Marketing Insider Group

JANUARY 29, 2024

“ChatGPT, I need an engaging and SEO-friendly description for a content marketing course, focusing on its practical applications and success stories.” Generating Blog Post Titles Coming up with catchy blog post titles is crucial. Tip: Use the AI-generated draft as a foundation.

Copywriting 222

Copywriting Optimization Marketing AI FAQ 222

ClearVoice

NOVEMBER 4, 2022

We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. In its State of Content Marketing 2022 Global Report , Semrush asked, “Which tactics helped you the most to make your 2021 content marketing strategy successful?” MarketingProfs.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

Exo B2B

MARCH 6, 2024

But also about blog, search engine optimization (SEO) and artificial intelligence. And are we increasingly turning to artificial intelligence (the ChatGPTs of this world) to write our blog posts, as a way of wasting less time, making our lives easier, taking shortcuts? Optimize your blog’s loading speed.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

Marketing Insider Group

JANUARY 2, 2024

With the reduced efficacy of social media referrals, the focus is now shifting towards enhancing and utilizing owned content channels like websites, blogs, and email newsletters for direct audience engagement. Your website and blog are where the magic happens. It’s simple. Because they’re direct.

Social Media 253

Social Media Social Marketing Media Content Marketing 253

Marketing Craftmanship

NOVEMBER 22, 2023

Client newsletters are one of the most widely used, and often abused marketing tactic for B2B firms of any size. Here are three myths and realities to help your firm determine whether it’s a worthwhile tool, or how to improve your current newsletter. In fact, at many firms their client newsletter is a marketing albatross.

Newsletter 130

Newsletter B2B Thought Leadership B2B Thought Leadership 130

Marketing Insider Group

MARCH 13, 2023

Sharing meaningful newsletters, blog posts, and social media updates, can make a serious impact on the success of your business. Most Consistent: Oberer Homes Oberer Homes, one of Ohio’s best real-estate companies and semi-custom home builders, takes the cake when it comes to consistency. Not convinced? We have proof!

Marketing Budget 227

Marketing Budget Work Management Marketing Management Marketing Budget Creation 227

Marketing Insider Group

FEBRUARY 20, 2023

Luckily, our experts know a lot about high-quality content and are sure the right content marketing strategy is the key to success. This makes content creation one of the most common techniques for increasing a company’s revenue. Some of the most common types of conversions include: Traffic. What Is A Content Conversion Rate?

Conversion Rate 301

Conversion Rate Conversion Content Traffic 301

Scoop.it

SEPTEMBER 30, 2022

It is well-known as it allows you to start your blog without the complicated coding work. With that out of the way, bloggers can focus on making content and growing their blogs. You can write about anything from a personal diary style blog to discussing the best website development proposal tips. Source: Google Search Console.

Tips 84

Tips CMS Development Blogger AIO 84

Webbiquity

APRIL 23, 2024

E mail marketing for B2B continues to be one of the most cost-effective channels for helping your company enhance its marketing initiatives and generate more revenue. Your ESP (email service provider) is the most obvious expense, and it is simple to calculate. Moreover, your success mostly depends on the quality of your email list.

ROI 170

ROI Email Marketing B2B Marketing Marketing Automation Services 170

Webbiquity

MARCH 13, 2019

This is a very successful company. But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. ” Leave a comment (or subscribe) to a blog about IT recruiting. Register for a webinar , a seminar, or a newsletter.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Marketing Insider Group

MAY 30, 2023

We’ve tried it all: Creating blog outlines Suggesting copy for LinkedIn posts Finding inspiration for blog article introductions Transcribing video content and webinars Writing keyword-focused meta-descriptions The Verdict There are definitely pros and cons to asking AI tools for marketing advice. Not too shabby!

Small Business Marketing 262

Small Business Marketing Marketing AI Paid Search Agency Marketing Automation Services 262

ConvertKit

JULY 7, 2021

It’s March 2021, and while most people were working from their homes, Gabby was far from hers. She loved living in Japan the most. While Gabby studied engineering, she also started a travel blog to help share her passion. If the blog happened to lead to one free trip, she’d be ecstatic. “I Airlines canceled most flights.

