Hinge Marketing

MARCH 10, 2014

This profile focuses on Rick Telberg, a Visible Expert for the accounting and finance industry. Rick Telberg, President and CEO of CPA Trendlines , was introduced to the accounting industry more than 20 years ago when he helped launch Accounting Today magazine as Editor. “You have to be everywhere the customer is looking. .

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Cost per Acquisition CPA 48

SocialPilot

FEBRUARY 9, 2024

His most recent book, The Age of Influence, is the definitive book on influencer marketing, but he has also written critically acclaimed books on social media marketing strategy (Maximize Your Social) as well as LinkedIn social media marketing (Maximizing LinkedIn for Sales and Social Media Marketing). Why should you follow him?

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Hinge Marketing

JUNE 16, 2014

This profile focuses on Jay Baer, a Visible Expert for digital marketing. “We went from 200 dial-up customers to 1200 business customers within 90 days. ” Jay’s networking paid off—he picked up three clients in the first week and hasn’t looked back since. From Politics to Digital Marketing.

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Internet Marketing Consulting 48

Contently

OCTOBER 5, 2020

Along the way, we also mix in social posts on Facebook, Twitter, and LinkedIn that link to the registration page and dedicate a spot to it in our weekly newsletter. Take Marriott, one of our clients, which uses this approach on its Marriott Bonvoy Traveler magazine. Every month or so, we host a webinar.

Webinar Metrics 200

Webinar Metrics Banner Ads Advertisements Advertising 200

Hinge Marketing

DECEMBER 16, 2013

This profile focuses on Tim Ash, a Visible Expert for website conversion rate optimization (CRO). Prospective clients began to flood in based on his reputation alone. Tim has also written more than 100 articles, and is the author of two monthly guest columns for ClickZ and Website Magazine. On Twitter or LinkedIn?

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Landing Pages Lead Ranking 48

Zoominfo

AUGUST 1, 2023

Experian also found that only half of the companies surveyed feel their customer data is accurate enough to be used in their go-to-market (GTM) motions. It is time-consuming, fraught, expensive, and simply no fun,” Redman wrote in CDO Magazine. Today, the problem has been reversed.

Marketing Analytics Tools 130

Marketing Analytics Tools Generation Zoominfo B2B 130

Marketing Insider Group

SEPTEMBER 28, 2020

LinkedIn research shows that 58% of decision-makers read at least an hour of thought leadership content each week. Cloud computing firm Nutanix firmly establishes its position as an industry leader with its online magazine, The Forecast. Profile (biographies and interviews with key individuals from the Nutanix global team).

Thought Leadership 305

Thought Leadership Enterprise Management Work Management Marketing Management 305

Zoominfo

MAY 22, 2020

What about a company selling magazine subscriptions? However, if the magazine came from a well-known publisher that would give customers a 20% subscription discount if the bill was pulled automatically from their bank accounts each month, some people would agree to that exchange. Salesforce, State of the Connected Customer.

Privacy 195

Privacy Marketing Analytics Tools Privacy Policies Zoominfo 195

Hinge Marketing

MARCH 10, 2015

This profile focuses on Dale Mulfinger, a Visible Expert in Architecture. This, in turn, blossomed into writing his first cabin profile in the Minneapolis/St. Paul magazine. SEE ALSO: Visible Expert℠ Profile: Sarah Susanka. On Twitter or LinkedIn? “This expanded my research.”

Ideal Customer Profiles 48

Ideal Customer Profiles Profiling Lead Ranking Word of Mouth 48

nDash

APRIL 27, 2022

This passion for writing and recipe development has led me to be mentioned in Louisiana Cookin’ magazine and gain freelance work for a famous food brand in New Orleans, LA. I’ve had a recipe published in a national magazine (which was runner-up in a recipe creation contest) and various other cookbooks. Roxana Guy.

Software 52

Software Ideal Customer Profiles SMB Startups 52

nDash

OCTOBER 24, 2021

She’s had bylines in Investopedia, Businessweek.com, The Motley Fool, the Pittsburgh Post-Gazette, Multichannel Merchant magazine, Bloomberg Business, and Woman Engineer magazine. I typically go to LinkedIn or Media Bistro to get a read on what the latest freelancing trends are. What makes a great client?

Ideal Customer Profiles 52

Ideal Customer Profiles Linkedin Consulting Advertising Agencies 52

Writing on the Web

JUNE 10, 2010

How Business Owners Can Benefit From LinkedIn’s Features , this week’s featured guest post, by Carol Tice, Make a Living Writing blog. LinkedIn is a highly useful social-media site for business owners looking to connect with prospective customers, suppliers, partners, or other businesses in their town. The blog tool.

