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How a great lead generation website will supercharge your content marketing strategy

Tomorrow People

Maybe they communicate one idea well, or scoop up a high percentage of clickthroughs. That high CTR may be wasted because too few visitors are making it to the page.

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Customer Experience Email Marketing Tips

SendX

In this vast ocean of emails, how do you distinguish your brand and product from the scores of brands present out there and enhance your revenue by higher clickthrough rates? In fact, personalizing your emails by segmenting your prospect lists in this way can also improve your clickthrough rate by 100%.

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AI Overviews Reduce Clicks by 34.5%

Ahrefs

lower average clickthrough rate (CTR) for the top-ranking page, compared to similar informational keywords without an AI Overview. We analyzed 300,000 keywords and found that the presence of an AI Overview in the search results correlated with a 34.5% Thanks … Read more ›

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Buzzwords in Marketing Automation: Clickthrough Rate (CTR)

Lead Liaison

Clickthrough Rate (CTR): its meaning and how to apply it. The calculation of a particular content’s clickthrough rate can be an effective tool to measure how well your keywords and ads are performing. A high CTR says that people want to know more. This allows you to observe the clickthrough. A Quantifiable Number.

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Buzzwords in Marketing Automation: Clickthrough Rate (CTR)

Lead Liaison

Clickthrough Rate (CTR): its meaning and how to apply it. The calculation of a particular content’s clickthrough rate can be an effective tool to measure how well your keywords and ads are performing. A high CTR says that people want to know more. This allows you to observe the clickthrough. A Quantifiable Number.

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Health and Wellness is, well, healthy and well – but you have to be smart

Liveintent

Health and fitness messages, for example, achieve a 25% higher clickthrough rate (CTR) than average. Ads in email newsletters that focus on home and garden or food and drink garner three times the average level of clickthroughs, according to the data. Timing matters too. As do gender and age. Age also matters. Age also matters.

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Digital Advertising Terms and Jargon Every Marketer Should Know

Act-On

For example, an advertiser could choose to bid a flat rate, bid based on the expected clickthrough rate, or use past performance data. The CTR or Click-through Rate measures how often people who are served an ad actually click on it. For example, if an ad received 5 clicks and was shown 1000 times, the CTR is 0.5%.