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[Announcement] Improved Display Rules to Convert More Website Visitors

Optinmonster

Nowadays, users are much more sophisticated… and unless you have a vital product they need with extreme urgency – you need to put a bit more effort into planning and implementing your conversion strategy. We made Display Rules better for YOU! Increase Conversions with OptinMonster’s Improved Display Rules!

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How to craft killer CTAs that convert B2B prospects

Martech

Dig deeper: Beyond ‘click here:’ 4 rules for better email CTAs Examples of captivating B2B calls to action But before we dive into examples, remember: There’s no magic silver bullet CTA. Use hard CTAs: For complex products, when meetings are crucial to explain features and value. Why such CTAs can make it: Urgency triggers action.

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Shopify Abandoned Cart Recovery: How To Boost Sales 40% Or More

Optinmonster

We’ll show you how to recover MORE sales with exit intent offers, plus the exact emails smart marketers use to bring abandoning shoppers back to complete their purchases. Shopify has some basic features to help you with abandoned cart recovery. At its core, Shopify is an eCommerce platform, not a total marketing solution.

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Retargeting Explained: What It Is And How Does It Work

Marketing Insider Group

Retargeting – sometimes referred to as re-marketing – is an effective form of online promotion that helps businesses reach people who have previously visited their website. A marketing rule of thumb suggests that a customer needs to be exposed to a brand seven times before they can make a purchasing decision. Creating urgency.

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Twitter's Testing a Fleets Feature: What Marketers Need to Know

Hubspot

Following the success and buzz around Instagram Stories, Facebook Stories, Snapchat, and now LinkedIn Stories , Twitter is experimenting with its own ephemeral content feature. In March, Twitter announced it had begun testing a new feature called "fleets," short for "fleeting tweets" in Brazil. are similar to that of Instagram Stories.

Twitter 101
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Customer service tiers: What they are and how to create them

Sprout Social

The Dashboard features a directory that enables users to self-select the type of support they’d like to receive. Tier 1 support is available through either request submission or live chat, providing customers flexibility depending on the urgency of the issue. From there, an issue can be resolved or escalated to the appropriate tier.

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How To Upsell: 15 Upselling Tips & Examples To Boost Revenue

Optinmonster

In Marketing Metrics , the authors say: “The probability of selling to a new prospect is 5-20%. The goal of upselling is to increase the overall value of the sale and generate more revenue for the business while also providing additional benefits or features to the customer. and select After scrolling down ‘X’ amount.

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