Linkedin 100

Linkedin Ideal Customer Profiles Screencast Copywriting 100

Zoominfo

FEBRUARY 25, 2018

Take a look at your current strategy to see if you’re guilty of these common social media mistakes: Having inconsistent profiles. Your profiles should clearly reflect your company’s unique look and feel across all platforms. We use the same profile photo and branding to achieve a consistent, professional appearance.

Social Media 147

Social Media Social Marketing B2B Marketing Media 147

Oktopost

AUGUST 27, 2020

But, before we deep dive into social profiles let’s take a step back and realize why is influencer marketing booming for B2B marketing? You can follow Ann on Twitter | Instagram | LinkedIn | Blog . You can follow Jay on Twitter | Facebook | Instagram | Youtube | LinkedIn | Blog | . billion by the end of 2020. Seth Godin.

B2B 125

B2B Guerilla Marketing Social Media Linkedin 125

Navigate the Channel

FEBRUARY 18, 2021

However, it does require having a multi-faceted approach to both your website, social media profiles and the content that you post there. This can be something as simple as having a website for your company, posting to a social media profile, or buying a paid ad somewhere. The only difference now is the internet is involved.

Paid Content 65

Paid Content Paid Search Agency Advertising Agencies Companies 65

nDash

NOVEMBER 1, 2021

She’s a regular contributor to Forbes and has been featured in publications like the New York Times, Entrepreneur and Success Magazine. Favorite writer to follow on Twitter or LinkedIn? What makes a great client? Check out her full profile on nDash. Caroline is based in Texas. Susan Cain is a talented writer.

Ideal Customer Profiles 52

Ideal Customer Profiles Communities Profiling Linkedin 52

ClearVoice

JUNE 19, 2023

Here are some key content marketing statistics to keep in mind when crafting your content marketing strategy for 2023: Account-based marketing statistics Account-based marketing (ABM) uses highly targeted campaigns to turn prospects into customers. According to Search Engine Land , this builds an accurate profile of your audience.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Marketing Craftmanship

AUGUST 29, 2017

If there’s a disconnect between your firm’s blogging and new clients related to your content, here are 8 possible reasons why: Your topics are boring. A blog’s marketing function is to drive top-of-mind awareness with your clients, prospects and referral sources. You don’t blog consistently. You don’t drive traffic to your blog.

Ideal Customer Profiles 100

Ideal Customer Profiles Opinions Linkedin ROI 100

MindFire

JULY 26, 2021

But, for others, their success is demonstrated in their growth and the sales results they drive for their clients. To understand how the successful companies and their sales leaders are driving these results, I try to join as many sales calls as I can with our Print and Agency clients. It Starts With Productized Direct Mail.

Paid Search Agency 98

Paid Search Agency Validation Differentiation Advertising Agencies 98

Only B2B

JANUARY 29, 2018

Douglas has been recognized by LinkedIn in their Sophisticated Marketing Guide as a top marketer, and his blog is known internationally as a resource for marketing-related technology research and discovery. Connect with Douglas: Linkedin | Website | Twitter | Blog | Facebook | YouTube. Connect with Samantha: Linkedin | Twitter.

Marketing Automation Services 115

Marketing Automation Services Lead Scoring Lead Ranking Peer-to-peer 115

ViewPoint

DECEMBER 17, 2013

The most reliable and scalable approach to finding new B2B customers is outbound communications, whether by mail, phone or email, to potential prospects, using rented or purchased lists. Links to LinkedIn profiles of company managers (Stirista). Employees who use mobile technology (Harte-Hanks). Today''s guest blogger is Ruth P.

Lead Ranking 120

Lead Ranking Marketing Management Salesforce.com Lead Scoring 120

Biznology

DECEMBER 30, 2015

“I don’t have time to build my LinkedIn profile. Their concerns are motivated by a basic misunderstanding of how people use tools like LinkedIn and Twitter. Finding connection points with customers and prospects – Executives typically spend a lot of time meeting with customers and business partners.

Social Media 80

Social Media Media Thought Leadership Advertising Mediums 80

WriteSpark

NOVEMBER 6, 2013

You've searched on LinkedIn and Google. You've called every trade magazine reporter you've ever met to see if they accept freelance gigs. Of course, when you search for the profile keyword "technical copywriter" on LinkedIn, the result is a long list of potential candidates.

Copywriting 120

Copywriting Ideal Customer Profiles Paid Search Agency Training 120

WriteSpark

NOVEMBER 6, 2013

You''ve searched on LinkedIn and Google. You''ve called every trade magazine reporter you''ve ever met to see if they accept freelance gigs. Of course, when you search for the profile keyword "technical copywriter" on LinkedIn, the result is a long list of potential candidates.

