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9 Strategies to Boost Your Email Marketing Lead Generation

SendX

It’s a simple way of offering extra valuable content to your readers in a non-intrusive way in exchange for subscribing to your email list. For example, a blog post about the basics of LinkedIn ads could feature a 20-page LinkedIn Ads Handbook PDF as a content upgrade. Content upgrades can take many forms.

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OptinMonster Acquires Beacon Lead Magnet Creator To Help Small Businesses Easily Generate More Leads

Optinmonster

A lead magnet is a valuable piece of content offered to website visitors in exchange for contact details, like an email address. Lead magnets are how Social Media Examiner added over 250,000 subscribers to their list in just one month, and how Nick Gray grew his list by 600%. But trying to build your own Resource Library is a pain!

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The Future of Digital Marketing: Predictions for 2022 and Beyond

Marketing Insider Group

Before the pandemic startup founders and B2B SaaS marketers would first consider buying social media ads in order to grow their business. You may not know this but publications like the Washington Post and others have been using AI to generate templated content (think sports scores and highlights, or crime reports) for more than 2 years.

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6 Simple Ways To Use Yes/No Popups To Skyrocket Conversions

Optinmonster

Then choose from OptinMonster’s 100+ templates. To do that, click on the No button element on the template. But if they can consume a bit more content first, they might be more willing to enter their email address in exchange for something valuable, like a lead magnet. Change the No button copy if you want.

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Navigating the creator economy: Strategies for brands and marketing teams

Martech

It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Guest blogging. Event appearances. Exclusive product launches.

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What to Know Before You Start Your Blog

Webbiquity

The excitement of starting a blog can be overwhelming but hastily trying to execute your ideas could backfire in the long-term. Identify the type of blog that you want to create. Ask yourself what you want your blog to focus on. A blog can be narrowly focused on a genre or include a variety of subject matters.

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What Is a Blog, & Why Should You Create One

Hubspot

Even if you're not sure what a blog is, you've no doubt come across one at some point in time. Perhaps you've stumbled across a blog when you've searched "healthy dinner recipes". Alternatively, maybe you used a blog to get more information on SEO strategies. You're on a blog. Blog vs. Website. What is a blog?

Wiki 101