article thumbnail

Your Guide to GA4 Setup and FAQ Answered by B2B Marketing Experts

Launch Marketing

Google Analytics 4 (GA4) is ready to help marketers gain profound insights into web performance metrics. Explore this FAQ to ensure a seamless transition from Universal Analytics to Google Analytics 4. If you have been tracking your website data on something like a marketing dashboard, you probably have plenty of historical data.

article thumbnail

CTV Advertising FAQs

Porch Group Media

CTV advertising is a $9 billion dollar industry, that allows marketers to reach targeted audiences like never before. Omnichannel marketing has been shown to move customers further along the purchase funnel, which is why an omnichannel campaign is seen as more effective than multichannel marketing. Contact us today!

FAQ 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Your Guide to the GDPR: A Comprehensive FAQ

Zoominfo

This includes, if a company uses personal data for the purpose of direct marketing, scientific and historical research, or for the performance of a task in the public interest. This means our B2B contact database will satisfy personal data privacy requirements put in place by GDPR. The right to object.

FAQ 186
article thumbnail

How ZoomInfo Gets Data: Top Privacy Misconceptions Debunked

Zoominfo

Consumer-oriented businesses collect data to create profiles that can, among other things, power more personalized marketing campaigns and introduce people to products that are more relevant to their needs and interests. Data FAQ: Does ZoomInfo collect your sensitive personal information? Answer: No. Answer: Yes. Answer: No.

Zoominfo 130
article thumbnail

Virtual Event Engagement: 5 Tips to Keep Attendees Involved

Marketing Insider Group

Create a Detailed FAQ Page. Create a Detailed FAQ Page. Create an FAQ page to educate attendees on how to maximize their event experience. Break the FAQ page into specific topics for attendees so they know how to get started on the platform. Christina Tomlinson is the VP of Marketing & Events at Pathable.

Tips 297
article thumbnail

Agency Partnership FAQ – 7 Things You Need to Know

Directive Agency

In today’s marketing world, this couldn’t be further from the truth. As dedicated agents of marketing, we’ve seen the partnership world expand into a community of revenue generators. . This Agency Partnership FAQ is intended to be followed as a guide. . New to partnerships in general? Even better.

article thumbnail

Your B2B Database: Having A Very Data New Year in 2021

Zoominfo

One of those strategies to add to your resolutions needs to be for your contact database. A organized, accessible database helps give a full, 360-view of potential customers, and is overall essential for marketing campaign success. Gather More First-Party Contact Information with Content. Improve Your Data Quality.