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The Marketing Book Podcast: “Overdeliver” by Brian Kurtz

The Forward Observer

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Overdeliver” by Brian Kurtz appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

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Curious how podcasts make money? Here are 8 ways to turn a profit

ConvertKit

If you have a podcast, there are multiple options to turn your hobby into a business and your business into your full-time job. The trick is figuring out how to monetize a podcast in a way that makes sense for your business. So, if you’ve ever wondered how to make money with a podcast (and how much money is possible), read on.

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Why Podcasting Has Great Reach and is the Least Expensive Content Creator

ViewPoint

While most companies scramble to create content, they remain unaware that podcast content is the least expensive tactic per impression and listener. This is due to the unique nature of podcasting which allows many uses for the final recorded and printed program transcript. A few podcasters use almost every tactic listed here.

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Tired of Virtual Conferences? Check Out These 5 Professional Development Resources for Marketers

Marketing Insider Group

Podcasts have exploded in popularity for good reason. You can listen to a podcast at your desk, in the car, during exercise, and anywhere else you can get away with wearing headphones. Binge five podcasts in one sitting or listen to five minutes at a time: the choice is yours. Marketers have a variety of great podcast options.

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Balancing Strategy and Tactics

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Episode Summary Striking the balance between fulfilling your company’s daily tasks and contributing to its long-term strategic vision has proven to be incredibly difficult for most marketing leaders. Catch all episodes here. Check out his website here.

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Seven Ways to Use Your UVP and Brand Messaging

Webbiquity

Describe the most important need your product fulfills. Presentations and Podcasts. Even more impactfully, your key executives and other company representatives should be able to articulate your UVP clearly and concisely when they have the opportunity to present to an audience or be part of a podcast. How to Write a UVP.

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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

It boosts customer loyalty and ROI by: Customizing fulfilling experiences Making the journey memorable Showcasing your customer-centric values Generating trust among your audience This post details the ins and outs of how personalized experiences help drive customer loyalty and how to create those experiences. Personalization can help.

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