Copywriting 120

Copywriting Ideal Customer Profiles Paid Search Agency Training 120

Zoominfo

MAY 22, 2020

What about a company selling magazine subscriptions? However, if the magazine came from a well-known publisher that would give customers a 20% subscription discount if the bill was pulled automatically from their bank accounts each month, some people would agree to that exchange.

Privacy 113

Privacy Marketing Analytics Tools Privacy Policies Zoominfo 113

nDash

OCTOBER 29, 2021

What is exciting is that you can pick your topics–eventually, you will find out what pays well (profiling CEOs for me) and what you want to do for fun (I get press passes that offset things I want to do and places I want to go). Don’t try to start where you would ideally like to be. How did you get into this career?

Enterprise Management 52

Enterprise Management Press Ideal Customer Profiles Custom Publishing 52

Outgrow

FEBRUARY 14, 2022

These are some questions that Rand encourages you to ask yourself about your client. . This information is often gathered through public profiles of individuals. Businesses can get access to this data using tools like Clearbit to get access to their social profiles like Linkedin via their emails. . The scope is endless.

Paid Search Agency 52

Paid Search Agency Enterprise Management Planning Outgrow 52

Anyword

SEPTEMBER 9, 2022

While customized hashtags are great for specific campaigns or purposes, it’s also important to think about the more general (but extremely successful) hashtags on social media. These cast a broader net, bringing in a wider range of potential customers. Instagram: Food and Wine Magazine. Keep Your Language Casual.

Social Media 98

Social Media Conversion Media Tips 98

markempa

MARCH 30, 2007

The goal is not to try to buy the biggest list possible, but instead build the most relevant list possible based your ideal customer profile. Related Article: BtoB Magazine: Unisys gets boost from good data I recommend you start by collecting all of your existing in-house marketing lists into one place.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Lead Scoring 120

Hubspot

OCTOBER 29, 2019

For the past few months, Instagram has been testing a new app design that removes total Like and view counts from posts in its News Feed and on profile pages. Both Facebook and Instagram say that the goal of this change would be to make users feel less insecure about their own content or profile.

Facebook 58

Facebook Ideal Customer Profiles Planning Advertising Agencies 58

Paul Gillin

FEBRUARY 10, 2016

“I don’t have time to build my LinkedIn profile. Their concerns are motivated by a basic misunderstanding of how people use tools like LinkedIn and Twitter. Finding connection points with customers and prospects – Executives typically spend a lot of time meeting with customers and business partners.

Social Media 50

Social Media Media Thought Leadership Advertising Mediums 50

Tomorrow People

MARCH 7, 2012

There’s no doubt that developing a credible and consistent profile for your brand is as important as ever. Today, many businesses continue to undertake their own PR activities, or buy in PR support to help boost their profile. In a recent LinkedIn survey 18% of companies stated that they will continue to do so in the year ahead.

PR 120

PR Inbound Marketing Effectiveness Planning 120

B2B Digital Marketer

MARCH 23, 2021

Suppose you can write a book to addresses the conversations in the customers’ minds while gaining trust for answering those questions? You can give your readers, your target customer, the impression that you are knowledgeable, thus establishing credibility in your field. Some books put off customers because they look like textbooks.

Ideal Customer Profiles 52

Ideal Customer Profiles Service Product Psychographics 52

Biznology

NOVEMBER 27, 2013

The most reliable and scalable approach to finding new B2B customers is outbound communications–whether one is using mail, phone, or email, or using rented or purchased lists. Links to LinkedIn profiles of company managers (Stirista). (Photo credit: Wikipedia).

Lead Ranking 80

Lead Ranking Marketing Management B to B Lead Scoring 80

ClearVoice

DECEMBER 21, 2018

You only need to hit pay dirt once or twice to generate true income stability with big-budget clients who need content over the long haul. It’s customized. Name a couple high-profile pubs that have published your work. This kind of pitching usually necessitates a custom contract to establish expectations of promotion.

SME 105

SME Ideal Customer Profiles Guidelines Copyright 105

Buffer

JULY 29, 2019

SEO titles and descriptions are what appear natively when you share links on your social profiles. Nibbler score for the MeUndies website and social profiles. Nibbler is one of the tools that goes the deepest on tying the website and social media profiles together. But it’s no less powerful and actionable.

Social Media 72

Social Media Social Marketing Media Dwell 72

Scoop.it

FEBRUARY 2, 2022

topic: your online magazine. You can see them as your online magazine, a controlled way in which you can put together your thoughts and insights on topics that matter to your audience. users on Pro and Plus plans also have an option to customize their Scoop.it Enterprise customers can also fully customize their Scoop.it

Distribution 52

Distribution Curation Content Newsletter 52