E-Commerce Content Marketing Strategies That Don't Involve Discounts
SmartBug Media
JANUARY 11, 2023
The price of high-quality items often has a direct impact on the product’s perceived value, which means discounts can lower the perceived quality of your product. Price elasticity is a microeconomic principle that states that when the price of a product goes down, the demand goes up. Damage brand identity. Plateau demand.
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