Marketing Insider Group

MAY 10, 2023

A competent agency has marketing experience, strategic plans, research and analytics tools, a robust team, and an impressive portfolio. Our point is that the digital marketing agency you use has to market itself, right? If your agency is pushing social media but building its brand on blogging, something isn’t right.

Marketing Agencies 2 288

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 288

Top Rank Marketing

SEPTEMBER 9, 2024

The Stat: 40% of brands say creator and/or user-generated content was the most important part of their 2023 social media strategy. The Stat: Conversions improve by 30% when brand-influencer posts focus on storytelling. The Stat: Instagram is the top platform for influencer marketing, with 80.8% Source: Sprinklr ) 3.

Tactics 101

Tactics B2B Marketing B2B Thought Leadership Planning 101

KoMarketing Associates

DECEMBER 21, 2017

Keeping on top of changes and trends in our industry is one of the most important tasks we can do for our clients and professional selves. Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. Let’s get to it.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Ranking Lead Scoring 204

Moz

JULY 29, 2020

Platforms like Tableau and Google Data Studio are becoming more commonplace in the SEO community as we seek better ways to communicate with our teams. Thanks to the helpful feedback of many, many STAT customers, we’ve been hard at work building six Google Data Studio Community Connectors to help pull STAT data into Data Studio.

Stats 64

Stats Google API Tagging 64

KoMarketing Associates

NOVEMBER 6, 2014

One thing I love about the KoMarketing team is they keep me up to date on everything that’s happening in the online marketing and B2B space. From article sharing to tweets to bi-weekly training discussions, the team does a great job staying on top of what’s happening. How do I measure ROI?” Stay tuned!

Stats 120

Stats B2B Marketing B2B Lead Gen 120

Vidyard

JANUARY 24, 2022

Are you looking for a good sales blog to scroll through while you’re drinking your morning coffee? In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales Blogs 4.1 Sandler Training Blog 4.8

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Vidyard

SEPTEMBER 27, 2018

We teamed up with the research pros from Ascend2 to survey marketers at mid-size companies to find out what their demand creation activities look like, what their priorities are and what’s working for them. Check out our Chalk Talk on how to use video engagement data to qualify leads. Another 31% are talking about it.

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

ClickDimensions

OCTOBER 31, 2019

We uncovered four scary marketing stats that might initially make you want to cower in a corner, but with some tips for making them less horrifying. Forrester provides us with this frightening fact that should remind all marketers of an audience that sometimes gets overlooked in our marketing plans – current customers. Happy Marketing!

Stats 72

Stats Marketing Automation Services Planning Top of Funnel 72

Marketing Insider Group

JANUARY 4, 2021

There are some fundamental, proven strategies, but you’ll need to think about how they can apply to your software and your audience when browsing through our list. Let’s look at some stats from Brightedge Research. Check out this post on blog frequency. If you have a lean team, it’s hard to focus on growth. We can help!

Growth Marketing 361

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 361

Moz

AUGUST 24, 2020

Posted by Ian_Pfister Since Moz released the new Google Data Studio Connectors for STAT , you might be wondering how to best implement them for your reporting strategy. If you aren't a STAT user yet but you want to know how it might fit into your SEO toolkit, you can take a tour of the product. Learn More About STAT.

Stats 59

Stats Google Marketing Analytics Tools Keywords 59

Zoominfo

JANUARY 29, 2018

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. This list includes some of our own posts as well as posts from other great companies. Keep reading for our favorite event marketing blog posts! We tried to tackle every aspect of event marketing.

Event Marketing 113

Event Marketing Enterprise Management Work Management Marketing & Strategy 113

Moz

FEBRUARY 7, 2019

What I'm going to be talking about today is using STAT for content strategy. STAT, if you're not familiar with STAT Search Analytics , which is in my opinion the best ranking tool on the market and Moz is not paying me to say that, although they did pay for STAT, so now STAT is part of the Moz family of products.

Stats 52

Stats First-Mover Advantage Marketing & Strategy SERP 52

Webbiquity

AUGUST 13, 2019

Nearly 75 percent of those surveyed named sales team feedback and website analytics as their top content planning and research tools , with less than half saying they talked to their customers. There are so many questions we can ask and answer to more deeply understand our audiences and their needs. Cross-team collaboration.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Hosting Tribunal) Food blogs lead in popularity, with 42.8%

Paid Content 243

Paid Content Stats Marketing Budget Webinar Metrics 243

KoMarketing Associates

JANUARY 16, 2014

Blogging has emerged and remains a critical component of B2B content marketing strategies across all industries. Blogging is an effective way for B2B brands to interact with peers, colleagues, or prospects on a daily, weekly, or monthly basis, driving leads and generating brand awareness. .

