Biznology

MAY 25, 2021

The conference and event business is slowly getting back its footing, with a lively combination of virtual, in-person and hybrid events ahead. But vaccinations and safe practices provide some reason for optimism, so it’s time for B2B marketers to plan their event calendars. May 26-27, hybrid, B2B Marketing Leaders Forum APAC 2021.

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Conference B2B Marketing Peer-to-peer Planning 104

Martech

JANUARY 10, 2024

Many marketers speak at industry events for various reasons. I’ve had the pleasure of working with many interesting marketing speakers over my 20-plus years in events. Don’t try to cover too much information You can’t cover everything about search engine optimization, marketing automation or any topic in 30 minutes.

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Conference Tips Work Management Marketing Management 121

Martech

MARCH 19, 2024

How do we as marketers meet those expectations and set our brands apart?” ” asked Talisha Padgett, Microsoft’s general manager, martech platforms and AI, in her keynote kicking off Day 1 of The MarTech Conference. Generating more leads with genAI Marketers should adopt an experimental attitude toward new AI tools.

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Marketing AI Conference Generation Loyalty 110

Marketing Insider Group

NOVEMBER 10, 2020

Marketers have spent most of the last year scrambling. With COVID-19 still hanging over our collective heads and no concrete end date in sight, marketers must accept that their professional development opportunities look a little different than they did last year. Marketers have a variety of great podcast options. Online Groups.

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Conference Resources Peer-to-peer Paid Search Agency 224

Marketing Insider Group

JANUARY 3, 2017

If you are looking for the The Best Marketing Conferences of 2017, you’ve come to the right place. 2016 was jam-packed with great marketing events. Now, as we look ahead to 2017, many of us are starting to think about which events we want to attend to connect with our fellow marketers, and to learn the […].

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Conference Best Practices Marketing & Strategy Marketing 0

Influitive

AUGUST 30, 2017

You walk into a marketing conference, full of excitement and hope. We’ve all been there. Oh the things you’ll learn! The free swag! The takeaways that‘ll dazzle your coworkers back at the office! But then as the day rolls on, you’re inundated by countless boring slideshows, sales pitches galore, and booth workers who are a.

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Biznology

MAY 4, 2020

The conference and event business has been turned upside down, so my annual post covering the must-attend events of 2020 is due for a refresh. May 27-28, Chicago, B2B Marketing Ignite USA 2020. UK’s B2B Marketing.net brings its successful annual conference to our shores. August 10-12, Boston, B2B Sales and Marketing Exchange.

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Conference B2B Marketing Peer-to-peer Planning 163

Salesforce Marketing Cloud

JUNE 13, 2023

What is a Trailblazer Community Conference? Spotlight: Dreamin’ In Color Spotlight: North Africa Dreamin’ Find a Community Conference near you While each year thousands of Trailblazers attend core Salesforce events like Dreamforce and TrailblazerDX , there’s another kind of Salesforce event you should know about.

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Conference Communities Peer-to-peer Network Marketing 98

Martech

MARCH 15, 2024

At the MarTech Conference next week, he’ll be sharing a new blueprint for customer experience that he summarizes as: “Always on, always listening.” There’s that critical step from talking about it to doing it. Q: You talk about “situational relevance.” A: Absolutely.

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Conference Touchpoints Organic Leads Interactive Marketing 62

Biznology

MARCH 7, 2019

It’s encouraging to see a resurgence in the quantity and quality of B2B marketing conferences and trade shows these days. But other events have emerged, too, to support marketers seeking information on martech, data, personalization, ecommerce, social media and other challenging topics. Where industrial marketers meet.

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Conference B2B Marketing B2B DemandBase 146

Stevens & Tate

JULY 11, 2022

There are hundreds of manufacturing conferences that are held every year around the country. As the owner of a manufacturing business, it would do you a lot of good to attend just one of these conferences. There’s a chance that you may not have gone because you simply weren’t aware that these conferences were being held.

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Conference Network Marketing Education Trends 117

Martech

DECEMBER 8, 2022

The MarTech Conference returns online March 28-29, 2023. Technology allows marketers to do all of the above, but strategy is also crucial. At The MarTech Conference we’ll bring technology and strategy together to build a framework for the future. The post Interested in speaking at The MarTech Conference in March?

