The Forward Observer

FEBRUARY 23, 2024

Through interview vignettes, The Perfect Story also shares approaches from different storytellers, including the Sundance Institute cofounder, an executive producer of The Moth, the former creative director at Pixar, the TED Radio Hour podcast host, and many more. Edinger (Marketing Book Podcast interview) Rudy Ruettiger Creativity, Inc.

Storytelling 177

Storytelling Consulting Marketing & Strategy Paid Search Agency 177

The Forward Observer

DECEMBER 22, 2023

And, interesting fact – Christine and the host of The Marketing Book Podcast are both married to physicians! Douglas Burdett, host of The Marketing Book Podcast. Christine earned undergraduate and graduate degrees in electrical engineering, and an MBA – and holds eight U.S. No Spam. .: Don’t know how to leave an iTunes review?

Planning 161

Planning Work Management Cold Calling Marketing & Strategy 161

The Forward Observer

JANUARY 12, 2024

Listen to the Interview… Links… Standout Startup: The Founder’s Guide to Irresistible Marketing That Fuels Growth by Allyson Letteri (Amazon) Allyson Letteri (LinkedIn) Allyson Letteri (website) Standout Startup (book resources) Standout Startup (toolkit) The Growth Leader: Strategies to Drive the Top and Bottom Lines by Scott K.

Startups 161

Startups Top of Funnel Marketing & Strategy Paid Search Agency 161

The Forward Observer

DECEMBER 15, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Marketing Funnels 169

Marketing Funnels Top of Funnel Startups Buyer Personas 169

The Forward Observer

DECEMBER 8, 2023

Listen to the Interview… Links… The Growth Leader: Strategies to Drive the Top and Bottom Lines by Scott Edinger (Amazon) Scott Edinger (website) Scott Edinger (LinkedIn) Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want by Lee Salz (Marketing Book Podcast interview) Sell Different!:

Paid Search Agency 177

Paid Search Agency Differentiation Buyer Personas Marketing & Strategy 177

The Forward Observer

JANUARY 19, 2024

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Overdeliver” by Brian Kurtz appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Copywriting 152

Copywriting Wikipedia Marketing & Strategy Advertising Mediums 152

The Forward Observer

JANUARY 5, 2024

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Any Insights Yet?” And, interesting fact – he worked as an AmeriCorps Ranger in Canyonlands National Park in Utah! Connect the Dots. Create New Categories.

Planning 152

Planning Click Rate Marketing & Strategy Amazon 152

The Forward Observer

NOVEMBER 24, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “The StorySelling Method” by Philipp Humm appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Storytelling 130

Storytelling Amazon Marketing & Strategy Click Rate 130

The Forward Observer

NOVEMBER 10, 2023

Filled with compelling examples from leaders in content marketing, including Salesforce, Cleveland Clinics, Amazon, and Arrow Electronics, the book offers a new model that will transform and optimize your content marketing. Douglas Burdett, host of The Marketing Book Podcast. Don’t know how to leave an iTunes review?

Marketing & Strategy 130

Marketing & Strategy Marketing Strategy Planning Content Marketing 130

The Forward Observer

NOVEMBER 3, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Simply Put” by Ben Guttmann appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Advertising Agencies 130

Advertising Agencies Work Management Paid Search Agency Marketing Management 130

The Forward Observer

OCTOBER 13, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Planning 130

Planning Top of Funnel Content Marketing PPC 130

The Forward Observer

OCTOBER 27, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Unforgettable” by Phil Mershon appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Planning 130

Planning Work Management Marketing & Strategy Click Rate 130

The Forward Observer

DECEMBER 29, 2023

Jay‘s books include Getting Everything You Can Out of All You’ve Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition and The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth In Tough Economic Times which was featured on episode 299 of The Marketing Book Podcast in 2020.

Advertisements 152

Advertisements Advertising Sample Wikipedia 152

The Forward Observer

OCTOBER 20, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Inspire Your Buyers” by Bruce Scheer appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Cross-Selling 130

Cross-Selling Click Rate Marketing & Strategy Amazon 130

Search Engine Journal

OCTOBER 17, 2022

How can you maximize Amazon Prime Day sales? How can you benefit from Prime Day if you're not on Amazon? The post How To Leverage Amazon Prime Day To Grow Sales [Podcast] appeared first on Search Engine Journal.

