Zoominfo

AUGUST 8, 2024

Grow revenue and average deal size by teaching sellers how to move higher-priced products, add-ons, upsells, and bundles. You might then want sellers to increase their product knowledge and pricing leverage, so they can close deals with less back-and-forth. How does seller behavior change happen?

Marketing Automation Services 130

Marketing Automation Services Work Management Ad Building Marketing Analytics Tools 130

Webbiquity

NOVEMBER 19, 2019

You ask yourself, “Am I getting the best price? This is the ONLY sale we will run all year where you get to keep the discounted sale price for your yearly renewal rate. Just click the links above, make your choices, and save a bundle on the best martech tools. Can I maybe save money if I wait?” ” You can!

Tools 247

Tools Amazon Paid Search Agency Small Business Marketing 247

Optinmonster

AUGUST 5, 2021

Are you looking to increase your average order value by offering bundled products? Bundling is a smart strategy to cross-sell products to increase sales and revenue. From this tutorial, you’ll learn how to bundle products in WooCommerce and also how to target customers with these deals to maximize sales and AOV.

Bundling 72

Bundling Product Template Rules 72

SmartBrief - Marketing

AUGUST 21, 2024

“This is not just a streaming service with some discounts attached to it; we look at this as a lifestyle bundle,” described Hallmark’s Chief Brand Officer Darren Abbott. The service, priced at $80 a year, offers benefits valued at over $400 annually, making it a compelling proposition for Hallmark’s most dedicated fans.

Cable 98

Cable Touchpoints Psychographics Bundling 98

Customer Experience Matrix

DECEMBER 14, 2016

Pricing is based on the number of sources and contacts, starting at $3,000 per month for two sources and 100,000 contacts. BlueVenn has 23 API integrations with delivery systems such as specific email providers and builds new integrations as clients need them. All BlueVenn features are delivered as part of a single package.

Marketing Management 120

Marketing Management Bundling Marketing Automation Services Personalization 120

Salesforce Marketing Cloud

OCTOBER 1, 2024

While shoppers have been price-conscious and deliberate in their spending so far in 2024, seasonal goods have been the one category where they’ve been willing to splurge. And you can ask AI for what-if analysis on what to stock, how much to order, how to price merchandise, and how to promote the items. That would break down to $4.1

POS 105

POS Merchandising Forecasting Display 105

chiefmartech

FEBRUARY 25, 2023

The classic SaaS subscription models have used seat-based and tier-based pricing. Or, you pay for bundles of functionality offered in “tiers” — with more features included at higher-priced tiers. Or both: you pay for seats, but the price per seat goes up for higher tier subscriptions.

Pricing 95

Pricing Price Bundling API 95

Martech

MARCH 7, 2025

Feature bundling by vendors Martech vendors commonly offer feature bundles, which further causes overlaps. You must also consider factors like pricing structures and how strictly vendors enforce contract parameters. This sometimes makes sense when an organization may not need every feature.

Work Management 64

Work Management Marketing Management Marketing AI Bundling 64

SendX

NOVEMBER 20, 2018

Deal - 30% off on Annual pricing plans for Membership Cloud ? The prices will be 50% discounted. ? Valid for Cyber Monday 20) Tyche Softwares - WooCommerce Extensions Deal - 35% off on all plugins & bundles. Valid till 31st December 8) Cux.io - CUX is your one-stop-shop for understanding your users’ experiences online.

Enterprise Management 330

Enterprise Management Marketing Automation Services Work Management Marketing Management 330

ConvertKit

MARCH 3, 2021

Kristen bundles in access to courses and books she’s already created, as well as access to future workshops, as a way to make monthly coaching more worthwhile. Of course, Krista keeps the outcome of the program top of mind to back up the larger price tag. 4 steps to choosing online coaching prices. Image via Kristen Kalp.

Price 122

Price Pricing Work Management Marketing Management 122

Hubspot

SEPTEMBER 4, 2024

For example, a lead who frequently visits your pricing page and opens multiple emails gets a higher score than one who only visits your homepage. The most common complaint I hear from HubSpot users is about the significant price jump between our starter and professional plans. Pricing structure. This concern is valid.

Startups 73

Startups Enterprise Management Work Management Marketing Automation Services 73

SendX

JANUARY 20, 2020

If you are a SaaS company with a core B2B audience, then it is recommended that you use your own software or service as the price (eg. Bundling complimentary software along with yours is an excellent idea for a giveaway prize. winner receives 6-months free access to our software).