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Marketing Insider Group

JANUARY 29, 2020

A conference is nothing without keynote speakers. You could plan the most exciting, innovative conference in your industry for years, but the speakers you advertise will be its biggest drawcard. Celebrities and big names can be a huge marketing bonus for certain events, but they’re not necessary for every event.

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Conference Budget Programs Thought Leadership Contact Marketing 259

Zoominfo

JANUARY 11, 2021

Rather than schedule the 2021 version in March as originally planned, World Mobile Conference organizers chose to move the upcoming event to late June in anticipation of welcoming crowds in person again, all while promoting face masks and social distancing. Winter conference season won’t rebound in 2021. Source: ZoomInfo.

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Martech

SEPTEMBER 30, 2022

Marketers must stop looking for a magic “predictable ROI” formula and embrace marketing’s complex realities, says Kathleen Schaub, an expert on modernizing marketing organizations. Dig deeper: How to keep up with accelerating customer expectations: The MarTech Conference keynote. Investors not accountants.

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Litmus

DECEMBER 18, 2023

With so many conferences to choose from throughout the year, it’s challenging to prioritize which ones to attend and which to sit out on (and feel FOMO ) while patiently waiting for recordings and recaps. We saw AI take every industry by storm, which left us email marketers scratching our heads on how to best use it for email.

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Conference CAN-SPAM Ideal Customer Profiles Email Marketing 74

Customer Experience Matrix

MAY 24, 2016

I snuck down to Washington DC yesterday for a few hours at the CRM Evolution conference, where a critical mass of industry experts triggered a chain reaction of interesting thoughts. The paper hides most of big picture but lets the user see the one detail she cares about at the moment. Maybe you think I'm overreacting.

Mobile Marketing 136

Mobile Marketing Conference CRM Mobile Advertising 136

Pam Didner

JANUARY 5, 2020

Are you a seasoned marketer who invests in your professional growth each year? I hope this list of the best B2B marketing conferences helps you identify those that fit your business and career needs. And attending conferences is one of the key components you should add to your annual marketing activities and events.

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Conference Marketing AI Peer-to-peer B2B Marketing 105

Brandpoint

JULY 8, 2019

It’s no secret that marketing conferences are an investment of time, money and energy. Conferences are, however, worthwhile ventures. Industry leaders are offering an increasing number of these conferences, especially since content marketing is on the rise , especially among B2B companies.

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Conference PR Storytelling Public Relations 107

Biznology

MAY 6, 2020

We B2B marketers had our plans all worked out. All in-person events have been canceled, from B2B conferences to trade shows to you name it. Worse, even as some areas start to think about a relaxation of shelter-in-place (maybe the “casual Fridays” version of it), a real question remains: Will people come out to play?

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B2B Marketing Planning B2B Trade Show 186

SpotMe Blog

OCTOBER 7, 2023

Organizing a medical conference that brings results can be stressful. That’s why we’ve compiled a list of the best medical conference apps to ensure you come away with actionable HCP insights and invaluable connections to drive your business forward. Want to jump straight to the list of the best medical conference apps?

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Conference Enterprise Management Work Management Marketing Management 52

Martech

MARCH 20, 2024

.” That’s the most important lesson Len Devanna, VP strategy at Cortico-X, has taken from more than two decades of experience digital strategy, CX and transformative leadership, and it’s the message he delivered on the second morning of The MarTech Conference. Bombardment with marketing materials from a range of sources.

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Conference Touchpoints Transparency Loyalty 62

Outgrow

OCTOBER 20, 2022

Conference Marketing – How to Make and Market Events [5 Steps]. Conferences bring together customers, partners, employees, media, analysts, and others under one roof. And that’s why the concepts of online conferences and conference marketing started gaining popularity. . Let’s dive in!

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Martech

DECEMBER 16, 2021

Marketers give it a 50/50 chance they will attend an in-person event, conference or trade show in the first half of 2022, a new MarTech survey has found. That outlook improved slightly for the second half of 2022, when marketers gave the likelihood a 6 out of 10. That hesitancy is also playing out in budgets.

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Conference Personalization Planning Paid Search Agency 104

Zoominfo

JANUARY 11, 2021

The huge Consumer Electronics Show (CES) opted to keep its January 2021 date and instead go with a massive virtual conference. Such decisions will need to be made by all conference organizers, big and small, as they navigate 2021 and attempt to run their events. First quarter conference activity in 2021 trails the same period in 2020.

