100

Writing on the Web

NOVEMBER 15, 2010

What can we understand about human motivations and values in order for content marketing to work? What emotions are people seeking to satisfy online? These are crucial questions to be answered as you create content that appeals to emotions. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Lead Scoring 100

Lead Scoring Lead Ranking Digg Differentiation 100

Writing on the Web

SEPTEMBER 23, 2010

That is, when you promote something, you need big numbers on your email marketing list in order to get enough responses, partly because people won’t always open your emails. I call it misplaced timidity or fear of marketing ones own self. In online marketing it’s well known that the money is in “the list.&# That comes first.

Ad Building 100

Ad Building B2B Digg Trust Marketing 100

Marketing Insider Group

MARCH 15, 2011

I am really so very grateful for every tweet, like, comment, digg, stumble and visit. Now I realize that manners are not as clear in the new social world order. And with that blanket caveat, let’s proceed with a heavy dose of sarcasm and hopefully a sense of humor. Social Media Equity.

Social Media 100

Social Media Media Digg Twitter 100

Writing on the Web

SEPTEMBER 15, 2010

Those involving faulty word order, ambiguous pronouns and lack of parallel structure can be tricky to straighten out. Skim your draft for opening danglers ; test all subjects and verbs for agreement; trace every pronoun to its antecedent; look for unbalanced pairs and series. This process gives you the best chances of catching oversights.

Digg 100

Digg Buzz Blogger Amazon 100

Buzz Marketing for Technology

MARCH 16, 2010

You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. Word spreads quickly in Social Media – sometimes more quickly than you can keep up with. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Writing on the Web

AUGUST 17, 2010

In order to be successful, you have to get it out the door. But we wouldn’t know that if they didn’t “ship.&# If they didn’t complete projects and get them out the door. And that’s the difference between wanna be’s, also-rans, and those who get noticed. And publicize. Are you getting projects out the door?

Content Marketing 100

Content Marketing Tips Digg Content 100

Webbiquity

DECEMBER 16, 2010

Books make great gifts, and there’s still time to order for pre-Christmas delivery. Stumped for that last-minute Christmas idea? Since you don’t want to take the chance of buying a sleeper however, or a book that’s inappropriate for the recipient, here are nine ideas—books reviewed on the Webbiquity blog this year.

Social Media 100

Social Media Social Marketing Emarketing Media 100

Writing on the Web

SEPTEMBER 22, 2010

If you are asking for a big commitment from readers, your copy will need to be longer in order to cover possible objections and to facilitate trust. You will have to weave in social proof, statements from satisfied users, or examples and case studies. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

JUNE 28, 2010

Sign up for any kind of program or subscription-based group. 10 Elements of a Good Sales Page: Headline (plus pre-headline). Introduction. Your credibility. Features/specs. Build-up the Value. Conclusion. Share this on Bebo. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us.

Template 100

Template Ning Webcast Digg 100

Writing on the Web

AUGUST 20, 2010

Because in order to write good blog content, you need to share a little about yourself with readers. I also try to keep optimistic about machines and people. Only once did I call the clothes dryer some bad names, but Gaby doesn’t speak English…). Why am I telling you this story? Thanks for listening. Blog this on Blogger.

Blogger 100

Blogger Work Management Digg Buzz 100

Writing on the Web

AUGUST 12, 2010

In order for you to believe me, in order for me to build trust with you that I have credibility and expertise in Writing on the Web, here’s an abbreviated version of why I write this blog. In 2004 I had been working online for 5 years, doing okay, but not really. Blog this on Blogger. Subscribe to the comments for this post?

Storytelling 100

Storytelling Digg Trigger Marketing Internet Marketing 100

Webbiquity

JUNE 23, 2010

Whether the question is about where to order pizza for dinner tonight or which enterprise software system to install – or almost anything in between – most people start by searching online. Website: (almost) mandatory. Blog: not for everyone. Finally, websites have become essential for most businesses. Share this on Bebo.

Enterprise Management 100

Enterprise Management Marketing Websites Marketing Management Tools 100

Writing on the Web

OCTOBER 13, 2010

The emotional brain doesn’t have language capabilities, so in order to report back what we’re feeling at the moment, we use our neo-cortex, the thinking brain. Our subconscious mind is constantly updating our second-to-second engagement with the exterior world. Asking readers/consumers about their feelings is tricky.

