Marketing Insider Group

MAY 12, 2020

That’s why the most successful blog posts are 1,000 words or more, with an optimum length of 1,600 words per blog post. This length keeps reading time under six minutes on average. Blog post length, however, isn’t the only factor that helps your blog move up in the search engine ranks. Title each section clearly.

Lead Scoring 282

Lead Scoring Lead Ranking Paid Search Agency Keywords 282

Content Standard

OCTOBER 7, 2014

Research shows that a combination of original content with search engine optimization (SEO) is the most effective way to generate Web traffic. But crafting great content is also the most difficult tactic for marketers to execute, according to a report from Ascend2. The ideal length is even shorter: about 40 characters or less.

Effectiveness 40

Effectiveness Content Guidelines Tagging 40

Marketing Insider Group

OCTOBER 16, 2023

The digital marketing world may continue to change, but one thing’s for sure: content remains king. And what sets great content apart from the rest? In-depth content marketing research. That’s where content marketing research tools come into play, streamlining the processes and turning challenges into opportunities.

Paid Content 258

Paid Content Budget Programs Research Marketing Analytics Tools 258

Marketing Insider Group

JUNE 16, 2021

Writing Social Media Content that Wins Every Time. Mind the caption length limit, which is 2,200 You can also use up to 30 hashtags per post. The ideal length for regular Instagram posts is 138-150 characters. The optimal length for a LinkedIn status update is around 100 characters, but you can go longer. Best Practices.

Social Media 262

Social Media Media Content Linkedin 262

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. So, let’s dive deeper into your future social media video strategy and see how you can make content that people will want to engage with!

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Launch Marketing

JUNE 8, 2022

Marketers spend much of their time developing content for materials ranging from tweets and Facebook posts to email campaigns and white papers. Writing copy is hard enough, but when you start questioning whether you either do not have enough or too many words, it becomes a challenge that can keep you from finishing your content piece.

Content Marketing 127

Content Marketing Paper Content SEO 127

Marketing Insider Group

APRIL 17, 2023

Few content marketers can develop great material without input from one or more subject matter experts (SMEs). Here are some tips on how to get your best experts to help you create stand-out content: Explain how the finished product will contribute to a specific company goal , such as generating upsell revenue for a product line.

SME 310

SME Tips Content Marketing Work Management 310

ATAK Interactive

FEBRUARY 21, 2023

This guide will demonstrate how digital marketers can leverage ChatGPT for social media, content creation, and email marketing efforts. By honing your ability to give effective commands and specifying requirements such as platform, length, and more, you can maximize the potential of ChatGPT and streamline your marketing endeavors.

Marketing & Strategy 147

Marketing & Strategy Social Media Marketing Optimization 147

Act-On

NOVEMBER 15, 2023

As a result, you’ll want to periodically review, update research, and align to ensure you’re positioned to get the best results from your content and sales efforts. Sales enablement best practices: Build content around the buyer journey Personalization … it’s critical, isn’t it? Customer needs are a moving target, and so are personas.

Sales Cycle 231

Sales Cycle Practices Marketing Automation Services Buyer Personas 231

ClickDimensions

JANUARY 9, 2024

Sales Cycle Length Prolonged sales cycles can drain resources and reduce overall productivity. Small to medium sized businesses (SMBs) with well-defined sales processes and effective pipeline management experience an 18% increase in revenue growth compared to those without.

Work Management 109

Work Management Marketing Management Allocation SMB 109

Search Engine Journal

NOVEMBER 22, 2021

See how much content length really matters. The post What’s The Ideal Blog Post Length For SEO? How long should your blog posts be for maximum SEO value and impact? appeared first on Search Engine Journal.

SEO 135

SEO Content Content Marketing Marketing 135

ClearVoice

JUNE 30, 2022

One of the most important pieces of SEO knowledge you can understand relates to ideal blog post length. There is no magical solution for the best blog post length — but there are some guidelines for optimal blog post length that can help your blog be more successful with your target audiences. Bulleted lists. Numbered lists.

Keywords 102

Keywords Paid Search Agency SEO Blogger 102

Search Engine Journal

JANUARY 12, 2023

Learn how content length can both indirectly help and hurt your rankings. The post Word Count & SEO: What Content Marketers Need To Consider appeared first on Search Engine Journal. Word count is not a direct SEO ranking factor, but it still matters.

