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How to Create an Effective Nonprofit Event Marketing Plan

Marketing Insider Group

Effectively marketing a nonprofit event requires more than just hoping it becomes popular through word of mouth. At the same time, your nonprofit needs a way to publicize your event and build excitement without overspending on a limited event budget. Review past events and the marketing strategies you used.

Planning 244
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Seven Event Marketing Ideas to Attract and Engage Attendees

Webbiquity

Whether you are planning an online event, a live gathering, or a hybrid one, you won’t reach your goals and key objectives without effective event marketing and promotion. That’s why investing in a wide range of marketing tactics in the months and weeks leading up to your event is so important. Make Your Events More Accessible.

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9 Biggest Event Trends of This Year

Marketing Insider Group

The past few years have brought some exciting developments in the events industry. And you might be surprised to hear that some of the biggest event trends are here to stay. By keeping an eye on some of the top event trends expected for next year, you can make sure you plan an event to remember. Sustainability.

Trends 273
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Post-Event Follow-Up: Tips for Nurturing Virtual Event Leads

Marketing Insider Group

Hosting attendees at your virtual event takes hard work, and crafting a memorable event experience takes top-notch planning and logistics. But when it comes to ensuring maximum ROI for your event , what you do after is what matters most. We will consider the following action points: Plan for Post-Event Resources.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. Map out exactly what you want from a vendor and secure your event success. Download the eBook today!

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The 22 Best Virtual Event Platforms

Webbiquity

All types of events, including trade shows and industry conferences, can now be produced and attended remotely. As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform.

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On-Line Events on Twitter: Long-Live the Tweetchat

Marketing Insider Group

We have seen the proliferation of on-line events, meetings conducted on Zoom, and the maturation of the “modern webinar” to a new level of customer engagement. The Tweetchat Event. The “secret sauce” is a specific Twitter event hashtag. Long-Live the Tweetchat! Best Practice: Dresner Advisory Services #BIWisdom Tweetchat.

Twitter 363
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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! SpotMe is the event management platform for B2B marketers. With over 2 million users, G2 and Forrester says SpotMe is one of the key contenders in the space. Download the eBook today!

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GDPR & Demand Generation: What Your Team Needs To Know

Speaker: David Crane, Head of Content & Thought Leadership, Integrate

So, how will GDPR affect your various marketing efforts – inbound marketing, events, 3rd-party lead generation, channel partner marketing, sales-enablement and even account-based marketing (ABM) – and what can you do to prepare?

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Seven Things Marketers Need to Know About Lead Generation

Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY

If you are a marketer who needs to generate more high-quality leads that will turn into sales opportunities and revenue, register now for this special event that will show you how to get started and moving in a profitable direction. How email and social media can supercharge your lead generation strategies.

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Lead Gen and Engagement: Find your Marketing Sweet Spot

Speaker: Dawn Colossi, CMO, FocusVision

So, we put gates up on our website, we stand in trade show booths and collect business cards, and run webinars or smaller events where we get people to sign up. We were measured by the number of leads we generate. Over time, we’ve become much better at measuring conversion rates and lead quality.

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7 Key Insights from the "How B2B Marketing is Changing" Report

Speaker: Tom Pick, Independent B2B Digital Marketing Consultant

Meanwhile, marketers report conflicting views about and are seeking guidance on search engine marketing, live events, and inbound vs. outbound tactics. But doing it effectively to optimize results is also the top challenge marketers face. And there's one promising avenue many marketers may be under-investing in.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Send your questions ahead of time to make sure your voice gets heard in this interactive event. Which production secrets are key to transitioning webinar attendees to active sales prospects. Bring your favorite note-taking device to capture key information as we dive into this “webinar about webinars.”

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Free Virtual Event RFP Template: Find Your Ideal Event Vendor

Brought to you by SpotMe: this template is ideal for companies looking for a vendor to fulfill their specific event needs and requirements! Map out exactly what you want from a vendor and secure your event success. Download the essential virtual event RFP guide to learn: What is an RFP and why run one?

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Virtual Event Strategy: Building a High-ROI Annual Plan for 2022

Speaker: David Edwards, Senior Manager, Virtual Events, BrightTALK

While B2B marketers have used events as an effective marketing tool for decades, virtual events have more recently evolved into an essential part of the marketing mix.