Content Marketing 100

Content Marketing Content Digg Buzz 100

Writing on the Web

OCTOBER 12, 2010

One thing’s for sure, you can’t go out and ask customers what they want you to do in order to be perceived as authentic. .’ Articulating our values as verbs gives us a clear idea… we have a clear idea of how to act in any situation.&#. That completely destroys all chances of becoming so. Blog this on Blogger.

Digg 100

Digg Buzz Blogger Act-On 100

KoMarketing Associates

JANUARY 22, 2015

In order to succeed, you not only need to be better at your craft; you need to be smarter at it as well. RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. List Management – Creating mechanisms for keeping up to speed with key resources and information sources.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Writing on the Web

AUGUST 2, 2010

Most of the time, if the brain feels comfortable with a feeling decision, it will skip the process of laboriously weighing logical arguments in the cortex in order to save time and energy. It has the option for making a “feeling&# decision for action, or it can send the information to the cerebral cortex for rational evaluation.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Webbiquity

JANUARY 18, 2010

Readers will have look elsewhere, or fill in some of the blanks using their own creativity, in order to incorporate the overall strategy presented here. .&# This relatively slim volume would have benefited from a bit more detail on specific steps or actions to accomplish some of the objectives presented. Brad Shorr. Douglas Karr. Tweet This!

Advertising Agencies 100

Advertising Agencies Paid Search Agency Marketing Management Digg 100

Anything Goes Marketing

MARCH 8, 2009

In today’s economy, many companies are limiting travel in order to save a few bucks. The post was then picked up by other social media hubs such as StumbleUpon and Digg which pushed additional traffic along with search engine traffic. StubleUpon , Digg , Facebook , Blogger , web 2.0 chadhorenfeldt Tweet this! social networks.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Webbiquity

OCTOBER 25, 2010

Before you get started with blog directory and RSS submission, here is a list of assets you’ll need to have ready in order to make your submission work productive. Preparation: What You’ll Need First. Create a plain text file, using Notepad or a similar tool, with the following information compiled: Blog name/title (e.g.,

RSS 100

RSS Promotion PR PageRank 100

Hubspot

SEPTEMBER 2, 2014

Five years ago, Digg was still a thing , Google still indexed tweets in search results , and Farmville was the most talked-about application on Facebook. Then, place your order for the new and improved Inbound Marketing book at [link]. Inbound marketing is no different. How To Grow With Inbound Marketing from HubSpot.

Inbound Marketing 28

Inbound Marketing Digg Hubspot Marketing Prospects 28

Webbiquity

APRIL 26, 2010

Jodi Harris summarizes highlights from Mandalay Entertainment Founder and CEO Peter Guber’s keynote speech at the 2009 Entertainment Marketing Summit advising marketers to overcome resistance to change, create memorable stories and great content in order to motivate prospects. 101 Tips from 50 Small Business Bloggers by Open Forum.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Allocation Budget Programs 100

Writing on the Web

JUNE 17, 2010

Now you’ve got to format your sales letter landing page , with a dynamite headline, cool graphics, arrows, ORDER NOW! The fun is just beginning. buttons, subheadings, testimonials, bonuses… Ay, ay, Chihuahua! (as as we say down here in my home town of Ajijic, Mexico.). Creating Great Sales Pages. Frustrating? Share this on Bebo.

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Convince & Convert

MARCH 4, 2016

Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. For this reason, it’s best to sketch out the content as a wireframe design in order to ensure your narrative works in a visual context. In order to be successful in the digital era, awesome content is essential.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Buzz Marketing for Technology

DECEMBER 8, 2010

Someone better win the SmartPhone Application race soon – I can’t keep building 4 versions of the same application in order to cover the SmartPhone market – Blackberry aps, iPhone aps, Android aps ( what the growth rate on Android ) and Windows aps. Email this to a friend? Subscribe to the comments for this post? Share this on Facebook.

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Webbiquity

FEBRUARY 13, 2010

With an understanding of who your buyers are and what problems they are focused on solving in place, the chapters in these two sections walk through the creation, development and tuning of thought-leadership content to attract buyers and move them through the decision process. Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Emarketing 100

Emarketing Marketing Automation Services Manticore Marketing Management 100

Writing on the Web

SEPTEMBER 7, 2010

In order to provide the solution to a problem, you need to be visible when your ideal prospects need you. If so, it’s likely because the strategy (or in this case the platform) didn’t fit your business. Marketing you and your services is simply about educating your target audience about how you can solve their problems.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100