B2B Marketing Traction

JANUARY 19, 2012

A way to subscibe to the blog (typically an RSS feed). A way to share the blog via Twitter, Facebook, LinkedIn, Google+ and more. Optional - A unique URL that matches the blog name ( you can host the blog right on your website which drives more traffic). If the blog author is on social networks, provide links to their profile.

Business Blogging 100

Business Blogging Features RSS Blogger 100

Hubspot

MAY 29, 2012

And it's critical that social networks are doing this, because like you (you awesome inbound marketer!), But what we can learn from this Google+ email is that driving repeat site traffic isn't the only way to be successful with your email marketing. But you know what else it does? It brings users back to your website.

Social Networks 28

Social Networks Lead Scoring Lead Ranking Network Marketing 28

Anything Goes Marketing

MARCH 8, 2009

Today, I want to share these stories with you to help you better understand the power of social media and to hopefully inspire you to continue on your social media efforts or to jump in for the first time. I now have 32 new people (and growing) that I can network with who share my similar background and interests.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Webbiquity

FEBRUARY 10, 2011

Helpful guidelines on plugins, post titles, pages, permalinks and pinging improve the search engine rank of and increase search traffic to your WordPress blog. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Share this on LinkedIn. WordPress SEO. Share this on Bebo.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Chris Koch

JANUARY 22, 2010

If the intention of your blog is to drive traffic to your main website for lead generation, then you should be using the keywords on your blog that matter most on your website. You and your posts are referred to more often as the network of referrals grows. One of the cornerstones of social media is sharing. RSS+comments=VIP.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Hubspot

NOVEMBER 18, 2011

Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. Upon investigation of various LinkedIn Company Pages, though, it turns out that very few companies are actually leveraging this awesome new feature.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

LeadSloth

FEBRUARY 17, 2010

Are they on LinkedIn, do they Tweet or are they part of an online community like Marketingprofs ? After some initial research, start interacting on the preferred Social Networks and measure the results: add tags to your social media interactions, so you see if it drives new people to your site. Lead Generation.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

Hubspot

MARCH 20, 2012

Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Needless to say, I couldn't find enough examples to create a compelling post, so in my dismay, what I actually ended up writing was, " 11 Reasons Your LinkedIn Company Page Sucks.". Blog RSS Feed.

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

SmartBug Media

MARCH 19, 2020

If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website. Make It Social. You have to subscribe to the blog via RSS, but it’s worth it. Shakr is a DIY video creation software.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

MARCH 29, 2013

For those of you who didn't catch wind of the news last week, Google has made the decision to retire its RSS feed reading platform after eight years, effective July 1. And to tell you the truth, RSS readers were never going to be a mainstream tool for information consumption. Social Networks Get More News Centric.

Google 28

Google RSS Aggregators Social Networks 28

Hubspot

DECEMBER 16, 2011

LinkedIn company pages are becoming an increasingly popular tool for marketers to engage with their networks, generate leads, and showcase their products. In HubSpot's specific case, our visitor-lead conversion rate for LinkedIn is double that of any other social network. Consider this your LinkedIn SEO strategy.

Linkedin 28

Linkedin Paid Search Agency Optimization Companies 28

Chris Koch

JUNE 26, 2009

Pick an RSS tool. One of the best ways to start is with RSS. There are a million tools out there for doing this, and you can integrate RSS feeds into your browser but I find that cluttered and distracting. Now, I have to admit that I’m not a diligent RSS follower. Transfer Twitter relationships to LinkedIn and Facebook.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Biznology

JUNE 23, 2015

Google has deep access to a large handful of social networking and bookmarking platforms, including reddit, Facebook , and others. But now, Google has the same all- access keys to back-end data on all your favorite social sites as they do now to your site. And not only Twitter, either. Google+, reddit, and Disqus, for example).

Google 80

Google Marketing Analytics Tools Adwords Social Media 80

Industrial Marketing Today

SEPTEMBER 29, 2009

Leave a Comment Previous post: Content Creation Made Easy Next post: Driving Traffic to Your Homepage All the Time May Be a Big Mistake FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales. Click here to read 101 Tips from 50 Small Business Bloggers.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Optinmonster

NOVEMBER 18, 2019

Adding one (or more) of these plugins to your website lets connect with your audience at a much deeper level and attract more traffic. It integrates well with almost all social networks and has a well-designed API integration and smart caching. Every blog needs social sharing buttons. Flow-Flow (Freemium).

Facebook 56

Facebook Marketing Websites Best Practices Lock-In 56

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Maximize the All In One SEO Wordpress Plugin View more presentations from Scott Stawarz.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Hubspot

JANUARY 13, 2014

Tracking this on a monthly basis will give you a good sense of whether you''re growing traffic to your blog over time and insight into monthly trends. 2) Traffic Source Breakdown. Where is the traffic to your blog coming from? Social media? 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. Organic search?

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Industrial Marketing Today

APRIL 21, 2010

Over the past six months, their website traffic is up 89%, their free download program is up over 200% and they’ve generated over 1,500 leads. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. All I can say is WOW! In the video below, Holly explains their process.

