BlueVenn Bundles Omnichannel Journey Management, Personalization, and Single Customer View

Customer Experience Matrix

Pricing is based on the number of sources and contacts, starting at $3,000 per month for two sources and 100,000 contacts. BlueVenn has only been active in the U.S. market only since March 2016, although many U.S. marketers will recall its previous incarnation as SmartFocus.* The company offers what it calls an omnichannel marketing platform that builds a unified customer database, manages marketing campaigns, and generates personalized Web and email messages.

LeadLife Bundles Services with Marketing Automation

Customer Experience Matrix

Probably more important, LeadLife has also bundled marketing services with its software. Services are provided with every level of the product, including the lowest price of $750 per month. Bundled services are LeadLife’s solution to the skill gap that keeps so many companies from adopting marketing automation or using it fully. The system is sold on a month-to-month basis (no long-term contract) and prices are based on email volume and services.

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How to Avoid the Risks of Bundling

Hubspot

Retailers, etailers, service providers, and pretty much anyone who sells anything ever use bundling techniques to improve sales and make customers happy. The problem is that bundling comes with a unique set of problems that could hurt your sales in the long run. When you combine two or more products and set a lower price for the bundle, you might see those items fly off the shelves and out of your warehouses. Bundle items you won’t sell again.

Get the Bingeable & Shareable MozCon 2019 Video Bundle!

Moz

Yep, you got it: the MozCon 2019 Video Bundle is available for your purchasing and viewing pleasure! Get the MozCon 2019 video bundle. Tell me about the video bundle! The video bundle is always included in the price of your MozCon ticket, so you can relive your three jam-packed days of learning as many times as you want — and if you aren't too bummed that they already made you share your MozCon swag with them, be sure to share the vids with your team!

The MozCon Virtual Video Bundle Is Here (Plus, Our 2019 Videos are FREE!)

Moz

And we're happy to share that if you missed the conference live, the MozCon 2020 video bundle is now available for your viewing pleasure! You'll uncover even more SEO goodness in the MozCon 2020 video bundle. Posted by cheryldraper This year's MozCon was unlike any other.

How to price your ebook to maximize sales and profits

ConvertKit

3 factors that affect ebook pricing. 5 steps to find the right price for your ebook. The last step before releasing your ebook: giving it a price tag. You might be tempted to come up with your ebook price based on gut feeling. 3 factors that affect ebook pricing.

Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Even small businesses shouldn't have a problem with Hubspot pricing: a version without Salesforce.com integration costs $250 per month, while one with Salesforce.com integration costs $500 per month. Small businesses willing to invest some effort should be pleased with the results.

No Stones for Wells Fargo – Sales Professionals Heal Thyself

HG Data

But not only did they sell something unwanted, employees bundled products in a fashion that hid what they were doing. That said, let me be the first to confess my sins: Bundled Features: I’ve bundled features in ways that probably were not too far from what Wells Fargo has done. I’ve had optional features that I bundled into a group price and not allowed the customer to opt out for the a la carte menu.

10 B2B Marketing Lessons from Walt Disney World and Universal Studios

Webbiquity

Don’t nickel and dime customers; consider “all-inclusive” pricing. ” This pricing model certainly doesn’t fit everywhere in the B2B world, but for products that command a premium price, and which buyers reasonably expect to include a certain “bundle” of additional items or services (e.g., Price has many uses. On the other hand, while all-inclusive pricing has its place, it has its limitations and boundaries as well.

Reach and Delight (The Right) Customers with Cooperative Marketing

Hubspot

They are bundled with the phone for a lower price. A phone store that bundles their products with complementary ones is an example of cooperative marketing. For one price, audiences get two bands and a chance to hear them play new, exclusive versions of old favorites.

Why and How to Send A Personalized Discount Email

SendX

Benefits of sending tailored price drop emails. You’ll also see how they help you offer competitive pricing , without sacrificing good profit margins. In our case, we approach personalization from a pricing perspective. Online prices are transparent.