Amazon 112

Amazon eCommerce 112

Martech

JANUARY 28, 2022

According to data released by advertising intelligence platform MediaRadar, spending on podcast advertising was up over 20% YoY in 2021. It is estimated that more than a third of Americans now listen to podcasts regularly. Most podcast advertising is located midroll with durations of 30 and 60 seconds being most common.

Spending 127

Spending Advertisements Advertising Amazon 127

ClearVoice

NOVEMBER 7, 2022

If you’re an enterprise marketing professional, listening to marketing podcasts with new, out-of-the-box marketing strategies can take your business to the next level. Other podcasts are designed for struggling mid-market enterprises—walking listeners through every challenge and growth pain. Google Podcasts. Soundcloud.

Enterprise Management 105

Enterprise Management Planning RSS Work Management 105

Martech

MAY 31, 2023

Here are some marketing technology professional development books and podcasts that I find useful. Recommended podcasts ‘Land of the Giants’ from Vox Media Each season, this podcast focuses on a tech giant or sector. Topics so far include Amazon, Alphabet, Apple, Meta, Netflix, dating apps and food delivery apps.

Work Management 113

Work Management Viral Marketing Marketing Management Cold Calling 113

Marketing Insider Group

AUGUST 25, 2017

For the 137th episode of The Marketing Book Podcast, I interviewed Bryan Eisenberg co-author (with Jeffrey Eisenberg and Roy H. Williams) of Be Like Amazon: Even a Lemonade Stand Can Do It. The post Weekend Reading: “Be Like Amazon” by Bryan Eisenberg appeared first on Marketing Insider Group.

Amazon 142

Amazon Marketing & Strategy Marketing Marketing Strategy 142

Biznology

MAY 2, 2019

In this podcast we start with eMarketer trends — ad agencies are building their own analytics platforms. You may have also heard that Walmart has basically introduced an “Amazon Go” store. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. 14:35 Walmart is doing AI.

Personalization 151

Personalization Paid Search Agency Emarketing Customer Satisfaction 151

Biznology

MARCH 5, 2019

When a customer goes to Amazon and has a great search experience, they ask — why doesn’t everyone work this way? Your competition isn’t just other B2B companies, it’s Amazon too. The post SearchChat Podcast: Customer Intent is New Again appeared first on Biznology. 0:00 Intro. 1:20 Intent based marketing is new again.

Intent 120

Intent Amazon Internet Marketing Search Marketing 120

Biznology

SEPTEMBER 10, 2019

We’ve all seen talk about the tech backlash, with firms like Amazon, Google, and Facebook in the cross-hairs of pundits and government officials. Spotify Stitcher Radio Google Play Apple Podcasts. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. 28:10 Outro.

Customer Satisfaction 91

Customer Satisfaction Trust Marketing Amazon Search Marketing 91

Thinkers360

FEBRUARY 23, 2024

At a Glance CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting. In this edition, we speak with CB Bowman Ottomanelli , Author, Award Winner, Podcaster, and CEO, at Courage Consulting.

B2B Thought Leadership 52

B2B Thought Leadership Consulting Thought Leadership Enterprise Management 52

Convince & Convert

DECEMBER 28, 2015

Here at Convince & Convert Media, we produce three podcasts. We also produce Social Pros , the podcast for real people doing real work in social media. Note: We will continue to expand Convince & Convert-produced podcasts. How to Produce a Podcast. Schedule Time Windows. Book Your Guests. Because… 4.

Skype 167

Skype Ad Exchange Guidelines Advertising Agencies 167

Convince & Convert

FEBRUARY 3, 2015

Here at Convince & Convert Media, we produce three podcasts. We also produce Social Pros , the podcast for real people doing real work in social media. note: we will continue to expand Convince & Convert-produced podcasts. 12 Steps to Produce a Killer Podcast 1. 12 Steps to Produce a Killer Podcast 1.

Skype 167

Skype Ad Exchange Guidelines Advertising Agencies 167

Webbiquity

JUNE 13, 2023

Spotify also recommends music and podcasts based on your search history. Amazon is a prime example of how personalization can enhance customer lifetime value. Buyers find shopping for their preferred items easier and prefer Amazon over its competitors.