Ad Building 341

Ad Building Marketing Management User-Generated Content Viral Marketing 341

Webbiquity

OCTOBER 4, 2016

In the consumer products world, minimizing friction explains why soup is sold in microwavable single-serving containers, and why convenience stores can thrive within blocks of the nearest supermarket, despite their much higher prices. High initial price point. Complex implementation.

Marketing Automation Services 229

Marketing Automation Services B2B Sales Lead Gen Lead Ranking 229

Hubspot

APRIL 13, 2021

The right pricing can make or break a business. Copying your competitors might mean starting a price war, but making a guess could leave you balking at abysmal sales numbers. That said, price optimization isn't simple. Optimizing your price requires this information: Customer survey and behavior data.

Pricing 78

Pricing Price Elasticity Optimization 78

Salesforce Marketing Cloud

JANUARY 30, 2025

Sorts organize products based on specific criteria, such as price, popularity, newness, or customer ratings. Filters empower customers to refine product listings in multiple ways, like by category, brand, size, color, or price range. Offer product bundles and sets Most shoppers want two things: convenience and discounts.

eCommerce 52

eCommerce Bundling Merchandising Examples 52

Only B2B

JANUARY 29, 2025

6⃣ Negotiation Overcoming Price & Contract Pushback The prospect is ready to move forward. But procurement and finance teams often push back on price or contract terms. This helps close deals without unnecessary price cuts. Providing clear and detailed proposals builds trust and facilitates decision-making.

Sales Cycle 71

Sales Cycle B2B Sales Top of Funnel Sales Qualified Leads 71

SendX

SEPTEMBER 3, 2020

Benefits of sending tailored price drop emails. You’ll also see how they help you offer competitive pricing , without sacrificing good profit margins. In our case, we approach personalization from a pricing perspective. And what if after you use the discount, it’s exactly at a price that you’re willing to pay?

Personalization 195

Personalization Budget Programs Price Pricing 195

Webbiquity

JULY 20, 2021

The buyer: the person whose job is related to financial and pricing matters. However, view these challenges as an opportunity; perhaps you can create a product or solution by bundling a set of your current products and services? Step 2: Define the needs and jobs. Many JTBD practitioners use the example of a kettle.

Template 294

Template Work Management Marketing Management Business 294

seo.co

NOVEMBER 8, 2021

So yeah, all of a sudden it starts making sense that link building prices can range in the hundreds to thousands of dollars per link. Link Building Pricing: What’s the Number? You can expect the price of your link building strategy to vary based on these factors: Publisher authority. Campaign bundling. You know what?

Link Building 98

Link Building Price Pricing Ad Building 98

SendX

APRIL 14, 2020

One thing that Creative Market is known for is their bundles, instead of just buying an item you can buy several in a package usually with a great discount - assuming that you buy them one by one. Similar to Theme Forest, you can buy the item you like without having to commit to a subscription account like Envato Elements.

Template 44

Template Newsletter Resources Examples 44

Hinge Marketing

AUGUST 20, 2020

Value pricing introduces benefits beyond the bottom line. Value pricing is not only a way to improve a firm’s bottom line—it can be a crucial tool in enhancing customer service and improving client satisfaction. The data also suggests that value pricing can directly address these issues. Bundle advisory services.

Business 174

Business Marketing Management Price Pricing 174

Unbounce

OCTOBER 22, 2020

When you think of Black Friday, you might think of getting trampled at Walmart trying to snag a half-price TV or the latest toy phenom for your kids. It says “Get coupon” in the top banner, but then “Doorbuster prices so low you don’t need a coupon!” Offer Free Gifts or Bundles. Baby Yoda purchase, you must.”) Much better.

Bundling 145

Bundling VALS Landing Pages eCommerce 145

Huptech Web

DECEMBER 21, 2023

That’s why brands take advantage of this excitement and introduce product bundles. These bundles combine different items or services at a discounted price, attracting consumers who love a good deal. Product bundling is a marketing strategy where multiple products or services are combined and sold as a single item.

Bundling 52

Bundling Examples Product Price 52

Zoominfo

NOVEMBER 5, 2018

Determine what services your price includes. Hint: Vendors are often more flexible when it comes to pricing with prospects they believe will become long-term customers; if you think you’ll utilize this service long term, speak up! Try Before You Buy: B2B Data Sampling Strategies. How to Get More from Your B2B Data. Ask for a discount.

