Salesforce Marketing Cloud

AUGUST 16, 2023

At Dreamforce 2023 , we’ll help you take your field and customer service strategy to the next level — with AI, customer data, and a unified customer relationship management (CRM) platform. Join us (in San Francisco or on Salesforce+ ) for three jam-packed days of learning, networking with peers, and fun.

Peer-to-peer 98

Peer-to-peer Service FAQ Broadcasting 98

Vision Edge Marketing

AUGUST 17, 2021

All of us rely on patterns, that is a recurrent automated response to help us save time, effort and potentially minimize risk. Sometimes however its necessary to change patterns to grow and improve business performance, that’s the focus of this episode. Winning at a triathlon if you don’t know how to ride a bike or swim is quite a challenge.

Contingency Planning 246

Contingency Planning Peer-to-peer Business Planning 246

Vision Edge Marketing

AUGUST 15, 2019

Being customer-centric as a company and in your Marketing is not optional. Forrester claims we’re in the age of the customer. Peter Drucker posited that “because the purpose of business is to create a customer, the business enterprise has two – and only two – basic functions: Marketing and Innovation. It is not optional.

Enterprise Management 174

Enterprise Management Peer-to-peer Marketing Management Forrester 174

Strategic-IC

FEBRUARY 20, 2024

How do you build loyal customers? Customers that support you, value you, and refer you to their peers? Customers for life? But remember, you’re placing your bets on customers that don't churn: “The ones that are happy – and which bring in the majority of your revenue.” It all starts with investing time.

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing ABM Communities 62

Litmus

JUNE 24, 2022

Back by popular demand, we’re kicking off Litmus Certified again: hands-on workshops to elevate your email skillset using Litmus. Email designers, developers, and marketers: Want to elevate your skill set (and add “Litmus Certified” to your credentials)? Now’s your chance! In this article, we’ll cover: What is Litmus Certified?

Peer-to-peer 101

Peer-to-peer Case Study Case Studies FAQ 101

Martech

JULY 12, 2021

As users continue to shift from brick-and-mortar to the digital world, search marketers have an unprecedented amount opportunities to reach new customers in personalized, engaging ways , deliver remarkable digital experiences, and drive more conversions. Here are 10 more reasons for you to attend: You’ll unlock unbiased, trustworthy content.

Peer-to-peer 102

Peer-to-peer Bundling PPC Landing Pages 102

Content4Demand

FEBRUARY 7, 2020

24-26 in Scottsdale, AZ, will feature an expanded lineup of workshops as part of a packed agenda with more than 100 sessions over three days. As part of the workshop program, David Lewis, CEO, DemandGen International, will lead a Demand Generation Masterclass & Certification session. Kelvin Gee, Sr.

Case Study 54

Case Study Case Studies Studies Work Management 54

Martech

JULY 29, 2021

If you’re eager to leverage marketing technology to create data-driven customer experiences , build high-performing teams , and streamline marketing operations , join us online, September 14-15, at MarTech … for FREE. The entire program will be available both live and on-demand so you can train when it fits your schedule. On-demand access.

Peer-to-peer 109

Peer-to-peer Training Conference Amazon 109

Biznology

MAY 4, 2020

For senior execs in B2B companies, a place for meetings and networking with a customized list of peers and vendors. Especially hoping that this operates, as I am delivering a one-day workshop on B2B marketing strategy and planning on November 3, with Allen Weiss. Kudos to them! Let’s show our support by attending. Now virtual.

Conference 163

Conference B2B Marketing Peer-to-peer Planning 163

Bluetext

APRIL 8, 2024

Attendees can participate in educational sessions, hands-on workshops, and networking events. Companies can customize their presence with branded materials, demos, and interactive experiences to engage attendees. Companies can customize their presence with branded materials, demos, and interactive experiences to engage attendees.

Peer-to-peer 37

Peer-to-peer Brand Identity Branding Thought Leadership 37

Seismic

AUGUST 9, 2023

Shift is Seismic’s annual user conference that’s jam-packed with hands-on workshops, in-depth sessions, and a peek into our product roadmap. Attendees will hear from world-class leaders, industry visionaries, and their peers in the enablement space. From engaging speakers to groundbreaking ideas, last year’s event did not disappoint.

Marketing Analytics Tools 98

Marketing Analytics Tools Peer-to-peer Class Conference 98

Marketing Insider Group

NOVEMBER 16, 2021

The mix of keynotes, breakout sessions, ITSMA’s annual Marketing Excellence Awards (MEA), and post-event workshops have made for many informative and educational events. He had come from IBM, one of the early “founding members” of ITSMA along with my long-time former employer, DEC.

