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Schema Markup for Attorneys

DAGMAR Marketing

Once added, it shares important information with search engines like Google, allowing it to match search intent and enhance the appearance of your page on SERPs by making rich snippets more appealing. As a result of knowing a website’s content better, Google can display it better in SERPs. Rich Snippets Explored.

SERP 103
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SEO for Amazon & the Future of Non-Traditional Search

Conductor

That’s why Amazon’s SERP converts at more than six times the rate of Google’s. Factors like price and giving customers a reason to promote products via word of mouth is just as important as the quality of the information being provided. The way listings on Amazon (and other e-tailers) work is slightly different.

Amazon 105
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Lost SEO traffic in 2021? Here are 3 potential reasons why (and how to recover your rankings heading into 2022)

Martech

The latest version of Google’s Search Quality Guidelines refines their guidance for content quality, especially pertaining to YMYL industries (finance, healthcare, e-commerce, and so on). You may also choose to hire a professional who can make a complex technical project more approachable for you & your developers.

Traffic 97
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Discovered

Kevin Indig

🚀 Improve Search Rankings with Optimize by Positional 🚀 Stuck on page 2 or 3 of the SERPs and struggling to rank higher? Positional’s Optimize toolset is a novel solution to content optimization. 🔍 What You Get: Data-Driven Recommendations: Craft the perfect article backed by analytics.

Adsense 59
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The Truth About Guest Posting

RebelMouse

Sometimes guest posts are exchanged for a price, but not all the time. Guest blogging for advertising purposes is now even listed as a type of link spam in Google’s official spam guidelines. Is this topic saturated in the SERPs? Backlinks are simply links to your website that are hosted on another site. links, branding, etc.),

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The Basics of Building an Intent-based Keyword List

Moz

The STAT whitepaper looked at how SERP features respond to intent, and the bonus blog posts broke things down even further and examined how individual intent modifiers impact SERP features , the kind of content that Google serves at each stage of intent, and how you can set up your very own search intent projects. Competition.

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Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)

Moz

So, naturally we come across many patterns that give a higher indication of what’s taking place on the SERPs. The next example is for the term “SERP”, which is highly informational and likely only carried out to learn what the acronym stands for. It was ranking at position 6.6 Lesson learned.