Remove Google Remove Network Remove Privacy Remove Social

Social media strategy leaders: Sarah Nilson

Biznology

Welcome to the next post in a series celebrating leaders in social media strategy. I am happy to introduce Sarah Nilson , Corporate Web Strategy Specialist at QuintilesIMS , a biopharma and healthcare data and privacy company. The merger really expanded our social presence.

The Stories Behind 5 Social Networks That Never Caught On

Hubspot

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. After all, these networks laid the groundwork for the social media giants we use today.

Trending Sources

6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. It’s true that social media remains in many ways a sort of wild west. Social media is the new PR.

Google’s new privacy policy is definitely good for Google

Biznology

Many of you probably got an e-mail last week from Google announcing its new privacy policy. Every site has a privacy policy, and as a marketer, I understand the need to make some use of the information. No, the privacy policy is kind of a legal document.

18 Expert Guides to Using Google+ for Business

Webbiquity

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. Building an audience and networking? ” Google+ and SEO.

Google 137

Search + Social = Online Reputation Management

Biznology

Generally-speaking, the richer the mogul, the more élite the individual, the more likely they’ve tried to keep off Google’s radar, keep out of the index. Google abhors a vacuum. Well, if you can make Google dance then Bing and Yahoo!

The 2012 Social Networking Privacy Policy

Webbiquity

If you were to do a Google search for some of the top social networking sites , you’ll almost certainly stumble across a news story concerning privacy issues with user data. This is where social networking is going in 2013. Social Media Marketing

France’s Google is different than ours

Biznology

As part of that trip, I brought my unlocked Google Nexus 5 phone, my Apple iPad Air, and my x220 Lenovo ThinkPad in order to (try to, attempt to) keep up with email, business, and this blog. One: visitors from the US cannot use Google the same way we do in the States.

What You Missed Last Month in Google

Hubspot

And, according to MozCast , indications of a big change in Google’s algorithm can be described as “hot and stormy.”. The tricky part, it seems, is keeping up with all things Google: the algorithm, the new features, and what people are searching for the most. June News About Google.

Digital casualties: protecting your privacy is not fully In your hands

Biznology

Our collective attitude towards privacy changed drastically over that period, especially in the last 10 years. ” And privacy, as immunization, is not something we have full individual control over: a weak link can break it in ways that are very hard to prevent.

Google unmasks the anonymous with Google Authorship

Biznology

Google has a goal in mind and it has more to do with visitor identification as it relates to targeted advertising than it has to do with improving the quality, speed, or usefulness of searching or finding. Google wants to triangulate real name with as much online behavior as possible. Google’s apps, products, phones, OSes, and services are just elaborate strategies to lure Internet denizens out of the cold and into the system. Google’s conflicted.

All Online Digital Roads Lead to Google Plus

Biznology

Google can’t get any of us to use Google Plus, but they’re still trying. With that caveat, Google’s closing in on its goal of being federated across all of its properties, so be acutely aware. But I am sold on the Google Empire because they stalk me so good.

Google 101

40 Ways to Get Banned From the Top 5 Social Networks

Hubspot

It may feel like a fustercluck, but there are actually some rules and regulations that go along with participating in social media. You know, the things that help make social media a nice place to be. This constitutes a misuse of service, and can get you kicked off the network.

Maximize your SEO benefit on Google+ in 8 simple steps

Biznology

Let me boil my last post, Google Plus was born prematurely and you should take advantage , down to practical pieces. To help you carefully handle Google+ for maximum advantage, I’ve assembled eight steps that help you get the best searh visibility from your Google+ posts.

2017 Retrospective: Things I Didn't Predict

Customer Experience Matrix

In no particular order, things I didn’t quite expect this year include: - pushback against the walled garden vendors (Facebook, Google, Amazon, Apple, etc.) Voice interfaces don't have so many grand social implications but it’s still worth noting that voice-activated devices (Amazon Alexa and friends) and interfaces (Siri, Cortana, etc.) no uptake on the idea of “personal network effects”. No pressure on privacy. marketing technology predictions privacy trends

Cable 57

Amazon Buys Whole Foods: It's Not About Groceries

Customer Experience Matrix

It’s just that I see the over-arching story of the current economy as creation of closed universes by Amazon, Facebook, Google, Apple, and maybe a couple of others. The second point is a handful of companies control an increasing portion of consumers’ experiences through those devices: this is Facebook taking most of their screen time, Google or Apple owning the physical device and primary user interface, and Amazon managing most of their purchases. Marketing to Networks.

Google Plus was born prematurely and you should take advantage

Biznology

There is unnecessary unrest that has been buffeting the launch of Google’s newest online social network, Google Plus, and the reason for that is simple: Google was forced to launch G+ because Twitter blocked Google’s real-time and direct access to Twitter updates.

Google Glass and I

Biznology

Google Glass is the first step in the amalgamation of offline and online. Privacy, for all practical purposes, is gone. Like it or not the experience of and the expectations for privacy has changed.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity

Manage all of your social media accounts from a single login on your iPhone? Make more productive use of your time on social networking sites? Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews.

