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AUGUST 23, 2022
In a super-scientific study, we asked marketers on LinkedIn for the #1 tool they look for when they’re in the market for a B2B advertising solution. And guess what platform helps marketers run not only their “tip of the spear” campaigns but also their targeted Facebook, LinkedIn, Google Ads campaigns?
Webbiquity
FEBRUARY 16, 2011
LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How can you optimize your profile to be “findable&# for the right phrases within LinkedIn?
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Webbiquity
JANUARY 28, 2011
According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# Yet many marketers struggle to optimize this channel in the face of increasing competition, changes to Google results pages (e.g.
ClickZ
SEPTEMBER 20, 2019
LinkedIn’s CMO posted that she will be stepping down at the end of the year. LinkedIn CMO to step down at end of year. As we covered here , Shannon Brayton, CMO of LinkedIn, announced in a LinkedIn post on Thursday that she’ll be leaving at the end of the year. She has been at the company since 2010.
Contently
SEPTEMBER 24, 2021
” My “Sarah Lawrence College Class of 2010!!!” LinkedIn launched a feed to become the social network for your weird work persona. For a long stretch of 2015-2016, Facebook was sending more people to publisher sites than Google. It was basically a directory. Narrator: They would not.) First Facebook.
Marketing Insider Group
NOVEMBER 12, 2014
I started publishing on Slideshare in July of 2010. Earlier this year, I took advantage of the opportunity to join the LinkedIn Pulse program. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing. Content Marketing'
Buzz Marketing for Technology
DECEMBER 15, 2009
Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010. Mark it down people.
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