CoSchedule

JANUARY 27, 2023

12 Social Media Marketing Examples From taking an influencer-led approach to sponsoring a live event, there are lots of ideas you can explore. Red Bull’s Viral Live Event Campaign Red Bull puts a lot of upfront work into their social media marketing. For example, its YouTube channel doesn’t just post any videos. Wondering how?

Social Media 126

Social Media Social Marketing Examples Planning 126

SocialPilot

FEBRUARY 11, 2024

AI and influencer marketing — the very notion of blending these two isn’t just a trend; it’s a strategic revolution. Track influencers show a significant increase in followers over the past [specified time period] for trending popularity. What’s the buzz? What’s working wonders on Instagram, TikTok, or YouTube?

Sales Management 86

Sales Management ROI Planning Work Management 86

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Social media is where everyone from casual celebrants to spellbound fanatics go to find the latest Halloween inspiration, aesthetics, trends and events.

Social Media 111

Social Media Tagging Broadcasting Communities 111

Contently

MAY 26, 2016

There’s a buzz in the air as people cram into hard-backed chairs, murmuring and sipping from plastic cups. ” Many hilarious, wacky projects have come from BrandStage productions, like The The Clorox Ick awards , an improvised, livestreamed social media event hosted by Saturday Night Live alum Rachel Dratch.

Paid Search Agency 114

Paid Search Agency Advertising Agencies Trends Planning 114

Sprout Social

JANUARY 16, 2020

But does chasing trends and one-off moments really make sense these days? Memes get shared and promoted like crazy because they resonate with people, all the while outsiders involve themselves with meme trends via “likes” and shares. Simply put, trends come and go. They’re organic. Reality check: viral campaigns can’t be forced.

Viral Marketing 103

Viral Marketing Work Management Planning Paid Search Agency 103

Convince & Convert

FEBRUARY 26, 2015

million people tuned into the Oscars, another highly anticipated “real-time marketing” red carpet event of sorts was happening simultaneously on social media. While this was clearly a product integration, the buzz generated from creating something so aligned with both Lego’s product and the event was clearly a homerun.

Social Media 145

Social Media Brand Identity Branding Media 145

Adobe Experience Cloud Blog

JULY 28, 2017

It’s not a coincidence, but more of a calculated effort from companies like Facebook , Twitter , YouTube , and Twitch to be the leaders of a space that is still in its infancy. Ask yourself, could “ Charlie Bit My Finger ” on YouTube be a viral hit today? At sporting events, 10 minutes is common practice. Tease It Out.

Campaigns 134

Campaigns Planning Tips Brand Identity 134

Bluetext

MAY 28, 2024

To leverage micro-influencers in your PR strategy, consider inviting them to exclusive events, product launches, or behind-the-scenes tours. Their authentic and enthusiastic coverage can generate genuine buzz and media coverage that resonates more profoundly with the target audience.

Campaigns 41

Campaigns Public Relations Advertising Agencies Paid Search Agency 41

Optinmonster

APRIL 9, 2020

Share Your YouTube Videos. Do you have a YouTube channel for your business? If you do, start sharing your YouTube videos in your newsletter. It’s important to remember though, your YouTube video will not necessarily play right inside an email. Newsletters For Events. Event Invitations. Event Recaps.

Newsletter 116

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 116

Scoop.it

NOVEMBER 25, 2021

Aside from them, your existing customers will gain more value from content that’s created well, as they will get a chance to learn more about your business, stay informed of various events and get a chance to explore similar related topics. As a business owner, you probably already know just how important it is to play by various SEO trends.

Small Business Marketing 103

Small Business Marketing Content Marketing Advertising Agencies Business 103

Sprout Social

FEBRUARY 3, 2022

Event attendance. These same resources are fair game across social posts, email, your website and even channels like YouTube. Create buzz with a contest or giveaway. The brand leveraged the buzz by building anticipation for the event and dropping a fresh fit alongside it. Sales and revenue figures. Engagement.

Campaigns 134

Campaigns Planning Paid Search Agency Advertising Agencies 134

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Are you ready? Let’s begin!

Paid Content 91

Paid Content Paid Search Agency Social Media Social Marketing 91

Convince & Convert

MARCH 22, 2016

Beyond his address to the crowds at SXSW, buzz about POTUS’ visit began before he touched down in Austin. Moving on to the SXSW Film festival, there were two movies that people buzzing throughout the week. The first, Shovel Buddies , is an American comedy-drama film featuring YouTube superstar Kian Lawley. Watch with us!

