ClickZ

JUNE 15, 2023

After all, when you’re selling specific products and services, there is only so much you have to say, right? On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Animalz blog

MARCH 21, 2024

A few years back, I mentioned to John Collins, then content director at Intercom, how much Animalz customers admired their blog. John’s quip summed up what so few seem to understand about content strategy: You must be able to afford your own approach. But a lot has changed in the content world since then.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Ready to hear how we did it?

Paid Content 72

Paid Content Traffic Webinar Metrics Marketing & Strategy 72

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. That’s why we created this ultimate list of blogging statistics and facts. Let’s dive right in! General Blogging Statistics 70 million new posts are published on WordPress each month. SEO leads have a 14.6% close rate.

Statistics 91

Statistics Paid Content Stats Blogger 91

Sharpspring

NOVEMBER 10, 2022

Lots of businesses set up blogs without any planning behind the effort. But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Here’s the checklist: 1.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Marketing Insider Group

APRIL 15, 2024

It’s affected what we watch, how we shop, and the paths we choose in our careers. These are B2B creators, and they’re changing the rules of how businesses talk to their audiences and make choices. These are B2B creators, and they’re changing the rules of how businesses talk to their audiences and make choices.

Enterprise Management 236

Enterprise Management B2B B2B Thought Leadership SMB 236

Marketing Insider Group

MARCH 11, 2024

Once they do, your company has the information it needs to make contact. Once they have made that initial interaction, it’s up to you to reach out and launch your strategy to convert them to sales. How to Determine Why New Leads Aren’t Coming In But what if you aren’t seeing enough new leads online to give you something to work with?

Top of Funnel 271

Top of Funnel Sales Qualified Leads Leads Lead 271

Marketing Insider Group

JANUARY 16, 2020

Blogging is the fundamental component of your content marketing strategy. My own research has shown that the more blogs you publish, the more visitors you attract, the more leads you can nurture, and the more conversions you will get! How do you do that? How do you plan for a year’s worth of content?

Planning 321

Planning Conversion Top of Funnel Custom Publishing 321

Navigate the Channel

JANUARY 19, 2024

Integrating social media strategies into your blogging routine can significantly amplify your reach and engagement. This article explores three effective ways to use social media to grow your blog. Social media can drive considerable traffic to your blog. This can make your posts more discoverable to a wider audience.

Social Media 65

Social Media Media Blogger Demographics 65

Marketing Insider Group

APRIL 17, 2023

As content marketing experts, we realize that not everyone has this superpower. And if they do, they definitely don’t have the time to sift through Google SERPs to find the real marketing gems. And if they do, they definitely don’t have the time to sift through Google SERPs to find the real marketing gems.

Paid Search Agency 337

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 337

Marketing Insider Group

JANUARY 2, 2024

That’s right – we’re first hand witnesses to the decline of social media as the go-to source for driving web traffic. It’s a wake-up call for content marketers and publishers everywhere. In this article, we’re taking a deep dive into what this decline means for the world of content marketing.

Social Media 254

Social Media Social Marketing Media Content Marketing 254

Marketing Insider Group

JANUARY 30, 2024

There’s something interesting you should know about B2B companies and their content strategies. Most of them are doing it at a basic, functional level. They’re focusing on what each part of their business needs, tailoring their content to these specific areas. So, where do you start?

Ideal Customer Profiles 238

Ideal Customer Profiles Marketing & Strategy Work Management Marketing Management 238

Marketing Insider Group

MARCH 30, 2020

How do you show your customers that you care about their needs? The good ‘ole weekly Blog with consistently published articles is the proof your prospects are looking for. The good ‘ole weekly Blog with consistently published articles is the proof your prospects are looking for.

B2B Sales 286

B2B Sales B2B Marketing Agencies 2 Sales Qualified Leads 286

Marketing Insider Group

MARCH 25, 2024

Neglect her, and your strategy is as good as checkmate. So, if you’re ready to turn your marketing database from a sleeping giant into a strategic powerhouse, you’re in the right place. Today, we’re exploring how mastering your marketing database can be the game-changer your strategy needs to checkmate the competition.

Peer-to-peer 258

Peer-to-peer Planning Paid Search Agency Marketing & Strategy 258

Marketing Insider Group

JANUARY 29, 2024

But it is an incredibly useful tool that can simplify our lives in the content creation arena. It’s not just about what you ask, but how you ask it. It’s not just about what you ask, but how you ask it. Keyword Research and Idea Generation As marketers, we know the power of the right keywords.

Copywriting 224

Copywriting Optimization Marketing AI FAQ 224

ClearVoice

NOVEMBER 4, 2022

What would you do if you had to start all over in your business today? How would you learn what you need to know? We are fortunate to live in a world where so much knowledge is available through marketing blogs, newsletters, and other resources. When we know where to find quality content, it gives us a strategic advantage.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

Webbiquity

JANUARY 8, 2019

Done right, influencer marketing helps to raise your profile in your industry, get in front of new but relevant audiences, and even get a bit of SEO benefit. Done right, influencer marketing helps to raise your profile in your industry, get in front of new but relevant audiences, and even get a bit of SEO benefit.

Outreach 235

Outreach Autoresponders Blogger Marketing Proposals 235

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

seo.co

FEBRUARY 15, 2022

How would you like to gain at least 100 readers for your blog every day? How about 200? There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. Useful for optimizing content for search.

