article thumbnail

How Anyword Helps Startup Founders Find Their Language/Market Fit

Anyword

Matt Lerner recently published an article about language/market fit — the point of which is to establish that a startup needs to find the narrative to tell its story that will resonate with its target audience. According to Matt Lerner, startups should strive to achieve both product/market fit and language/market fit.

article thumbnail

The 12 Startups I’ve Invested In and Why

Convince & Convert

Senestech.com Unified Social – Comprehensive Social Marketing Platform I originally invested in Facebook analytics start-up Pagelever, which was then purchased by Unified Social. Rich content creation tools, deep analytics, and best-in-class programmatic ad capabilities. UnifiedSocial.com So there you have it.

Startups 168
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 3rd Era of Social Is Coming. Are You Ready?

Contently

” And if there was any doubt that was true, it was erased for me on Monday when Wired published an expose about Facebook’s obsession over turning Instagram—its most prized subsidiary—into a TikTok clone. First, Facebook announced you’d no longer need a college email address to join the platform.

article thumbnail

Key marketing areas ripe for innovation during the Coronavirus crisis

ClickZ

Major marketing platform providers like Google and Facebook use machine learning to deliver more relevant ad experiences to consumers and improve the performance of their offerings in an effort to get advertisers to spend more. Orchestration is a key concept in this class of autonomous marketing solutions. by Apple) and EarthLink.

article thumbnail

Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

Lululemon — a sports apparel retailer — was one of those firms, as it bought in-home fitness startup Mirror for $500 million in June 2020. Mirror, a rival of Peloton, sells a device that streams workout classes while allowing users to see their reflection.

article thumbnail

Metadata.io Ranks No. 1870 on the 2023 Inc. 5000

Metadata

5000 ranks the fastest-growing independent businesses in the United States, and for nearly 40 years has been a key benchmark for startup success. Past recipients include Facebook, Microsoft and Patagonia. Appearing on the Inc.

article thumbnail

The Four Best Online Education Tools For Business Pros

Webbiquity

Classes are self-paced and accessible on any device. Sample review: “These top learning tools will help you grow your startup in 2016. 3: The Nine Best Facebook Marketing Tools. #4: Udemy is an online academy offering 40,000 courses across an incredibly wide range of subjects, and has served more than 11 million students.

Education 150