Social Media 98

Social Media Media Buzz Twitter 98

Anything Goes Marketing

NOVEMBER 15, 2009

This sold out event brought together some of smartest marketers from all over the world. This made the event even more exciting as tweeters could listen to speakers, engage other tweeters, tweet their experiences, and see what others were tweeting about all at the same time! The result was better than Eloqua could ever have expected.

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

Martech Advisor

DECEMBER 19, 2019

Brands use the #MondayMotivation or #ThrowbackThursday hashtags to appear among trending content and to bring consistency in their posting schedule. Brands can create user-generated content campaigns around events such as product launches, conferences, or festivals or make it an ongoing activity to keep the content rolling in.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Webbiquity

JANUARY 24, 2011

Convert PowerPoint presentations to Flash, or into YouTube videos? Promote events through social media? A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Create video emails? Create animations? Gather competitive intelligence?

Social Media 100

Social Media Tools Buzz Media 100

New North

AUGUST 14, 2023

Organizing One-Time Campaigns or Events : Temporary campaigns and events might generate a buzz, but they often lack connection to a consistent programming strategy. Some of the best content pillar examples include virtual events, in-person micro-events, podcasts, video series, or written interview series.

Marketing Strategy 52

Marketing Strategy Marketing & Strategy B2B Marketing Ad Building 52

Content4Demand

SEPTEMBER 19, 2019

Here is our countdown of the top-trending pieces and posts generating buzz and airplay in content marketing. B2B buyers are human, so of course they’re watching YouTube and Netflix in their personal lives like everyone else. Must-Attend Event B2B Marketing Exchange 20.

Top of Funnel 40

Top of Funnel Marketing Budget Intent Data Content 40

Hubspot

DECEMBER 19, 2016

Before we see what 2017 has in store, let's take a look back at some of this year's most impactful advertising trends. See which trends fueled some of the most creative ad campaigns, and start planning your first 2017 campaign. 4 of the Biggest Advertising Trends of 2016. What were your favorite advertising trends this year?

Advertising Agencies 28

Advertising Agencies Advertisements Advertising Trends 28

Contently

JUNE 8, 2016

Adidas, Carlsberg, McDonald’s, and Coca-Cola are just a few of the brands looking to double down on long- and short-form digital content this year, building on lessons they’ve learned at Euro 2012 and other global sporting events. But this year’s tournament may see even more social buzz.

Brand Identity 60

Brand Identity Branding Youtube Distribution 60

ClearVoice

NOVEMBER 5, 2018

We all want to create social content that ends up on Twitter’s trending leaderboard. Maybe your holiday goal is to recreate a memorable social media campaign, similar to the Oreo “you can dunk in the dark” Super Bowl blackout commercial that went live on Twitter and was an immediate trending sensation.

Social Media 86

Social Media Campaigns Media Demographics 86

MLT Creative

SEPTEMBER 30, 2010

The changing nature of our industry propels us to stay on top of the latest trends. Here's what's on tap for marketing industry events for October. October 9-14, DMA : 2010 San Francisco, CA: The only Global ROI Marketing Event, focusing on direct and digital marketing integration across all channels.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

KoMarketing Associates

MAY 16, 2013

Cisco uses topical events (such as the Masters golf tournament and March Madness) to inspire engaging, timely content. The company’s Midsize Businesses page has almost 5,000 likes and caught our eye with a steady mix of blog content, videos, and other posts featuring IBM’s solutions or just industry buzz.

Facebook 120

Facebook B2B Gartner Best Practices 120

Hubspot

MARCH 3, 2020

Even if nothing has happened that directly relates to your industry or location, look for local spins on industry trends, and comment on how local events could affect your industry. And now that Google owns YouTube, it's a good idea to show up on that platform. Mobile-optimize your site. Get links locally. Guest post.

Long Tail Marketing 69

Long Tail Marketing SERP Keywords Mobile Marketing 69

Valasys

SEPTEMBER 21, 2021

Their joint campaign, #WhatsYourName, was implemented on Twitter, Instagram, Facebook, and YouTube in 2020. This led to the empathetic, heartwarming buzz surrounding Starbucks and Mermaids which improved their engagement and enticed people to follow their pages.