Purchase 154

Purchase Zoominfo B2B Bundling 154

ClickZ

APRIL 14, 2020

Features such as rule-based product recommendations, product alerts, product bundles, and tier pricing enable retailers to keep relevant products front and center, increase the average order value, and motivate shoppers to buy more. These include rule-based product recommendations, product alerts, product bundling, and tier pricing.

eCommerce 141

eCommerce Features Merchandising Paid Search Agency 141

Sprout Social

DECEMBER 2, 2024

Now that Instagram Stories and Reels are accessible within the Facebook app, it’s also possible to negotiate bundled content packages with your influencers. Familiarize yourself with common influencer pricing figures. Your Facebook influencer marketing campaign can then reach more people while being more cost-effective.

Outreach 111

Outreach Marketing & Strategy Work Management Advertising Agencies 111

Optinmonster

MAY 30, 2024

If most of your customers come to you for low-price individual items, such as socks or shorts, then your AOV will be low. Why AOV Matters AOV plays a vital role in understanding customer behavior and optimizing your pricing and marketing strategies. Take advantage of that interest by explaining the benefits of a higher-priced option.

Order 96

Order Lead Scoring Lead Ranking Bundling 96

SendX

SEPTEMBER 8, 2020

Grasshopper is great for small business owners or solopreneurs who need a competitively priced business number for their mobile phone or landline but don’t want to invest in additional equipment like desk phones. Deal - Secure Adzooma account from just $19 p/m until November 29, 2019 Price will increase to $49 p/m after Cyber Monday ?

Marketing Automation Services 195

Marketing Automation Services Work Management Marketing Management Paid Search Agency 195

Hubspot

JULY 30, 2024

Event landing pages enable the reader to sign up for your event, and configure price quote (CPQ) tools make it easy for sales reps to create a custom product bundle to send a personalized offer for each email. If you’re looking for broader sales software, HubSpot Sales Hub is a great option. Leverage a strong, clear email signature.

Marketing Proposals 85

Marketing Proposals Tips Bundling Marketing Prospects 85

Optinmonster

MARCH 22, 2023

Well, that’s a series of upsells, because every customization you add increases the price. We’ll discuss pricing your upsell later in this guide. Limit the Price Increase Bitcatcha recommends that you don’t price your upsells too high. And you can also offer better deals for early renewals.

Examples 136

Examples Tips Cross-Selling Bundling 136

Onalytica B2B

MAY 10, 2017

So with this being the case, if there were ever a project in which she’d forgo her hefty price tag, this is likely to be it. Give yourself a longer timeline, have bundles of dedication and patience. Don’t take the ‘if you throw enough at the wall some of it will stick’ approach.

Peer-to-peer 252

Peer-to-peer Skype Bundling Social Media 252

Unbounce

JANUARY 11, 2025

/ A/B Testing A/B testing for pricing: How to experiment with pricing in 2025 By Josh Gallant. But then another challenge comes up Pricing. Setting the right price for your products and services can be tricky. Setting the right price for your products and services can be tricky. What is price testing?

Price 52

Price Pricing Landing Pages Lead Ranking 52

SmartBrief - Marketing

JANUARY 31, 2025

For users browsing specific categories, highlight a related product or a bundle deal to nudge them toward a purchase. For example, if someone looks at your pricing page multiple times, trigger a pop-up that offers a free consultation or demo. Use page view history Reward frequent visitors with loyalty offers or exclusive discounts.

Ads 61

Ads Ad Frequency Landing Pages Bundling 61

Martech

AUGUST 26, 2022

To nudge buyers towards the higher price point, the marketers at the Economist added another option: Print-Only Subscription: $125. Yes, the new option was priced the same as the digital and print version, but it didn’t include access to digital content. Next, you want to focus on the desired price point, which is, say $14.99.

Bundling 104

Bundling Ad Frequency Price Pricing 104

Webbiquity

SEPTEMBER 20, 2019

If you are concerned about price, SSL2BUY is a smart option to check out for an SSL certificate. Don’t rely on the free SSL certificate that comes bundled with the web hosting beyond its trial period. You can choose from shared, cloud, or VPN WordPress hosting packages offered by a variety of companies. Conclusion.

SEO 176

SEO CMS Development Tips Lead Ranking 176

Martech

DECEMBER 28, 2023

They want to keep budgets down, even as a busy political campaigning season will drive prices up. More bundling for streaming services The migration of must-see TV to streaming on-demand services has resulted in fragmentation. 2024 could very well be the pivotal year when the streaming industry steps up and offers more bundles.

Advertising Agencies 129

Advertising Agencies Advertisements Advertising Media 129

SendX

SEPTEMBER 23, 2020

Reason being: The offers you present in your emails—whatever they might be—need to fall within your target customer’s average price range if you want them to take action quickly. In fact, your goal should be to provide offers your audience values highly at a price they’d consider shockingly affordable.

Order 195

Order Segmentation Lead Scoring Lead Ranking 195