SEO 119

SEO Content Marketing Content Search Marketing 119

Sprout Social

JULY 26, 2021

To make your job a little easier, we’ve put together a detailed guide on social media character limits and ideal post lengths. We’ve also included a free social media character counter to test the length of your social posts before you hit “Post.”. Ideal Facebook post length. Ideal Instagram caption length. million posts.

Social Media 145

Social Media Media Ideal Customer Profiles Youtube 145

Martech

JULY 22, 2022

The platform had recently extended the maximum length of reels from 60 to 90 seconds. Now any new video less than 15 minutes in length will be shared as a Reel. However, consistent with the short form emphasis, only videos up to 90 seconds in length will be eligible for the Discovery and recommendation system.

Social Media 115

Social Media Rules Media Viral Marketing 115

The Marketing Blender

NOVEMBER 30, 2023

Important metrics to monitor include average deal size, customer retention rates, lead conversion rates, sales cycle length, and growth indicators. Important metrics to monitor include average deal size, customer retention rates, lead conversion rates, and sales cycle length.

Allocation 98

Allocation Marketing Budget B2B Churn Rate 98

Sprout Social

DECEMBER 8, 2020

To make the most out of your video marketing strategy , you’ll need to figure out which video length is best for your goals and social platforms. More and more videos are being published, which means you’re competing against a lot of content. Recommended video length per social media network. Twitter video length best practices.

Social Media 129

Social Media Practices Video Marketing Media 129

Martech

SEPTEMBER 18, 2023

Creative Guidance leverages AI to evaluate your content and offer best-practice feedback. Video duration : Follows the recommended video length based on your marketing objective. Voice-over : Uses a high-quality, human voice-over.

Youtube 128

Youtube Optimization Ads Google 128

Martech

SEPTEMBER 8, 2023

Here are other new AI-powered martech features from the past seven days: Mailchimp’ s Intuit Assist helps users generate content, personalize marketing, and learn faster. Tailored cross-channel content creation: This allows marketers to create personalized content for each audience segment, which can be distributed across multiple channels.

Amazon 122

Amazon Ideal Customer Profiles User-Generated Content Outreach 122

Brightedge

JANUARY 27, 2022

It is designed to provide users with a brief summary of the content on your page so they know if the page will answer their question. Why should I care about meta description length? Why should I care about meta description length? Staying within the meta description length will create a better experience for users.

SERP 97

SERP Click Rate CTR Display 97

Content Marketing Institute

JANUARY 24, 2022

Social media can be a good place to promote your full-length content. But don’t expect great images to do all the work. Here are some text tips to prompt scrollers to stop, read, click, and read some more. Continue reading →

Social Media 143

Social Media Tips Media Content 143

Search Engine Journal

SEPTEMBER 24, 2022

TikTok creators have more ways to optimize their content for users' searches, thanks to a significant increase in the length of video descriptions. The post TikTok Increases Length Of Video Descriptions appeared first on Search Engine Journal.

Video Marketing 89

Video Marketing Optimization Content 89

Top Rank Marketing

APRIL 8, 2024

If you’re wondering how to move the needle on your website’s performance in search, conducting an SEO content audit is an essential first step. There’s a reason why, according to research from Semrush , 61% of marketers conduct content audits two or more times per year. What is the purpose of a content audit?

Lead Scoring 103

Lead Scoring Lead Ranking Paid Search Agency Content 103

Martech

AUGUST 13, 2021

We know that with the successful launch of new streaming apps, as well as the growth among platforms like live sports channel fuboTV, that viewers are flocking to the medium to watch live as well as on-demand content. Finding the optimal ad length. For instance, fuboTV hit records in revenue and new subscribers in Q2.

Paid Search Agency 130

Paid Search Agency Ads Mobile Advertising CMO 130

SEMrush

JUNE 30, 2021

Is there an optimal length that your content should be? Should you be setting minimum wordcounts for your content? In this guide, we tackle the topic of short-form vs long-form content, sharing insights into how long your content should be and how a successful strategy should balance different formats to drive success.