Promotion 120

Promotion Practices B2B Best Practices 120

Marketing Insider Group

MAY 12, 2021

Did you know that over 80% of business-to-business (B2B) marketing teams have a content marketing strategy? But only 11% of those teams consider their content marketing strategy as an excellent one! Content marketing can be creating things like blog articles, thought leadership content, videos and vlogs, e-books, webinars, and more.

Work Management 292

Work Management B2B Marketing Marketing Management Budget Programs 292

Marketing Insider Group

AUGUST 13, 2020

As a content marketing consulting company, we here at MIG wouldn’t be authentic if we didn’t take our own medicine. In our experience, it comes down to ranking and winning without spending. To show you how we do it, we’re presenting you with our case study. Our position is to create customer-centric content consistently.

Traffic 310

Traffic Cost Per Click Organization Lead Ranking 310

Brandwatch Marketing

NOVEMBER 8, 2023

The weekly reports and the excellent team management facility (delegating tasks, sending private messages) can be very useful when there’s more than one person handling the social media accounts. Buzzsumo will tell you what day is the best to post, how long your posts should be, what types of content works best, and monthly stats over time.

Social Media 98

Social Media Tools Media Lead Ranking 98

Conversica

SEPTEMBER 30, 2021

Also known as Conversational AI , this technology provides more personal interactions between potential customers, accounts, and contacts without having to engage an actual member of your company’s teams. Conversational AI in Stats. Text-to-speech turns typed text into a spoken automated voice.

Marketing AI 52

Marketing AI Conversion Business Work Management 52

Convince & Convert

MAY 9, 2024

Let’s Look at the Data Here are a few interesting stats to review: According to the latest research from Edison Research, just over one-third (34%) of the U.S. Our Experience with The Social Pros Podcast Convince & Convert is the home of one of the longest running marketing-focused podcasts out there: Social Pros.

Branding 135

Branding Brand Identity Advertising Agencies Allocation 135

Brandwatch Marketing

JUNE 15, 2022

The weekly reports and the excellent team management facility (delegating tasks, sending private messages) can be very useful when there’s more than one person handling the social media accounts. Buzzsumo will tell you what day is the best to post, how long your posts should be, what types of content works best, and monthly stats over time.

Social Media 144

Social Media Tools Media Lead Ranking 144

Marketing Insider Group

JUNE 15, 2021

It’s a practice every marketing team should adopt to analyze what assets they already have – and avoid adding to content bloat. We’re doing a ton more content pruning with our clients (and ourselves) this year as a way to improve content marketing performance and shine a light on your best content. Quick Takeaways. Source: G2.

Marketing Websites 363

Marketing Websites Lead Ranking Lead Scoring SEO 363

Content4Demand

APRIL 25, 2023

New stats show pass-alongs as key to success Most marketing teams we work with at Content4Demand (C4D) are, understandably, focusing more and more on tracking results and the impact of the content they’re creating. Below are a few stats I found interesting to support this “share-worthy” conversation.

Peer-to-peer 77

Peer-to-peer B2B Stats Content 77

Marketing Insider Group

FEBRUARY 23, 2021

Our case studies generally follow this outline: Introduce the client, and give some background about their situation. Empower your sales and marketing teams to share real client success stories and understand how their efforts affect positive change. Equip Your Sales and Marketing Teams. Generate quality leads.

Case Studies 295

Case Studies Case Study Studies Top of Funnel 295

ClearVoice

JULY 8, 2019

Maile Ohye , a previous Developer Programs Tech Lead for the Google Webmasters team, shares “in most cases an SEO needs four months to a year to help your business first implement improvements and then see potential benefit.” See how ClearVoice can help you power your content marketing and expand your team’s capabilities.

Lead Scoring 83

Lead Scoring Lead Ranking Stats SEO 83

Animalz blog

OCTOBER 9, 2024

They motivate your team, attract new talent, generate investor interest, and get you press coverage. Such celebrations strengthen their connection to your brand and make them feel part of a growing, winning team. They provide topics for blog posts, social media updates, and email newsletters.

