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25 Timeless Articles Every Content Marketer Needs to Read

Marketing Insider Group

AI may have the power to generate a 2,000 word blog post in seconds, but it can’t write high-quality content like humans can. In Ann Handley’s post , you’ll learn how to use AI as a tool instead of a shortcut, and gain some insider tips on out-writing the (robot) competition. How Often Should You Blog? No problem.

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How To Improve Your Content Conversion Rate

Marketing Insider Group

An effective strategy optimized for conversion is guaranteed to not only increase your business’s content conversion rate, but also gain more traffic, prospects, loyal customers and sales revenue. Not only will consistent content increase revenue per site visitor, but also gain more customers and enhance the overall growth of your business.

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Why Human Content Plus AI-Driven Distribution Is The Future of Content Marketing

Marketing Insider Group

By integrating AI into content strategies, marketers can gain invaluable insights about their audiences, while the human touch ensures the content stays relevant and resonant. We can create reports, summaries, and basic blog posts in seconds. But what does this mean for us, the marketers and content creators? That’s where we come in.

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The Marketing Book Podcast: “MKTG STINX” by Bob Hoffman

The Forward Observer

He is the creator of the popular “Ad Contrarian” blog, named one of the world’s most influential marketing and advertising blogs by Business Insider. Bob was the CEO of two independent agencies and the U.S. operation of an international agency.

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And the Oscar Goes to… Our 2023 Content Marketing Awards

Marketing Insider Group

Sharing meaningful newsletters, blog posts, and social media updates, can make a serious impact on the success of your business. From: How Televerde Gained Double-Digit Increases in Traffic and Leads with Our Content Marketing Service ] Check out: 6 Most Socially Conscious Companies in Business Today 3. Not convinced? We have proof!

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Seven Skills Every Social Media Manager Needs

Webbiquity

Gaining a deeper understanding of analytics platforms (such as Google Analytics) and the metrics behind all your social media accounts enables to more accurately measure the effectiveness of your marketing strategies and retarget your focus on certain platforms. Hone your ability to track and analyze metrics.

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5 Questions to Ask AI to Help Develop Marketing Personas

Marketing Insider Group

While interviews are a great way to gain insight into your target audience, they can be extremely time-consuming. With the help of AI, you can gain powerful insights about your marketing segments to help cater your website strategy to your audience.