Content 141

Content Optimization Marketing & Strategy Content Marketing 141

ClearVoice

SEPTEMBER 14, 2021

Successful content writing for brand marketing requires two key factors that can sometimes conflict with each other: First, the content must be easily read, in the way that people have always read text content on the web (i.e., How do you hit both of those goals in the same piece of content? It’s all about the reader.

Content 119

Content Paid Search Agency Keywords Case Studies 119

Content Marketing Institute

APRIL 23, 2021

This week in content marketing, a Trader Joe’s contest stretches user-generated content to delicious lengths. And a Kia dealership test-drives personalized video content. Continue reading → The post How Do You Like Your Content Marketing – Cheesy, Fruity, or Extremely Personal?

Personalization 134

Personalization Content Marketing Content User-Generated Content 134

Navigate the Channel

JUNE 19, 2023

Your social media followers probably aren’t counting the number of times you #hashtagoverkill digital marketing, B2B or marketing mindset, but it may feel to you like your content ideas are repetitive or #stuck. Feeling baffled about how to generate new content (remember the early days when we thought creator’s block was a myth?)

Social Media 65

Social Media Media Curation Content 65

SocialPilot

APRIL 25, 2024

Creating content is just one piece of the puzzle. Whether you’re a seasoned content creator or just getting started, knowing how the ins and outs of YouTube Studio can simplify your workflow and put you in charge. From there, you can change the visibility of your content, edit video details (title, description, tags, etc.),

Youtube 59

Youtube Copyright Ideal Customer Profiles Advertising Agencies 59

Martech

MARCH 29, 2024

When a content marketer adopts agile, hoping it will help her deliver more content quickly, she doesn’t get it. Her job is to increase pipeline, conversions or whatever business metric is essential to the business, whether that takes one new piece of content a week or twenty. Try different sprint lengths. Get MarTech!

Planning 126

Planning Business Work Management Word of Mouth 126

Conductor

AUGUST 12, 2021

In this article, you will learn everything you need to know about what meta descriptions are, how long they should be (accounting for various platforms and devices) and most importantly, how to write them so that your content is enticing and competitive. Ideal Meta Description Length. What Is a Meta Description? Individuality.

SEO 122

SEO Optimization SERP Mobile Advertising 122

Martech

APRIL 7, 2023

The other provides content optimization recommendations to assist writers. SE Ranking’s AI Writer generates various types of written content “in accordance with the highest SEO copywriting standards.” Searchie’s Wisdom AI, powered by GPT-4, uses audio, video and written content to create answers to natural language questions.

Product 113

Product Enterprise Management Copywriting User-Generated Content 113

Martech

APRIL 15, 2024

This interview has been edited for clarity and length. For the most part, our use cases are more about knowing that an end user is really interested in woodworking and then matching that interest with our content. Q: Are you, then, creating content to deliver to the customers? Otherwise, why would I collect this data point?

Work Management 107

Work Management eCommerce Budget Programs Marketing Management 107

Search Engine Journal

DECEMBER 10, 2020

Get insights on video length and strategies to help you make better content. These 10 videos made it to the top this 2020. The post Top-Trending 2020 YouTube Videos Demonstrate Longer Is Stronger via @gregjarboe appeared first on Search Engine Journal.

Youtube 140

Youtube Trends Video Marketing Marketing & Strategy 140

Launch Marketing

MAY 12, 2021

For organizations looking for ways to elevate their content marketing, videos can be a great addition. Start with a video brief that articulates the target audience, call(s) to action, distribution channels, hosting source, estimated/desired length, voice and style considerations and any special resources required. Length of View.

Planning 122

Planning Webinar Metrics Video Marketing Marketing & Strategy 122

Trade Press Services

FEBRUARY 5, 2024

With over half of your audiences interacting with your content on mobile devices , mobile optimization is essential for providing a seamless and enjoyable user experience. Style decisions such as short sentences, brief paragraphs and vertical organization can make content easier to discover and read.

Advertising Channels 107

Advertising Channels Optimization Tips Mobile Advertising 107

Anyword

JANUARY 12, 2022

So, when it comes to copy — does length really matter? Before we get into which content length is better, we need to understand what each entails. Improves SEO rankings for content such as blog posts and articles. Passive copy will never boost conversions or sales no matter what the length. Let’s dive in.

Copywriting 97

Copywriting Best Practices Advertorials Paid Search Agency 97