Five Strategies You Can Use Right Now for Better Email Marketing Personalization
Webbiquity
SEPTEMBER 28, 2022
Generic “spray and pray” messages are, usually, quickly deleted (and possibly sent to spam). Email personalization is a strategy brands use to generate customized emails for each recipient on their email list to increase open rates. 6X higher transactional rates. Guest post by Jerusha Carolin. Segment your subscribers.
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