Account Based Marketing 227

Account Based Marketing B2B Thought Leadership Planning Thought Leadership 227

chiefmartech

FEBRUARY 5, 2018

” But I’m more excited to share with you the news that we are launching a series of half-day workshops at MarTech that will offer you a deep-dive educational experience on these four topics: The Right Way to Buy Marketing Technology. .” Using a CDP to Make the Most of Your Customer Data. “Act now.

Paid Search Agency 61

Paid Search Agency Planning Work Management Marketing Automation Services 61

Pam Didner

JANUARY 5, 2020

One of the primary reasons people attend conferences is to meet like-minded people and industry peers. Learn how to embrace data and emerging technologies to better understand and engage customers across the new buying journey at Oracle Modern Business Experience. Feb 24-26, 2020 | Scottsdale, AZ | Website. Engage Marketing Conference.

Conference 105

Conference Marketing AI Peer-to-peer B2B Marketing 105

Seismic

OCTOBER 6, 2022

Shift is a close second because it embodies the spirit of our mission, “We ignite growth,” as well as our Seismic value, “We champion the customer.”. Traditionally, Shift has been a multi-day customer experience hosted by Seismic in San Diego. But that doesn’t mean you can’t still join in on the fun. . What is Seismic Shift?

Peer-to-peer 52

Peer-to-peer Class Creativity Conference 52

Martech

OCTOBER 6, 2022

The navigator has four major components: Collaborative Planning Workshop, Launch Cycle, Key Practices and Roles. We recently introduced you to the Agile Marketing Navigator , a flexible framework for navigating agile marketing for marketers, by marketers in the article A new way to navigate agile marketing. Why did we add a new role?

Planning 80

Planning Paid Search Agency Advertising Agencies Peer-to-peer 80

Heinz Marketing

OCTOBER 1, 2022

This is the perfect place to meet a variety of decision-makers, champions, and influencers under one roof, whether you’re looking for new partners or customers, or you simply want to benchmark and share ideas with your peers. This year, the B2B Forum is back with Marketing Profs’ first in-person meeting since 2019!

B2B Marketing 112

B2B Marketing B2B Thought Leadership Planning Peer-to-peer 112

Martech

JANUARY 30, 2024

Szu and her team were reviewing how the company connects with its customers and were concerned about over-relying on Google for acquisition. That was largely driven by conversations about our overall customer acquisition strategy, the different sources we look at to get in front of our audience, and the customer journey overall.”

Paid Search Agency 126

Paid Search Agency Marketing Attribution Top of Funnel Companies 126

Optinmonster

DECEMBER 28, 2023

It’s not just about brand awareness; it’s about creating value for both the businesses involved and their customers. That’s cross-promotion at its finest – seamless, innovative, and enhancing the user experience for both sets of customers. Cross-promotion marketing happens around us all the time.

Promotion 78

Promotion Cross-Selling Bundling Advertising Agencies 78

Outreach

DECEMBER 19, 2017

We’re excited to announce some big news surrounding our customer community! We launched our customer community back in May of this year. The purpose of the community is for Outreach customers to freely exchange tips, tricks, thoughts, and feedback, as well as pose questions about the Outreach products and business.

Outreach 71

Outreach Communities Peer-to-peer Thought Leadership 71

ANNUITAS

APRIL 9, 2020

Today more than ever, a pivot is essential, as sales and marketing leaders, to address the changes in how we connect to our buyer and customers. For example, collaborating face-to-face, be it for sales trainings, at industry events, onsite workshops or Executive Summits – is not an option now, and likely won’t be for many months.

Peer-to-peer 264

Peer-to-peer Demand Validation Demand Generation 264

B2B Marketing Exchange

NOVEMBER 21, 2023

The timing of the event is perfect for this reason—you’ll have a full 10 months to implement and test everything you’ve learned, with the hope of achieving the same success as your peers. Roll Up Your Sleeves During Our Interactive, Hands-On Workshops On Monday, Feb. ” That’s a valid question and concern.

Account Based Marketing 52

Account Based Marketing Peer-to-peer Enterprise Management ABM 52

Contently

JANUARY 26, 2023

Content marketing is the broad strategy for moving customers through a sales funnel from top to bottom using different kinds of information at the top, middle, and bottom to achieve different goals. With thought leadership, brands build trust with potential customers and expand reach at the top of that funnel.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Martech

AUGUST 2, 2021

Here’s a rundown of the tremendous value packed into your $149 All Access pass : Kick off with Michael Aagard’s opening keynote on the psychology of disappointment — and how you can build better experiences for our customers and users. Meetups will not be available on-demand.).

Peer-to-peer 106

Peer-to-peer PPC Landing Pages Bundling 106

Biznology

FEBRUARY 25, 2019

According to the 2018 Digital Trends Report by econsultancy and Adobe, top-performing companies are twice as likely as their mainstream peers to classify themselves as digital-first (18% versus 9%). To protect your existing customers: Competition is tough, and you don’t want your customers to go to your competitors.