Paid Content 117

Paid Content Traffic RSS Blogger 117

Tiecas

JANUARY 27, 2024

Industrial blogs are an integral part of manufacturing content marketing. Industrial blogging is an essential digital marketing tool for manufacturers looking to establish themselves as thought leaders and engage with engineers and technical professionals. For manufacturers, creating industrial blogs is a challenge.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Exo B2B

MARCH 6, 2024

This post was born out of a long reflection over the weekend on content marketing. But also about blog, search engine optimization (SEO) and artificial intelligence. In content marketing, do we write for search engines or for readers? Create internal and external links to other relevant content.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

Vidyard

JANUARY 24, 2022

There’s a whole world of great free sales content out there to help you do your job better. Are you looking for a good sales blog to scroll through while you’re drinking your morning coffee? No matter how you prefer to consume your sales content, we’ve got a little something for everyone. Contents 1.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Launch Marketing

AUGUST 25, 2021

And content marketing is particularly influential in stimulating buzz and discussion. Among the various types of content that one can create and distribute, blogs can be one of the simplest, yet most effective avenues. So, what blog topics can help to interest and engage audience about a new product? Download it now.

Product 133

Product B2B FAQ Verticals 133

Go Beyond SEO

OCTOBER 26, 2022

Do you know the difference between website developers and website designers? While there are some uber-talented folks who can effectively do both, it’s far less common. You can create content that is tech-speak heavy and make search engines happy, but lose the humans. Be discerning when choosing keywords for your blog titles.

SEO 78

SEO Tips Keywords Education 78

ClearVoice

APRIL 7, 2022

creating a website from scratch, as a business owner, you do everything you can to help your business succeed. But while you’re busily wearing every hat under the sun, there’s something that often gets placed on the digital back-burner: creating a blog for your business. A website holds all of your company’s core content.

Business Blogging 97

Business Blogging Business Content Paid Search Agency 97

ClearVoice

APRIL 25, 2022

A successful website strategy means more than clicking a “publish” button and making your site available to the general public. One good way to ensure this happens is to rank on a Google Search Engine Results Page or SERP using link-building strategies. So, how do you get there? Off-page SEO strategy.

Link Building 98

Link Building Ad Building Lead Scoring Lead Ranking 98

ConvertKit

JANUARY 29, 2021

The advantages of building ebooks from blog content. Use your blog as a content testing platform. Structure your ebook content. Tools and techniques for turning blog content into an eBook. Setting your ebook apart from your free content. You don’t want to rehash old content.

Lead Scoring 145

Lead Scoring Lead Ranking Course Press 145

ClearVoice

MARCH 29, 2023

Generating conversions is the holy grail of all blog goals. However, if you’re getting truckloads of views, but none of your site visitors are converting, you’re in the right place. However, if you’re getting truckloads of views, but none of your site visitors are converting, you’re in the right place.

Cost Per Click 52

Cost Per Click Content Purchase Intent Keywords 52

Hinge Marketing

MARCH 17, 2021

As the pandemic reshaped their target audiences’ needs, many of them donned a digital publisher’s hat and developed valuable, optimized content that they distributed through both their own digital channels and earned media. But what about guest blogging? So how do you navigate such a crowded field?

SEO 123

SEO Marketing & Strategy Domain Peer-to-peer 123

Launch Marketing

DECEMBER 6, 2023

To help put this past year into perspective from a marketing standpoint, we have put together a list of our top B2B marketing content and resources from 2023, focusing on strategies and emerging trends. We hope this content will help you make 2024 your best year yet. But it is difficult to create a webinar that gets it right.

Resources 136

Resources B2B Marketing Planning B2B 136

SmartBug Media

JUNE 22, 2021

Even the most well-written blog post needs a little help getting over the finish line, and more importantly, in front of the right audience. Fortunately, HubSpot makes it easy for you to format, optimize, and eventually publish your blog post. HubSpot Blogging Hack #1: The Power of CTAs.

Hubspot 94

Hubspot Click Rate Lead Scoring Lead Ranking 94

Scoop.it

SEPTEMBER 16, 2022

Let’s face it: many bloggers, brand executives, and small business owners find it tough to constantly churn out new, high-quality content for their readers. However, you also have to put out new content consistently if you don’t want your site to slip down Google’s search engine rankings or lose the attention of your target audience.

Curation 98

Curation Content Blogger High Quality Lead 98

ClearVoice

APRIL 26, 2023

A good freelance blog writer can be hard to find. They’re out there —you just need to know where and how to find them. This article shows you how to hire blog writers for your content needs. When you use freelancers, you sail right over most of that. How much will you pay?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Top of Funnel 52

ClearVoice

APRIL 26, 2023

A good freelance blog writer can be hard to find. They’re out there —you just need to know where and how to find them. This article shows you how to hire blog writers for your content needs. When you use freelancers, you sail right over most of that. How much will you pay?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Top of Funnel 52

SmartBug Media

MARCH 13, 2020

Guest author Jessica Malnik is a Content Strategist at Databox. If you’ve been investing in content marketing,—and more specifically, blogging—for a lengthy period of time, your website’s aggregate bounce rate may be high. Those blog posts you’re publishing in order to drive more traffic to your website? That’s okay.

Lead Scoring 118

Lead Scoring Lead Ranking Marketing Analytics Tools Aggregators 118

Buffer

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Scoop.it

SEPTEMBER 30, 2022

WordPress is a popular content management system (CMS) among bloggers. It is well-known as it allows you to start your blog without the complicated coding work. With that out of the way, bloggers can focus on making content and growing their blogs. billion websites globally are blogs. Source: Google Trends.

Tips 84

Tips CMS Development Blogger AIO 84