Acquia sees web accessibility as a good thing and a brand differentiator
Martech
NOVEMBER 16, 2023
Dig deeper: Optimizing the online experience for disabilities improves it for all customers While this focus is a good thing in terms of helping people, the bottom line is still the bottom line. So where the money comes in is first of all, I can differentiate myself. Accessibility is definitely a brand differentiator.
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