Loyalty 257

Loyalty Personalization Budget Programs Marketing Automation Services 257

BenchmarkONE

MAY 4, 2021

Both blogs and podcasts are conversion-driven content methods that are worth your time and effort. Meanwhile, the amount of monthly podcast listeners has grown 54% in just the past three years , suggesting a ton of potential for grabbing the ear of potential prospects. Podcasting. Benefits of Podcasting.

Small Business Marketing 80

Small Business Marketing Paid Content Business Lead Scoring 80

Convince & Convert

MARCH 15, 2016

Now the Edison team is back with a new edition of their annual Infinite Dial research (they partner with Triton on it) and they’ve found another disruptive force… podcasting. The report is bursting with fascinating statistics, and not just about podcasts but also about online radio, streaming, social media, and beyond.

Statistics 115

Statistics Broadcasting Correlation Amazon 115

Oktopost

SEPTEMBER 22, 2021

Darrell Alfonso, Marketing Operations leader at Amazon Web Services, takes the hot seat today. Listen to the podcast: For more thought leadership on marketing ops, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Build a healthy LinkedIn network. Stay in the Loop.

B2B Thought Leadership 123

B2B Thought Leadership Transparency Thought Leadership Paid Search Agency 123

Martech Advisor

SEPTEMBER 26, 2019

Having a podcast can have many business benefits, but making money may not be a crucial focus for podcasters yet. In light of National Podcast Day Co-founder and CEO of Quill Fatima Zaidi shares the importance podcasting can have for your brand and how you can monetize your efforts. podcast ad revenue in 2017.

Merchandising 79

Merchandising Advertising Agencies Advertising Mediums Marketing Proposals 79

Hubspot

NOVEMBER 13, 2019

Although Sharpay is talking about fabulous summer plans, that adage also applies to podcasting. With 32% of the population listening to podcasts regularly , podcast shows should continue to evolve as the industry does. Of course, in order to build a successful podcast, you need the right tools and services at your disposal.

Skype 94

Skype Tools Bundling Pricing 94

Content Marketing Institute

OCTOBER 7, 2017

Google and Amazon begin the war to end all wars, while Twitter is wasting everyone’s time by going to 280 characters. Download this week’s PNR: This Old Marketing podcast. 25:00 ): Google pulls YouTube off the Amazon Echo Show. In the news, we discuss the week that was Advertising Week. Show details. (00:01):

Amazon 95

Amazon Internet Marketing Google Content Marketing 95

BenchmarkONE

MAY 4, 2021

Both blogs and podcasts are conversion-driven content methods that are worth your time and effort. Meanwhile, the amount of monthly podcast listeners has grown 54% in just the past three years , suggesting a ton of potential for grabbing the ear of potential prospects. Podcasting. Benefits of Podcasting.

Small Business Marketing 52

Small Business Marketing Paid Content Business Lead Scoring 52

Digilant

AUGUST 30, 2023

They’ll scroll through social media while watching games, subscribe to players’ podcasts, and browse in-game analysis or post-game highlights on their phones. In fact, Amazon was the first to test a streaming-exclusive broadcast. In fact, Amazon was the first to test a streaming-exclusive broadcast. Nearly half of U.S.

Advertisements 59

Advertisements Advertising Trends Broadcasting 59

Biznology

DECEMBER 17, 2014

In this podcast, we discuss the reasons behind updating our book, the changes in search marketing since our last edition, and how you can adjust to the shifts in search algorithms. To purchase it or review the book on Amazon, click here. The post Chasing the algorithm podcast and new book edition appeared first on Biznology.

Search Engine Marketing 80

Search Engine Marketing SEM Amazon Internet Marketing 80

Hubspot

DECEMBER 5, 2017

One of the latest was last week's AWS re:Invent , where Amazon announced a new suite of AI-enabled technology designed with businesses in mind. Is Amazon trying to creep into Google's territory? What's Amazon Web Services Doing With AI? What Is Amazon Comprehend? What Is Amazon Transcribe? What Is Amazon Translate?

Marketing AI 73

Marketing AI Amazon FAQ Network Marketing 73

Webbiquity

APRIL 11, 2023

Voice Recognition Finally, voice recognition technology can be used as part of an AI-driven system for creating audio files such as podcasts or videos. Check out her latest eBook “ How to Tweet and Thrive on Twitter ” now on Amazon. With voice recognition technology, all you have to do is speak into a microphone.

Marketing AI 313

Marketing AI Curation Content SERP 313