Newsletter 111

Newsletter Viral Marketing Statistics Curation 111

ConvertKit

JANUARY 29, 2021

The advantages of building ebooks from blog content. Use your blog as a content testing platform. Tools and techniques for turning blog content into an eBook. You’ve already created a successful ebook. If you’ve ever written a popular blog post that engaged readers , you have material. Structure your ebook content.

Lead Scoring 145

Lead Scoring Lead Ranking Course Press 145

Marketing Insider Group

JULY 3, 2023

The Trending Now section uncovers the most viral posts from the previous 24 hours. is a site by HubSpot helping entrepreneurs build successful businesses. The newsletter and network also help readers discover sources for funding and product market fit. Type in a keyword to see which sites are most popular on a given issue.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Marketing Insider Group

JANUARY 16, 2023

Is your business ready to have its most productive year yet? Staying up-to-date with marketing trends and developments is easy with digital newsletters and networking platforms. 36% of young adults are unwilling to share personal information with retailers, making the balance between personalization and privacy critical to success.

Allocation 187

Allocation Privacy Peer-to-peer Ethics 187

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Writing on the Web

SEPTEMBER 30, 2015

How are you doing on your business blogging strategies for 2015 ? I don’t believe in making New Year’s resolutions, but after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients.

Business Blogging 100

Business Blogging Marketing & Strategy Business Broadcasting 100

ClearVoice

MARCH 14, 2024

That is why most marketing leaders look to email marketing to bolster their content distribution efforts — it has proven effective. Measurable outcomes Most email marketing platforms have robust and advanced analytics functionalities that enable users to track the results of their campaigns. Promote content across platforms.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

Marketing Insider Group

NOVEMBER 23, 2023

From the brilliant brand videos you’ll find on YouTube, the ones that can make you laugh or cry – and subconsciously bond with a brand – to the informative blog posts that have become a part of all our lives, great content is everywhere. Read the QuickBooks blog. Consumers seek out the brands they most engage with.

Content Marketing 221

Content Marketing Work Management Paid Search Agency Marketing Management 221

seo.co

APRIL 6, 2021

Social timing is one of the most important aspects of digital marketing. When we speak about social timing, we’re not talking about the optimal time to bust a move, but rather, when the best time to post content to attract the most traffic. Trying to fit a blog into an Instagram post won’t have much success.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

Optinmonster

JULY 12, 2021

Are you looking for the best blogging tools to make more money from your WordPress site? Blogging has risen in popularity over the last 2 decades, and it’s proven to be one of the best ways to connect with your audience, improve user experience (UX), and attract new leads. 9 Blogging Tools to Make More Money. OptinMonster.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Top Rank Marketing

NOVEMBER 1, 2023

What are the latest LinkedIn features and how can B2B marketers best utilize them for success in the push towards 2024 and throughout the coming year? To learn more about what a successful B2B marketing CTA looks like, check out our “ Winning B2B Calls to Action That Get Responses & Convert Browsers into Buyers.”

Paid Content 123

Paid Content Features B2B Marketing B2B 123

Scoop.it

NOVEMBER 17, 2022

Marketing newsletters are a great source of information for many small and medium business owners. However, not all marketing newsletters are equal. In this article, we look at the best marketing newsletters available for you to subscribe to. Why do marketing newsletters matter? 15 Marketing Newsletters to Follow.

Newsletter 90

Newsletter Planning Work Management Marketing Management 90

Scoop.it

FEBRUARY 22, 2024

As an HR pro, you know that engaging with talent, building your brand, establishing authority, and networking is crucial for success. Internal newsletters sharing company updates, wins, new hires, and upcoming initiatives keep people in the know and make them feel part of something bigger. A killer employee experience is critical.