Review 110

The Ultimate Google+ Cheat Sheet

Hubspot

Google+ is growing like crazy. In fact, it is the fastest growing social network ever. Just as with any other social network, marketers have a lot to learn and do. In this post, we've compiled the best content about Google+ from all across the web.

Will Facebook users give Graph Search time to evolve?

Biznology

And last but not least, considering Facebook’s reputation with privacy and some recent chinks in the armor around likes , just how many more mulligans does the service have before people say they have had enough? We live in a world that has been spoiled by Google search.

Youthful indiscretion could alter your life forever

Biznology

I’m single; so it’s not like I can date, because we Google everyone we might date ,” she said. That, even a couple years later, the effects can be persistent and damning, especially in light of Google’s unfailing memory of photos, videos, and text.

Dominate your personal brand on Google Images

Biznology

He doesn’t like what comes up on Google Images when he searches. Google doesn’t like to work too hard on delivering results but when Google can’t find recent, fresh, and accurate photos, it tends to dig through the dumpster for just about anything. Google can get desperate. His photo results are so rarefied and so bizarre because Google gets desperate. Like I have said many times here, Google abhors a vacuum. Feed Google!

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

delicious b2bmarketing

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? timbursch Do you think we will see a Social ID, similar to OpenID?

Instagram Responds to Privacy Policy Backlash, and Other Marketing Stories of the Week

Hubspot

Instagram Updates Privacy Policy, Begins Sharing Data With Facebook, From Marketing Land. This week, Instagram updated its privacy policy, officially allowing Facebook to share information with Instagram, and vice versa. Google is compensated by these merchants.”.

Take back advertising revenues: digital boundaries can serve millions and earn billions

Biznology

If you had told Google and Facebook when they went public in 2004 and 2012 that they would capture one-fifth of global advertising revenues in 2016 they would have thought you were crazy. Lesson for leaders.

Is there still room for new social networks?

Biznology

If you’re like me, you probably remember a period not too long ago when you couldn’t open your e-mail without getting another invitation to join a new social network. I’ve written before about Google+. And what if you could charge them for access to the network?

Google Indexing Tweets: What Does It Mean For Your B2B

EMagine B2B Blog

In case you haven’t heard, on February 4 th 2015 Bloomberg broke the news that Google and Twitter were striking up a deal to further expand the amount of tweets indexed in search, by almost all. You might be wondering, “Why would Google want access to tweets?”

New Gmail Update: Google+ Users Can Now Send Unsolicited Emails

Hubspot

Google''s concerned you''re not getting enough email. The company released an update to Google+ -- your favorite social network -- to help fix it. How Google+ Users Can Email You Without Your Email Address. email marketing Social Media

Media 27

What’s the next big thing in social media?

Biznology

It was an interesting question, and I started my answer by noting that Facebook was the first really big thing in social media and that nothing has really threatened it since. So, the real questions to me are, “What is happening that is going to fundamentally change social?”

5 Google+ Tricks to Dominate Google Search Results

Hubspot

There are a number of ways using Google+ for marketing can have a beneficial impact on your business' search engine optimization efforts. Because Google is so eager to provide plenty of incentives for people to actively use the network, it has tied the platform very closely to all of its Google Search features as well. In fact, because of the strong connection between Google+ and Google Search, businesses can't afford not to create and maintain a Google+ page.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

Noting that the top barrier to increased business use of social media is a lack of time and resources, Leyl Master Black shares “seven Twitter tricks from the pros that allow you to spend less time on the mechanics and more time engaging.”

The 29 Best Web Analytics Tools

Webbiquity

These 29 tools can help marketers understand web traffic and industry trends, sources of traffic, website visitor engagement and behavior, content performance, competitive insights, campaign results, social media metrics, conversion optimization, and more. 1) Google Analytics.

Chris Abraham joins Cindy Crescenzo and Steve Farnsworth on FIR with Shel Holtz

Biznology

With the Amazon Echo and Google Home, along with Siri and Google Now, it’s fast becoming a voice-driven world. Figuring out what people are talking about using Google Trends is a better way to do real-time marketing. Steve is a Forbes top 50 social media influencer.

Your followers care about you, but do you care?

Biznology

Not because I had some sort of amazing Klout-gaming strategy but because I have been honestly and openly sharing my grief at the sudden loss of my mother on Google+ , Twitter , but mostly on Facebook. It has always been me, authentic as I can bear without invading others’ privacy.

Martech Vendors Can't Avoid Ad Audience Battles

Customer Experience Matrix

One of the most interesting stories playing out right now is online advertising, where the walled gardens of Google , Facebook , and other audience aggregators are under assault by insurgent advertisers who, like most rebels, aspire as much to replace their overlords as destroy their power.

Brand 21

5 Ways Google+ Will Influence Search Results

Hubspot

Google+ is not even a month old yet, and marketers everywhere are trying to uncover the relationships between Google’s new social networking product and their search results. Less gaming in Google's results is a long-time goal for them and very powerful.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy.

How the Internet of Things Will Disrupt Digital Marketing

Webbiquity

As the IoT is essentially a wide area network of devices shooting a stream of data up at the cloud, marketing professionals have started to capitalize on the immense scope of potential within this ever-expanding entity. Search, Social, and the IoT. Guest post by Beth Kotz.

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

RWW Network. Google. Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives.

Class 77