Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Vidyard

JANUARY 24, 2022

So much so that it can be overwhelming, and as a busy sales professional, you probably don’t have a lot of extra time on your hands to keep on top of it all. Are you looking for a good sales blog to scroll through while you’re drinking your morning coffee? Top Sales Blogs 4.1 The Make It Happen Blog 4.7 Like, a lot.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Marketing Insider Group

DECEMBER 20, 2021

In 2021, 82% of businesses use content marketing as part of their larger marketing strategy, but only about half feel that their efforts are successful. If your business regularly publishes content but isn’t seeing results, a content audit is a good place to start in remedying the problem. Why brands should perform content audits.

Lead Scoring 342

Lead Scoring Lead Ranking Marketing Analytics Tools Content 342

Vision Edge Marketing

MARCH 23, 2021

Everyone in business today accepts the merits of measurement. One key category of measures, productivity measures, provide insight on how to improve performance. We’ve written numerous articles and white papers, and have dozens of videos on this topic: with best practices for how to: Define measures, metrics and KPIs.

Product 219

Product Paid Search Agency Advertising Agencies Press 219

Contently

JANUARY 17, 2023

And honestly, the kinds of content businesses publish rarely require the rigor expected by publishers of long-form investigative journalism. Group the inventory of facts into three categories: Category One includes the core facts central to the piece’s argument. Use a multi-level process for fact-checking the piece.

Practices 151

Practices Generation Best Practices Content 151

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Zoominfo

JUNE 3, 2018

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. The following article outlines the thought-process behind our ABM campaign and offers four important lessons we learned along the way. Let’s jump right in! Continue reading.

Account Based Marketing 154

Account Based Marketing Data Hygiene B2B ABM 154

The Lead Agency

JULY 13, 2020

77% of Internet users read blogs , so it’s not surprising that 33% of B2B companies use blogging as part of their digital marketing strategy. Blogging is a long-term strategy, and the companies that see the most success with their blog typically publish quality content consistently over long periods.

Generation 112

Generation Paid Search Agency B2B Sales Custom Publishing 112

Optinmonster

MAY 2, 2022

Have you ever looked at successful bloggers, YouTubers, and influencers and wondered, “How can I make money from my WordPress blog?” Blogs have been around for over 20 years. But even in the age of social media and video, blogging is still a great strategy for making money. You can also monetize your blog audience.

Paid Content 94

Paid Content Adsense Merchandising Conference 94

SmartBug Media

SEPTEMBER 7, 2022

If you’ve done inbound marketing for any length of time, chances are your organization has written some blog posts. Before you start making changes to your old blog posts, you need to know which keywords you’re targeting with the changes. Now, knowing what you’d like to rank for, let’s move on to look at your historical blog posts.

Optimization 98

Optimization Keywords Traffic Tagging 98

Marketing Insider Group

JANUARY 24, 2022

So how can SaaS brands make their technical content exciting and build audience loyalty that ultimately translates to new business? In this article, we’ll explore some content marketing lessons for SaaS brands from companies who have already done it exceptionally. Their case studies are searchable by industry and business size.

Paid Search Agency 325

Paid Search Agency Content Marketing Companies Case Studies 325

Hubspot

FEBRUARY 4, 2020

Almost every time I read a blog post on a website, I see a button somewhere on the page, giving me the choice to pin the post. This got me thinking, "Why exactly is Pinterest so closely tied to blogging?". Users create boards to save things like blogs, inspirational quotes, home decor ideas, and future purchases.

Hubspot 100

Hubspot Buyer Personas Keywords Traffic 100

seo.co

JANUARY 27, 2022

Blog posts come in all shapes and sizes and are written for varying types of search intent. The intent of your content (as well as the quality of your writer) is the tail that wags the dog when it comes to determining the cost of an individual blog post. The Intent of Your Blog Posts. agency, contractor, etc.).