How to Build a Wholesale Store With WooCommerce (Step by Step)

Optinmonster

Wholesale Suite is a bundle of free and paid plugins that lets you easily add wholesale store features to your WooCommerce store. Here is how the plugin works: Makes it easy to manage wholesale pricing across multiple levels. Step 3: Set Up Fixed Wholesale Prices.

Millennials are finally taking action in brand support

Biznology

Their main focus is on getting the best value, which is why they use mobile-scanning coupons often to get good promotion offers and the ideal price. Instead, they see parties as brands which they can choose or ignore, and would rather have the world customized to their preferences instead of a system that demands they vote for an all-or-nothing bundle of election promises, which looks uninviting to them.

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Accounting Firms Should Change Their Business Models Now – Six Reasons Why

Hinge Marketing

Value pricing introduces benefits beyond the bottom line. Value pricing is not only a way to improve a firm’s bottom line—it can be a crucial tool in enhancing customer service and improving client satisfaction. Automation is directly linked to successful price increases.

Ecommerce email marketing: 7 tried-and-true tactics to sell your online products in 2021

ConvertKit

You can see the influencer’s price per post, engagement rate, and reach before launching a campaign. Bundle emails. Figuring out what products work well together and then selling them as a bundle is always a smart way to provide convenience to subscribers and boost average order value.

Transform Your Value Proposition in the Subscription Economy

Mereo

Packaging and Pricing. Transform Packaging and Pricing. The last critical element for the subscription economy shift entails packaging and pricing. If this is done wrong from the start, buyers will suffer numerous price adjustments and confusing changes.

Black Friday discounts: 7 clever ways creators can use discounts to boost sales this season

ConvertKit

But discounting isn’t only about price—in fact, two other factors—urgency and status—are far more likely to drive customers to open their wallets. A carefully chosen promotional price can help push prospective customers to open their wallets—even if they’ve never bought from you before.

15 Effective Ways to Cut Costs in Business

Hubspot

You should price shop and compare vendors in almost every area of your business. Consider bundling your services. This might seem like a simple suggestion, but a lot of purchases can be bundled together. Bundling services will typically save you money.

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The 15 Best WordPress Widgets for Your Website

Hubspot

Price: Free. HubSpot offers a whole box of tricks via its widget bundle. The bundle is brimming with slide-in boxes, banners, overlay pop-ups and much more, which work right out of the box. This is one of the most useful bundles out there, putting the awesome power of HubSpot’s CRM , marketing, sales, and customer service software right into your WordPress dashboard. Price: Free | Premium from $99/year. Price: Free | Premium from $24.98/year. Price: Free.

14 ecommerce platform features that retailers can leverage to improve sales

ClickZ

Features such as rule-based product recommendations, product alerts, product bundles, and tier pricing enable retailers to keep relevant products front and center, increase the average order value, and motivate shoppers to buy more.

How to Get More Value From Your B2B Data Purchase

Zoominfo

Determine what services your price includes. Hint: Vendors are often more flexible when it comes to pricing with prospects they believe will become long-term customers; if you think you’ll utilize this service long term, speak up! Discounts come in many forms: volume (or long-term contract), pre-payment, new customer, bundled offers, reduced rates on net new records after your first purchase, etc.

5 Things to Know Before Migrating from HubSpot into Marketo

SmartBug Media

Pricing. The pricing structure for HubSpot and Marketo is different. Marketo’s pricing is broken down differently. You can purchase these models separately or bundle them. This is great if you only want specific modules; however, it can add up when bundled.

3 Credible Ways to Differentiate Your Product in a Competitive Market

Marketing Insider Group

Two-year worry-free guarantee bundled with the product ­– “if it breaks, return it and we’ll replace it”. Anyone can compete on price. The growth of the internet has leveled the playing field for small and medium businesses.

3 Ways to Use Virtual Events to Promote eLearning Programs

Higher Logic

Bundle Content. One of the best ways to drive traffic to less popular programs is to bundle them with popular programs. By offering content for purchase in bundles at a discounted rate, you’ll get more eyes on programs that weren’t getting attention when only sold alone. Electronic learning (eLearning) programs have taken on many shapes and sizes over the years, but sometimes it can be hard to drum up excitement for new (or existing) offerings. Why is this?

