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Four Predictions About the State of SEO in 2017

Webbiquity

As we reflect on the major events in the world of SEO in 2016, web marketers need to evaluate how the changes will impact the SEO strategy through the rest of 2017. The biggest news in 2017 has so far been the Penguin 4.0 Contrary to what many are claiming, guest blogging will not die in 2017. Relevance needs to be prioritized.

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B2B ABM: Seven Sales & Marketing Tips for 2017 - Tip #6: Nurturing Triples Marketing’s Return

ViewPoint

I propose that nurturing is the most underutilized marketing activity at a marketer’s disposal. A new era of accountability starts in 2017 and nurturing (additional contact using multiple touches and multiple media—including phone, voicemail and email—across multiple cycles) is well worth the time and modest increase in expense.

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6 Seemingly Harmless Ways You're Sabotaging Your Proposals

Hubspot

As if to prove the point, Procter & Gamble announced in January they will review all ad agency contracts in 2017. 6 Seemingly Harmless Proposal Mistakes. This is why so many proposals sound the same. 1) You don't know enough to make informed choices. The Fix: Ask the right questions. 2) You take the RFP at face value.

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2017 High Growth Research Report Released

Hinge Marketing

We’re pleased to announce the release of our 2017 High-Growth Study. The post 2017 High Growth Research Report Released appeared first on Hinge Marketing. This annual study is part of our commitment to the ongoing study of the world’s fastest growing and most profitable professional services firms.

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The Great Marketing Roast of 2017

Bound360

Because “proposals, not problems” is our mantra, we provide some resources to help you rise above the stereotype. The post The Great Marketing Roast of 2017 appeared first on Bound. Here are a few notorious marketing habits that make all of our eyes roll. Don’t worry, it’s all in good fun. Buzzword Bingo.

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Call for speakers for MarTech 2017 in San Francisco

chiefmartech

And 2017 promises to be an even more spectacular whirlwind of change and innovation. Speaking of 2017, I’m excited to announce that the next MarTech Conference will take place in San Francisco on May 9-11, 2017. Please propose your session with that level of depth in mind. (In

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7 Essential Steps In Developing A B2B Social Media Strategy

KoMarketing Associates

The CMO Survey Highlights and Insights Report”, published in February 2017, found that even though B2B CMO’s currently spend 10.5 According to the 2017 Marketing Leadership Survey from TrackMaven, most marketers (71.1 percent of their marketing budget on social media, they expect to increase this percentage to 12.9