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Conference Activities Zoominfo Opt-out 130

Zoominfo

SEPTEMBER 8, 2019

There’s no way around it—industry conferences and networking events are expensive. Keep reading for our top five reasons to send your employees to a B2B conference or tradeshow this year! Keep reading for our top five reasons to send your employees to a B2B conference or tradeshow this year! Looking for good B2B conferences?

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Conference B2B Zoominfo Cold Calling 162

Martech

JANUARY 27, 2023

Marketing laws and regulations are nothing new. Until relatively recently, marketing regulations rarely went beyond the realms of trademark, truth in advertising and similar areas of consumer protection. They cite research purporting customers demand that marketers focus on personalization and seamless omnichannel experience.

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Advertising Agencies Privacy Paid Search Agency Privacy Protection 138

Trade Press Services Newsletter

MARCH 7, 2024

Have you ever dreamt about writing and publishing a book? Authors can transform their dreams into reality by focusing on strategy, writing, editing, production, and marketing. Writing, developing, distributing, and marketing a book requires an investment of time and resources. Please schedule a call with one of our experts.

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Paper Thought Leadership Planning Storytelling 311

Martech

MARCH 18, 2022

For the fall 2022 edition of the MarTech Conference, our theme was “Data. Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. We also hosted dozens of presentations focused on some of the key systems powering marketing organizations. Marketing operations.

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Conference CMS Development Digital Asset Management Marketing Automation Services 124

Rain: The Growth Agency

SEPTEMBER 13, 2022

By Erik Hernandez, Social Media Content Specialist, Alexander Harbert-Castro, Marketing Intern The 2022 ANA Digital & Social Media Conference captured discussions from leading marketers about the latest in digital technologies, leveraging industries like gaming, and navigating measurement across social media platforms.

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Biznology

APRIL 21, 2017

I had the great fortune to speak twice at the Intelligent Content Conference in Las Vegas on March 30. I said to a colleague there that the conference agenda fit into the bull’s-eye of my skills and interests. Other common words included “outside-in” “big data” and “content marketing.”

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Conference Marketing AI Domain Paid Search Agency 147

Rev

MAY 16, 2019

I’ve never been to a B2B Marketing Conference before. Whether you’re a conference newbie like me, or a seasoned pro, here’s a few key takeaways from ATX that you can use to make your next B2B conference a big win with a measurable ROI. he’s also humble, inspiring and honest about the hard stuff. I did not.).

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Conference Account Based Marketing B2B ABM 122

Contently

MAY 19, 2017

Last night, a close friend who works in content marketing DMed me on Twitter. “I have to admit I’m Twitter stalking you because I’m intrigued that this conference has you turned into a tween at a Harry Styles concert,” she wrote. “You’re suddenly VERY EXCITED about things like demand waterfall.

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Conference Account Based Marketing ABM Buyer Personas 164

Litmus

MARCH 15, 2023

That’s right, we’re talking about the 2023 ANA Email Evolution Conference , better known as the EEC. We did all the things one normally does at a conference, including networking, taking notes, and handing out adorable plush moose (aka, Litmoose ). Let’s talk about churn Churn is the bogeyman for us email marketers.

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Conference Clickthrough Opt-out Opt-in 87

Martech

MARCH 18, 2022

For the fall 2021 edition of the MarTech Conference, our theme was “Data. Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. We also hosted dozens of presentations focused on some of the key systems powering marketing organizations. Marketing operations.

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Conference CMS Development Digital Asset Management Marketing Automation Services 111

SEMrush

FEBRUARY 17, 2020

Want to go to marketing conferences, but not sure how to choose, how to prep, and what to do when you get there? We have covered five key questions you may have about marketing conferences in this week’s chat, and we were lucky to have three very special guests to answer them, as well as our insightful community.

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Conference Tips Communities Marketing 85

B2BMarketing.net

NOVEMBER 6, 2023

On 1 November, 500+ marketing leaders gathered to attend The Global ABM Conference from B2B Marketing. B2B Marketing’s Editor-in-Chief, Joel Harrison, kicked off the event and teased what was in store for the day, including four different breakout rooms which focused on key ABM topics – so what did you miss?

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