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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports. Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Two-thirds of Facebook users (66%) get news on the site.

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3 (more) stats that prove how newsletters create community engagement

Parse.ly

Often we think of social media as a form of community. When a reader interacts with a newsletter, they’re participating in a community of people who value the same information. The Quartz team enables channels for communication with their email readers, whose responses help shape the newsletter. But why not email?

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17 TikTok stats marketers need to know in 2021

Sprout Social

However, in order to know if TikTok makes sense for your brand , you need to understand some basic TikTok stats such as demographics and user behavior that can inform what opportunities exist for your brand. If you’re looking to create an engaged community and audience around your brand, TikTok is the place to do it.

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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? Facebook vs LinkedIn by the numbers. Not so much.

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30 Reddit Stats and Facts to Know in 2020

Hubspot

The user-influenced platform , which embraces discussion and community engagement, rather than content creation or branding is vastly different from other networks -- like Facebook or Instagram -- where brands naturally find their niche. General Stats. The discussion-based platform has more than 130,000 active communities.

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9 stats social media marketers need to show their bosses ASAP

Sprout Social

While you dig into all of the data in this latest Index report, here are nine key stats you can bring to your boss right away to demonstrate why social media marketers are a business’s most valuable resource. 40% of social media marketers believe private community groups, like Facebook and LinkedIn Groups, will become more important.

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