Budget Programs 60

Budget Programs Education Marketing Budget Lead Ranking 60

Customer Experience Matrix

JULY 16, 2009

What really impresses me is that Techrigy is a serious social media monitoring solution. This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Convince & Convert

JULY 6, 2012

This episode features DJ Waldow of Waldow Social. Read on for insights from DJ and some social media news from Eric and Jim ( this week : LinkedIn and Twitter break up). The RSS feed is: [link]. Eric : So Jim, today I figured we’d start off the show discussing the recent news of the LinkedIn/Twitter breakup.

Marketing Automation Services 114

Marketing Automation Services Twitter Linkedin Work Management 114

Webbiquity

JANUARY 12, 2011

Rachel Hunt supplies valuable guidance on how to use social networking, award submissions, guest blogging, speaking opportunities and original research to maximize the impact of PR efforts. Even bloggers with less traffic to their site are still being pitched on a regular basis. Share this on LinkedIn. Share this on Bebo.

PR 100

PR Tools Tips Blogger 100

Anything Goes Marketing

AUGUST 3, 2009

You could probably create an RSS feed from this URL as well and then display this content in real time. Socializing Your Landing Pages. Tracking Twitter as a Source of Web Traffic. Make sure that you can clearly track the source of traffic to your website from Twitter. Cross Promote Across Your Social Media Sites.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Industrial Marketing Today

SEPTEMBER 20, 2010

In order to satisfy the demands of the C-suite, the marketing department usually provides easy-to-measure metrics like traffic, page views, time spent and number of leads captured. Don’t put lead generation before traffic Traffic is the lifeblood of any business blog or website. How do you drive more traffic?

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

AUGUST 3, 2010

Involvement : Measured by tracking traffic to your site or your blog, Pageviews, bounce rates, New vs. Returning visitors and time on site. In Google Analytics look at Traffic Sources > Keywords. Here’s a step-by-step tutorial on how to add Google Analytics to your Facebook Fan Page from the Social Media Examiner.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Industrial Marketing Today

NOVEMBER 16, 2009

Leave a Comment Previous post: Driving Traffic to Your Homepage All the Time May Be a Big Mistake Next post: The 6 essential rules of a website redesign – Ignore them at your peril FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Industrial Marketing Today

JULY 23, 2010

It will help to drive more traffic to your site where you could build a deeper relationship with them. Extend its life by making your site content shareable via social media, RSS feeds and forward to a colleague. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

AUGUST 24, 2009

Otherwise, your traffic will dry up and the hard-earned readership will lose interest. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Most people get writer’s block or their brains freeze up while staring at a blank screen. How do you overcome this challenge?

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

B2B Marketing Savvy

JULY 30, 2009

Posting cadence directly impacts traffic (yeah, duh…) . RSS and email subscriptions are growing, but slowly. S)ubscriptions: I monitor RSS feed requests as well as subscriptions by email. All these I highly value but the ramp is very slow compared to site traffic itself. W/out traffic, the dialogue is one-way.

Advertising Agencies 40

Advertising Agencies RSS Ning Blogger 40

Industrial Marketing Today

OCTOBER 2, 2010

Today, the customer split is 55/45 in favor of B2B clients Read the full case study on BtoB Online at [link] Case study #2: Driving qualified traffic and growing in-house list using emails with videos links Business challenge: Milwaukee Electric Tool Corp.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

JUNE 29, 2010

Post these content assets to various distribution sites and increase awareness, drive traffic to your site and build your brand. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Use video testimonials and/or interview your customers and convert them into podcasts.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Hubspot

NOVEMBER 21, 2011

If you're going to have an account on sites like Facebook, LinkedIn, Twitter, and Google+, put the effort into keeping it engaging and regularly updated with content. Not linking back to your website in social media profiles. Facebook, Twitter, YouTube, LinkedIn, and Google+ all allow you to link back to your website.

Social Media 28

Social Media Media RSS Click Rate 28

Industrial Marketing Today

MAY 21, 2010

Drive traffic – Don’t expect your prospects to find your blog just because you’ve built it. You have to take steps to direct traffic to your business blog by various means. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

MLT Creative

MAY 25, 2011

Promotion: social media usage, Twitter grader, retweet stats. Conversion: RSS feed subscriptions, conversion forms. Analysis: traffic rank, score summary. Inbound links have real influence on a website’s authority and its ability to drive traffic. Optimization: metadata, headings, images, linking domains.

Lead Scoring 40

Lead Scoring Lead Ranking Marketing Websites Paid Search Agency 40

Industrial Marketing Today

MAY 3, 2010

You want your business blog to become the hub that attracts traffic, establishes your credibility and ultimately, moves those readers forward in their decision making process and become paying customers. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Buzz Marketing for Technology

JULY 24, 2008

It can either be pushed to you (RSS and email for example), or you can set out looking for it yourself (on Google, for example). Syndic8 and RSS Feeds have just about every feed you could imagine. Subscribe now to the full RSS feed. social networks. social networks. Push versus pull. Like this post?

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

readwrite

OCTOBER 4, 2010

World-changer Evan Williams has stepped down as the CEO of micromessaging social network Twitter, the company announced today, and will pass that role to serial entrepreneur and company COO Dick Costolo. Costolo is best known to date for his work at Feedburner, the RSS publishing and analytics service bought and squandered by Google.

RSS 40

RSS Lead Ranking Twitter Advertisements 40