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9 Valentine's Day Marketing Campaigns to Inspire You

Hubspot

Facebook Messenger Heart Feature. Just before Valentine's Day in 2018, Facebook Messenger's Twitter announced that if you shared that you were "In a Relationship" with a friend you were messaging, celebratory hearts would rain down in your Messenger thread with that person. It's not official until it's #FacebookOfficial. on Messenger.

Campaigns 101
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100 Fascinating Social Media Statistics and Figures From 2012

Crimson Marketing

We recently ran across this Huffington Post article featuring a great compilation of stats from 2012 that are worth taking a look at, especially as you plan for your 2013 social media campaigns. Here is just a sampling: Websites using the +1 button generate 3.5x Facebook monthly active users now total nearly 850 million .

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Mariana Uses Artificial Intelligence to Build Personas and Find Target Audiences

Customer Experience Matrix

to build personas by analyzing a sample of your existing customers. This helps it pick the right person when several people share the same name and lets it build detailed, accurate profiles ncluding Twitter and Facebook handles, employer, job function, and interests. This is where Mariana comes in. Pretty cool, I must say.

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For B2B Internet Marketers in the Industrial Sector: Bigger Opportunities But Greater Challenges Await

KoMarketing Associates

B2B industrial companies are increasing their online marketing budgets in 2013 and into next year, with an emphasis on search engine optimization and content creation. These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer.

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New Research: Consulting Buyer Criteria and Priorities are Changing? How? Why?

Hinge Marketing

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. Sampled Both Buyers and Sellers. Facebook and Twitter are growing in popularity with more than 42% saying they use it platform.

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Buyer Behaviors Are Changing. Can Sellers Adapt?

Hinge Marketing

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. Sampled Both Buyers and Sellers. About the Study . A second version of the study was published in 2018.

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A Year in Review: The Biggest Social Media Updates of 2013

Hubspot

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. So, we pulled the top two or three updates to your favorite social networks from 2013 and what they mean for marketers everywhere.