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How to Build Your Brand with Landing Page Optimization

Unbounce

Through customer research, landing page testing, conversion rate optimization, and traditional brand development tactics, you can be smarter about building and evolving your brand. Landing page optimization can serve as your testing ground for this stuff, and I’ll show you how. What Goes Into a Brand? .”

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The State of SaaS Landing Pages in 2020

Unbounce

SaaS landing pages have changed a lot over the last 10 years. Long gone are the days of blocky designs, cold informational copywriting, and generic stock photos that show suspiciously-attractive people shaking hands in what looks like a very important business meeting. It’s no easy task. But it is possible. OK, you got me.

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7 free ways to drive traffic to your landing page

ConvertKit

Why you need to promote your landing page. How to get free traffic to your landing page. Promote your landing page with ConvertKit. The same is true for your landing page. A tale of two pages: Why you need to promote your landing page. Jump ahead. It’s really demoralizing.

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Everything You Need to Know About Landing Page Design

Hubspot

In a world where virtually every business has a website, creating a positive first impression when your target audience members click on your site via the search engine results page (SERP) is critical. That’s because your landing page is your site’s “destination page”, or the first page that visitors land on when they open your site.

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How to Align Your Web Design with Your Marketing Mission

Vision Edge Marketing

You might not be happy with your current SEO rankings and/or conversion rate, or your website is outdated, e.g., it needs a modern design and increased mobile-friendliness, and/or it Is no longer aligned with your company brand, or your latest product offerings. You land on a high-ranked website and start clicking and reading.

Design 214
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Improving Demand Gen Performance with CRO

The Point

CRO can be implemented at any point in the customer journey, from awareness to purchase, and can be used to improve the effectiveness of landing pages, emails, campaigns, even sales calls. In the ideal, CRO is an ongoing process of constantly testing new ideas and improvements.

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6 Tips to Create Effective Graphic Design for your B2B Company

Launch Marketing

6 Tips to Create Effective Graphic Design for your B2B Company . Designing graphics that draw them in, rather than deter them, are essential for cultivating an effective online presence. Why is good graphic design important? . CTA: Ensure your designs are aligned with your brand identity. Graphic Design Tips.

Design 118