How to Build Your Email List with Instagram Giveaways

SendX

If you are a SaaS company with a core B2B audience, then it is recommended that you use your own software or service as the price (eg. Bundling complimentary software along with yours is an excellent idea for a giveaway prize.

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How We’re Different than HubSpot

BenchmarkONE

So how do we compare to HubSpot on price? To use HubSpot’s marketing bundle, you’ll spend anywhere between $50 and $3,200 a month , depending on your needs and the size of your business.

5 Tips for Increasing Your Average Order Value

Hubspot

You won’t even need to increase any of your prices to increase the order value. First-Time Shopper Discounts Consider giving your first-time buyers a special discount on bundles. You can also provide this discount for a certain price point, such as $10 off any purchase of $50 or more. Bundling Deals or “Mix and Match” When you spot a “5 for $5” bin in a store, can you pass it up? With a special page dedicated to bundled deals, you can really amp up your sales.

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7 Best Request a Quote Plugins for WooCommerce

Optinmonster

Some businesses need to assess what the customer needs before they can put a price tag on their product or service. In this post, we’ll list the best request a quote plugins for WooCommerce along with their features and pricing. Bundles start at $148.50

Personal Firewalls Explained and The 5 Best Ones for 2019

Hubspot

Price: $104.99 Price: $54.99 Price: $47.99 Intego Mac Premium Bundle X9. Price: 69.99 After purchasing and downloading the latest version of Intego’s Mac Premium Bundle, you can leverage a real-time antivirus protection software that automatically scans your Mac, and an intelligent firewall and a hotspot network protection tool that blocks cyber criminals from accessing your computer through the internet. Price: $79.99

The Definitive List of Cyber Monday SaaS Deals

SendX

Grasshopper is great for small business owners or solopreneurs who need a competitively priced business number for their mobile phone or landline but don’t want to invest in additional equipment like desk phones. Original Price: $14/month, Deal Price: $7/month Code: RECAST50 ?

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It’s Black Friday Into December for MarTech Tools

Webbiquity

You ask yourself, “Am I getting the best price? This is the ONLY sale we will run all year where you get to keep the discounted sale price for your yearly renewal rate. Just click the links above, make your choices, and save a bundle on the best martech tools. It’s clear from my analytics that this blog has the smartest readers on the planet. You come here for the latest trends and critical insights for B2B digital marketing.

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The Importance of JTBD: How to Use a JTBD Template to Improve Your Business

Webbiquity

The buyer: the person whose job is related to financial and pricing matters. However, view these challenges as an opportunity; perhaps you can create a product or solution by bundling a set of your current products and services? Guest post by Nadica Metuleva.

How to Increase Average Order Value in eCommerce

seo.co

To make a minimum discount work for you, think about your top selling products and their average price points. Product Bundles. It’s called product bundling. If the customer attempts to purchase them individually, they pay the full price.

Order 56

Targeted Email: Segmenting Customers by Average Order Value

SendX

Reason being: The offers you present in your emails—whatever they might be—need to fall within your target customer’s average price range if you want them to take action quickly. While using email segmentation to play the “long game” (i.e.,

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12 Best WooCommerce B2B Plugins to Boost Sales

Optinmonster

A B2B WooCommerce store faces unique challenges like bulk purchases, tiered pricing, and shipping & taxes. You can also create tiered pricing based on the quantity purchased. Bundles start at $148.50 Create pricing pages for membership products.

4 Ways Marketers Can Appeal Messaging to Holiday Shoppers

Oracle

The reason appears to be primarily price/value-driven, as 47% said they prefer to wait for discounts, while 27% said they tend to procrastinate. Offering gift sets, bundled purchases, and buy one/get one values is a helpful way to get consumers’ attention. It’s the most wonderful time of year! Marketers, celebrate the holiday shopping season (the ultimate chance to get cozy with your shoppers by demonstrating value and relevance, of course).

OptinMonster vs. Leadpages: Which Is Better? (Compared)

Optinmonster

Pricing. Leadpages is a website, landing page, and popup builder bundled up into one product. We’ll discuss their pricing plans and go in-depth into their features in just a moment. We understand that pricing is a major factor when you’re considering new tools.