Work Management 78

Work Management Marketing Management Content Marketing Peer-to-peer 78

Convince & Convert

JUNE 4, 2014

It’s something that comes up again and again: Your business has a blog, and a team of people responsible for the strategy, content creation, execution, and overall success of that blog. The team of people is actually one or two people partially allocated to the blog. They are the creatives behind the blog.

Allocation 158

Allocation Storytelling Barriers Hubspot 158

BenchmarkONE

NOVEMBER 25, 2019

Maintaining an active and consistent company blog has numerous benefits. Also, it provides fuel for your email nurture campaigns and can help you personalize your outreach by sending applicable blog content to prospects based on where they are in the buyer’s journey. . Writing Only About Personal Interests.

Top of Funnel 97

Top of Funnel Custom Publishing Distribution Lead Scoring 97

Hubspot

MARCH 31, 2020

And, while it might sound a little out of the ordinary that blogs are popping up on social media channels, like Instagram, it's not an out of the ordinary practice. Blog owners can see great success on social media. And … does every blog need social media? How to Know if Your Company Blog Needs Social Media.

Social Media 89

Social Media Advertising Channels Media Work Management 89

Launch Marketing

MARCH 9, 2022

The most powerful email you send may not be controlled by sales and marketing and it may not be a campaign-focused type of email like a newsletter. When slicing this data into various industries, there are differences, but most hover around the 21% rate. It could be a blog, article or another gated asset.

Email Marketing 133

Email Marketing Automation Practices Advertising Agencies 133

Martech

APRIL 18, 2024

When he clicked the arrow for more information, he learned: “ Key events in Google Analytics measure the interactions most important to your business. For example, you could mark an important event like a purchase or newsletter subscription as a key event. Subscribe to a newsletter. So, what is highly valued by the C-suite?

Merchandising 108

Merchandising Marketing Analytics Tools Conversion Lead Ranking 108

Liveintent

DECEMBER 13, 2022

As we close out 2022 and look to the new year, marketers can prepare their businesses for short and long-term success by prioritizing these three elements. First-party data strategies and email newsletters. The email newsletter is a powerful channel that can help brands grow and take control of their first-party data.

Newsletter 118

Newsletter Marketing & Strategy Lead Ranking Acquisitions 118

Martech

FEBRUARY 19, 2024

This guarantees consistency and efficiency across similar projects like webinars, newsletters, blog posts, etc. Resource management and time tracking: Efficient resource allocation is a must for successful project execution. The post How to make the most of your marketing work management solution appeared first on MarTech.

Work Management 119

Work Management Marketing Management Resource Management Allocation 119

BenchmarkONE

MAY 12, 2020

To help you stay afloat, we recommend keeping up to date with a variety of content marketing blogs. A great blog will help break down the basics — both old and new — so that you can stay on top of the game and excel in your marketing strategy , even when it seems like there’s always so much to learn. Content Marketing Institute (CMI).

Content Marketing 59

Content Marketing Planning Content Paid Search Agency 59

Adobe Experience Cloud Blog

OCTOBER 18, 2017

Truly successful marketers know the best bang for your marketing buck comes from using drip campaigns to nurture existing customers. Of course, successful customer drip campaigns start with a content marketing strategy that guides your efforts and keeps you focused on what you want to accomplish with your drip. Exclusive Content.

Campaigns 215

Campaigns Thought Leadership Marketing Automation Services CAN-SPAM 215

Launch Marketing

NOVEMBER 15, 2023

Video Is the Key to Social Media Marketing Strategy Success 93% of social media marketers emphasize video as a crucial element in their strategies , especially favoring short-form content, which users find 2.5 While video content creation is on the rise, there is still a strong focus on blogging , especially for B2B marketers.

Social Media 127

Social Media Social Marketing Tactics B2B Marketing 127

Hubspot

MARCH 10, 2020

And I always take the same first step: I read a blog post I find on social media. You may run a blog that's struggling to gain millennial readers. Are you writing technology demos for an audience that most likely grew up with technology? When writing for millennials, are you thinking about how your blog will benefit them?

eCommerce 86

eCommerce Peer-to-peer Statistics Thought Leadership 86