Social Media 52

Social Media Examples Campaigns Media 52

Adobe Experience Cloud Blog

MAY 14, 2015

million YouTube views in its first two days. GoPro had started a trend. Significantly, one short video ignited conversations and buzz that lasted a lot longer than one-and-a-half minutes. He then edited the footage into a fast-paced series of boring-turned-awesome tasks. The Public Effect.

Video Marketing 48

Video Marketing Thought Leadership Urgency Marketing Marketo 48

Hubspot

JULY 17, 2017

They defy the best practices that most marketers live by today, and it sets them apart and generates buzz because of its inherent uniqueness. But the retailer built its empire with well-placed retail, on-trend offerings and some serious word-of-mouth. But it’s their YouTube account that really sets this camera company apart.

Marketing Budget 78

Marketing Budget Word of Mouth Brand Identity Branding 78

QuanticMind

JUNE 13, 2016

She prefaced this by describing the new experience economy—consumers spending less on material goods and more on live events and experiences. If you’re a B2B marketer like me, you’d have to be living under a rock not to know about the buzz around account-based marketing (ABM).

CMO 40

CMO Account Based Marketing B2B Thought Leadership Thought Leadership 40

Hinge Marketing

MARCH 12, 2020

In this post, we’ll cut through all the fluff and explore practical website design trends that can help you stand out from the pack. Relevant Professional Services Trends Online. Below are some of the trends we are seeing on recent professional services websites. Let’s get started. A Professional Services Website that Works.

Marketing Automation Services 121

Marketing Automation Services Design Marketing Websites Service 121

Buzz Marketing for Technology

SEPTEMBER 29, 2010

At a recent BlogWell event I got a chance to hear Robert Raines from Chevron present his Social Media program and how he reports their activity into the Boardroom. Using the report they were able to glean insights into the prominence of certain topics by consumers and the trending of the topics that were most important to Chevron.

Social Media 100

Social Media Media PR Digg 100

Outgrow

AUGUST 13, 2022

Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, FactoryBerlin, Digimarcon Silicon Valley, and at The European Affiliate Summit. . What are the buzzwords, what are the recent events? Like a Lego Movie. It always inspires me.

Paid Content 52

Paid Content CMO Paid Search Agency Advertising Agencies 52

Trade Press Services

OCTOBER 23, 2023

Amid waves of ever-evolving trends, some marketing professionals still have reservations about whether committing time, budget and other resources to B2B video marketing is a worthwhile investment. Based on today’s data-driven insights and statistics, here are the trends that are influencing best practices in video marketing: 1.

Statistics 52

Statistics Video Marketing B2B Marketing Trends 52

Single Grain

OCTOBER 12, 2023

These days, you can watch a podcast on YouTube or access the audio on Spotify. subscribers, and the majority of its videos are nothing more than recorded live events. At the time, he had no brand, yet he heard that Tim was doing a book launch, and the person who bought the most copies could have Tim speak at their event.

Video Marketing 98

Video Marketing Webinar Metrics Youtube Content 98

SnapApp

APRIL 23, 2019

Whether you are hosting, speaking, exhibiting or just attending, events are a great way to generate demand, build useful connections, and get people excited about your product. But engaging an audience before, during, and after an event takes a lot of work. This tactic is mostly for speakers at an events.

Planning 117

Planning Advertising Agencies Paid Search Agency Mobile Advertising 117

MLT Creative

SEPTEMBER 8, 2010

The changing nature of our industry propels us to stay on top of the latest trends. Here's what's on tap for marketing industry events for September. Meeting and learning from other professionals helps us do our jobs better. September 16, The Best of the Best!

Advertising Agencies 40

Advertising Agencies Paid Search Agency Work Management B2B Marketing 40

Online Marketing Institute

OCTOBER 29, 2010

Facebook, Twitter, YouTube YouTube and most of the social tools we use today are just a few years old. Purchase Tickets Nominate Now Recently Trending Facebook Now Tries to Tell the Story Between Two Friends View Comments When Are Facebook Users Most Active? Social media is capable of so much more.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Circle Studio

NOVEMBER 15, 2018

As we approach the end of 2018, it’s time to take a look at key B2B marketing trends that will emerge in the year ahead. Continuing a pattern from previous years, 2019 will see the ongoing evolution of many B2B marketing trends from recent years and some newer concepts will become more mainstream. Content and promotion trends for 2019.

Marketing AI 148

Marketing AI Trends B2B Marketing Account Based Marketing 148