Marketing Budget 98

Marketing Budget Work Management Paid Search Agency Marketing Management 98

Marketing Insider Group

APRIL 28, 2021

But back then, content was only a vehicle for injecting keywords into blog posts and other website content. As a result, it’s downright embarrassing to read awkwardly worded blog posts from that era that content teams haven’t taken the time to update. Lots of them. Because, you know, SEO. And it’s not so much the keywords these days.

SEO 309

SEO Content Marketing Marketing Analytics Tools Paid Search Agency 309

Webbiquity

MARCH 15, 2018

Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What is the right social media scheduling tool for your business? With so many different social media scheduling tools to choose from, there’s something for everyone.

Social Media 323

Social Media Tools Media Work Management 323

ClearVoice

JUNE 6, 2022

Congratulations on working consistently on your blog — but are your posts getting you the most traction for all that hard work? There are many benefits to having a library of posts on your blog, including greater trust with your audience and increased search engine rankings. blogging Click To Tweet. Why optimize old posts?

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

Marketing Insider Group

SEPTEMBER 25, 2020

A 2019 survey of 1,000 senior executives found that, despite their busy schedules, they still dedicate up to five hours a week to reading thought leadership articles and white papers. Choose a few topic categories to specialize in when you’re creating content. There’s no better time to get started than the present.

Thought Leadership 204

Thought Leadership Peer-to-peer Effectiveness Marketing Agencies 2 204

NuSpark Consulting

JANUARY 3, 2017

If you’re doing content marketing right, you’re creating lots of relevant, quality content in the form of blog posts. Every blog should have a subscribe form.[/caption]This You should always add a blog or newsletter subscribe form to your post page. I Don’t Have Time for a Newsletter and a Blog. Add a Subscribe Form.

Design 0

Design Top of Funnel Tips Leads 0

Martech

MAY 19, 2023

It’s almost impossible to ignore the impact of artificial intelligence on businesses today. This four-part series will explore four categories of artificial intelligence (AI) and how they can meaningfully impact marketers and their customers. Business email address Subscribe Processing. What is generative AI? Get MarTech!

Marketing AI 145

Marketing AI Marketing Qualified Leads Generation Copyright 145

Martech

OCTOBER 11, 2023

Become a recognized expert in your field The idea : A well-maintained blog full of original and valuable content can serve as a platform for showcasing your expertise, making it more likely that AI tools will point to your content. This makes your blog a long-term investment in your visibility in AI search results. In your inbox.

Marketing AI 130

Marketing AI SEO Thought Leadership Search Marketing 130

Zoominfo

FEBRUARY 18, 2018

If you’re a regular reader of our B2B blog, you already know the drill. Each month we publish a list of our five favorite articles that we’ve contributed for outside publications. Today, we break down the most important categories of marketing tools. 3 Valuable Lessons B2B Businesses Can Learn from their B2C Counterparts.

B2B Marketing 124

B2B Marketing B2B Zoominfo B2B Sales 124

Vision Edge Marketing

NOVEMBER 1, 2022

The focus of this article is to provide an approach for making informed budget decisions when so much is at stake. 4 Key Categories to Consider When Making Budget Cuts . These are systems and processes the organization needs to operate to remain in business. Managing cash is critical to surviving and potentially thriving.

Budget Programs 214

Budget Programs Terms and Conditions Work Management Analysis 214

seo.co

APRIL 5, 2021

Blog posts are a great way to expand your footprint on the web and increase your content generation as well as provide relevant information to your users. The first step to understanding how much you should pay for a blog post is understanding exactly what you need. The Intent of Your Blog Posts. agency, contractor, etc.).

Work Management 85

Work Management Paid Search Agency Click Rate Advertising Agencies 85

Marketing Insider Group

NOVEMBER 7, 2022

Align To Your Business Strategy. First step is always to start with the business case for your content marketing. How does it align to your business goals , your overall marketing goals, and how will you measure those results in the terms your executive team understands. Brainstorm 100 Article Ideas. Source: Semrush.

Marketing Budget Creation 240

Marketing Budget Creation Marketing Budget Budget Programs Paid Content 240

Marketing Craftmanship

OCTOBER 25, 2023

Most B2B company websites, across all industries, contain some combination of self-produced “owned media” content, including blog posts, case studies, white papers, podcasts, archived webinars, and event calendars.