Paid Search Agency 70

Paid Search Agency B2B Marketing Work Management Advertising Agencies 70

ClickDimensions

FEBRUARY 15, 2023

That is a lot of information to take in at once, however, what these stats show is that SMBs are the life force and foundation of the business world. These past few years have led to drastic ups and downs within the SMB world, so let us take a deep dive into some hardcore SMB stats, landscape predictions, and changes in 2023.

SMB 95

SMB Marketing Automation Services Stats Loyalty 95

BenchmarkONE

FEBRUARY 3, 2021

CRMs were designed to enable sales teams, but they can influence just about every department of your company when used correctly. Ensuring you’re using them to their fullest potential requires some assistance, so we wrangled up all our best blog posts on CRMs for you to check out. . Read this blog post to learn how.

Top of Funnel 96

Top of Funnel Work Management Marketing Strategy Marketing & Strategy 96

Moz

OCTOBER 6, 2019

Grow blog traffic, stat. One of my tasks was to grow website traffic, and the best channel I landed on was the company blog. The blog was not. The topics were dry (it was a blog about motor oil, after all) and blog traffic was correspondingly sluggish. How we operationalized our blog for triple-digit growth.

Traffic 54

Traffic Organization Paid Search Agency Custom Publishing 54

Sprout Social

JUNE 22, 2021

In this article, we’ll share the need-to-know stats and insights about each platform to help marketers determine the top social media platforms to prioritize for their strategy. Key Stats: Over 2.8 Key Stats: Over 2.1 Key Stats: 1 billion global users. Key Stats: 199 million daily active global users. Hey, Rachel.

Social Media 125

Social Media Stats Ideal Customer Profiles Media 125

NetLine

JUNE 21, 2022

What we haven’t talked about much, however, is when you should begin our discourse. B2B lead nurturing is the process of advancing marketing-qualified leads (MQLs) through your marketing funnel, engaging prospects with your business at multiple touchpoints before passing them to your Sales team. What is B2B Lead Nurturing? hours). .

Lead Nurturing 126

Lead Nurturing Lead Ranking Marketing Qualified Leads Sales Qualified Leads 126

nDash

NOVEMBER 3, 2021

If you need help budgeting for your specific brand, be sure to create an account on nDash and contact our customer success team. Blog Posts. Blog posts are (by far) the most popular type of content that brands pay freelance writers for on nDash. Blog examples : Show writers what success looks like.

Top of Funnel 98

Top of Funnel Case Study Case Studies Work Management 98

Animalz blog

SEPTEMBER 24, 2024

The delightful practice of tying our work to business results. But for many content teams, the stakes are lower. Maybe less so one blog vs. another, but we can feel when a post or webinar brings leads in.” ’ Supporting —as in, providing the sales team with a great ROI calculator so they can nail that pitch.”

Multi-Touch Attribution 62

Multi-Touch Attribution Top of Funnel Lead Ranking Budget Programs 62

EveryoneSocial

MARCH 3, 2022

This could be company blogs, job postings, industry articles or other third-party resources, user-generated content, the latest meme marketing created, or anything else you want your people to promote. Check out our ROI calculator. These powerful stats showcase the power of employee influencers. Create content. Here’s why.

Activities 98

Activities Stats ROI Paid Search Agency 98

Top Rank Marketing

OCTOBER 18, 2023

Jenn from SAP emphasized a surprising stat: a whopping 81% of marketers believe that the roles of content writers are at risk due to AI. The post SAP on the New AR for B2B Content Marketing: Authentic Reality appeared first on B2B Marketing Blog - TopRank®. “81% of marketers think content writers jobs are at risk because of AI.

Top of Funnel 112

Top of Funnel B2B Marketing Content Marketing Storytelling 112

Liveintent

NOVEMBER 13, 2020

These are the stats behind Horoscope.com, the largest astrology media company in the world – and one of the biggest email senders in the media industry, according to Josh Jaffe, general manager of the site. Jaffe’s team stayed motivated and on track by finding their rallying cry. That rallying cry has really worked for us.”

Marketing & Strategy 127

Marketing & Strategy Newsletter Stats Paid Search Agency 127

Animalz blog

MAY 15, 2023

We’ve collected our resources and insights to create a one-stop survival guide for anyone making their way through this AI transition. churns out hundreds of clever copywriting ideas and creates quick blog post drafts. Faster blog post drafts? Jasper Writing long-form content, like landing pages or blog posts.

Marketing AI 145

Marketing AI Generation Content Marketing SERP 145