Peer-to-peer 120

Peer-to-peer Tips Planning Ideal Customer Profiles 120

ClearVoice

MARCH 6, 2023

Additionally, we’ll look at what to expect in 2023 and beyond, and how to prepare for your financial future. What is the gig economy? The gig economy is a modern twist on the age-old practice of hiring laborers and artisans for short-term work. Its roots date back centuries, but the term is pretty recent.

Work Management 98

Work Management Peer-to-peer Marketing Management Analysis 98

ClickZ

JANUARY 6, 2022

Sabrina: So that might involve thinking about a central team or multiple central teams depending on regional set up, hub and spoke models can work well in the right structural context, or perhaps it is simply the need for a peer-to-peer community – or of course, the business might require all three of those things.

Peer-to-peer 113

Peer-to-peer Ad Building Digital Transformation Paid Search Agency 113

LeanData

SEPTEMBER 21, 2020

It’s where the boldest and brightest in Sales, Marketing, Customer and Operations will come together to master best practices, identify new trends, and strive towards operational excellence. From engaging keynotes, insightful track sessions, and actionable workshops, there is no shortage of educational content for you to consume.

Peer-to-peer 52

Peer-to-peer Forecasting Class Education 52

EveryoneSocial

APRIL 14, 2020

There is no doubt that content creation plays a major role for your organization. Think about where content is adding value to your organization currently: marketing, social media, sales, employer branding, recruiting, and internal communications. Content is everywhere and impacting everything. Who Are Employee Content Creators? Of course not!

Activities 98

Activities Peer-to-peer Marketing & Strategy Content 98

The Marketing Blender

DECEMBER 13, 2022

A well-maintained network of contacts can open doors for you in your career, help you find new job opportunities, and give you the support and advice that only comes with having a group of trusted peers. Events like conferences, workshops, seminars and networking events are another great way to meet potential contacts face-to-face.

Peer-to-peer 52

Peer-to-peer Network Marketing Ideal Customer Profiles Social Media 52

Marketing Insider Group

JANUARY 11, 2021

With virtual events, you may think that we lose something that accompanies traveling, meeting marketing experts and peers face to face, and sitting in huge auditoriums with dynamically engaged marketing speakers. You can watch recordings when convenient, attend virtual workshops, and network online with real humans.

Conference 66

Conference Advertising Agencies Peer-to-peer B2B Marketing 66

The ROI Guy

AUGUST 27, 2018

If you are using Interactive Value Selling and Marketing Tools, you may be sitting on a wealth of customer intelligence that you could be leveraging. Self service Value Marketing Tools from Alinean collect data directly from each prospect and customer, including key profile data and metrics about their current challenges and opportunities.

Marketing Automation Services 55

Marketing Automation Services Ideal Customer Profiles Tools Peer-to-peer 55

Salesforce Marketing Cloud

JULY 14, 2022

Learn how Salesforce helps your business build stronger customer relationships. Segmented customer journeys are well used in the world of commerce. Still, in going through my brain tumor journey firsthand, I got to experience the impact an intuitive, empathetic customer journey can have on someone’s life. DISCOVER MORE.

Design 98

Design Work Management Peer-to-peer Paid Search Agency 98

Cintell

NOVEMBER 9, 2015

In a recent study we read, the role of marketing is changing to become the chief advocate for customers. Customer-centricity is a competitive advantage! We tapped into the growing Cintell community for perspective from the front lines of customer-centric marketing. It’s not done in a one or two-day workshop.

Ideal Customer Profiles 100

Ideal Customer Profiles Buyer Personas Peer-to-peer Public Relations 100

Salesforce Marketing Cloud

SEPTEMBER 16, 2022

Figuring out how to hire and onboard employees virtually, implementing new modes of customer service, and understanding how to operate more sustainably are just a few of the complexities on the table. When employees feel psychologically safe, they are more creative, more productive , and more likely to extend empathy to their customers. .

Lead Ranking 98

Lead Ranking Lead Scoring Business Peer-to-peer 98

Zoominfo

JUNE 19, 2022

It happens every year. During the month of June, your social media timeline is flooded with corporations pledging their allegiance to the LGBTQ+ community with rainbow logos, photos, campaigns, and products. How many of these companies actively show their support and advocate for LGBTQ+ rights year-round? And today, we’re taking a look at both.

Paid Search Agency 130

Paid Search Agency Companies Peer-to-peer Communities 130

Valasys

APRIL 9, 2024

Engaging with LinkedIn Groups: Engaging in LinkedIn groups connects you with peers and prospects in your field. Utilize visually appealing images, keyword-rich descriptions, and regular updates to showcase credibility and provide essential information to potential customers. Here are 5 ways to do it: 1.

Lead Generation 40

Lead Generation Linkedin Ideal Customer Profiles Lead Scoring 40