Public Relations 130

Public Relations Paid Search Agency Companies Media 130

Hubspot

NOVEMBER 11, 2020

But how do you get people to fall in love with your blog in the first place? Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Beautiful Blog Examples to Inspire You. Check 'em out, below.

Design 101

Design Examples Best Practices Microsite 101

Vision Edge Marketing

DECEMBER 5, 2023

[link] Imagine the business world as an intricate puzzle, with each piece representing a different participant in the business community: prospective and existing customers, suppliers, channel partners, influencers and connectors, and competitors. Sort out the primary members of your ecosystem.

Jigsaw 199

Jigsaw Lead Ranking Allocation Advertising Agencies 199

Martech

MARCH 8, 2024

This is the 6th article in a series about how generative AI is impacting marketing. Both consumers and businesses are gaining access to the most powerful set of tools ever created. Corporations and businesses of all sizes aren’t in any better shape. 1 barrier to the adoption of AI for marketing.

Marketing AI 106

Marketing AI Training Generation Budget Programs 106

Marketing Insider Group

JULY 3, 2023

The company is leaning heavily into artificial intelligence to gather trends in categories that include: Insights Ideas Events Products Brands You get lots of access to free articles, but you can pay for trend reports and a dashboard that updates hourly. is a site by HubSpot helping entrepreneurs build successful businesses.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Thinkers360

FEBRUARY 16, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 17 Dana Small Ms Category Management Contact Dana Small Score: 38.32 Score: 34.09

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Sprout Social

NOVEMBER 8, 2021

Throughout this article, we’ll do a deeper dive into what Instagram Stories Highlights are and how they work, as well as how you can use this feature for your business. The more complicated part is determining what each of your Highlight categories should actually be. What are Instagram Stories Highlights? Meet the team.

Effectiveness 138

Effectiveness Ideal Customer Profiles Profiling Paid Search Agency 138

Launch Marketing

DECEMBER 8, 2021

Many evolved business and marketing strategies to meet the new digital-first focus, heightened customer expectations, and so much more. We hope these blogs, articles and eBooks will help you make 2022 your best year yet. We hope these blogs, articles and eBooks will help you make 2022 your best year yet.

B2B Marketing 118

B2B Marketing Top of Funnel Planning B2B Thought Leadership 118

Optinmonster

AUGUST 21, 2020

Are you using Blogger to write your blog, and you’d like to add a popup to your site? But one of the best ways to use a popup is to grow your blog’s newsletter subscribers. That’s why, in today’s post, we’re going to teach you how to add a popup to a free Blogger blog in a matter of minutes.

Blogger 72

Blogger Work Management Marketing Management Template 72

SocialPilot

FEBRUARY 6, 2024

A complete list of Influencer marketing statistics, from engagement rates to industry benchmarks to growth trends; this blog has almost everything that you would need to make an informed decision. According to Marketing Dive, businesses receive an average of $5.78 The average influencer marketing earned media value is $5.78

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Buffer

MARCH 23, 2023

In this article, we'll explore both sides of the argument and provide guidance on (with input from expert creators) how to pick a niche that works for you. ♬ original sound - Lloyd | Podcast tips If your goal is to build a business from your content creation, then Lloyd’s advice is pertinent.

Newsletter 120

Newsletter Youtube High Quality Lead Case Study 120

TrustRadius Marketing

OCTOBER 1, 2018

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. When blogs abound, it can be difficult to sort through blogs that are merely throwing keywords at you and the gems that can actually inspire an ‘ah-ha’ moment. B2B Personal and Consulting Blogs.

Paid Content 69

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 69

Martech

MARCH 6, 2023

” It was trained on 300 billion words taken from books, online texts, Wikipedia articles and code libraries — reportedly using a snapshot of the internet as of 2021. Dig deeper: When I asked ChatGPT to write an article about ChatGPT What are ChatGPT’s limitations? Creating blogs. Writing bylined articles.

Marketing AI 117

Marketing AI User-Generated Content Training Press 117