Salesforce Marketing Cloud

FEBRUARY 7, 2024

Reporting environmental, social, and governance (ESG) disclosures is vital, but it can be a tedious process, especially as global regulations ramp up. You can use generative AI for ESG processes like finding relevant data, building components of various reports, and adding required or voluntary disclosures.

Marketing AI 52

Marketing AI Lead Ranking Ethics Peer-to-peer 52

Only B2B

FEBRUARY 6, 2024

billion by 2027, growing at a CAGR of 22.7% – [ Forbes report ] At this point, where the marketing landscape is full of noise, the most successful B2B businesses are already reaping the benefits of intent data — to maximize revenue. The global B2B intent data market is expected to reach a value of USD 2.16

Intent Data 62

Intent Data Intent B2B Sales ROI 62

ClickZ

FEBRUARY 4, 2021

The Sellercloud Annual Trends and First Party Ecommerce Growth Report is available in its entirety on ClickZ. In this post, we’ll list a few key takeaways from the Sellercloud report, including some intriguing statistics from over 600 Sellercloud accounts. However, this is just a sneak peak of a very comprehensive report.

eCommerce 111

eCommerce Advertising Channels Optimization Multi-Channel 111

Modern B2B

OCTOBER 20, 2023

research from February 2023, it was clear that CMOs were refocusing on the customer, as growth from new customers was looking tougher than ever. and tech spending growth (YoY) is predicted at 3.6% (European Tech Market Forecast, 2022 to 2027) – all pretty banal. This comes as no surprise as in our Digital Connections 2.0

Forrester 52

Forrester Cost per Acquisition Cross-Selling B2B 52

Valasys

NOVEMBER 21, 2018

Research Report Insights (RRI) analysis has predicted that the IBM Watson services market is set to record an outstanding rise in valuation period of 2027. By the ending of 2027, IBM Watson administrations are estimated to be sold for over US$ 19.7 This, in turn, has driven their demand among data centers.

Enterprise Management 56

Enterprise Management Marketing AI Marketing Management Forecasting 56

Huptech Web

DECEMBER 14, 2023

billion users by 2027 (Forbes) 76% of social media users have purchased something they saw on social media The United States remains the largest social media ad market globally (Statistica) 94% of marketers use Facebook. If your email open rates are low, you can experiment with different subject lines and content.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Sana Commerce

AUGUST 3, 2022

According to 2021 research, 53% of U.S. shoppers reported that they will likely continue to use online grocery pickup or delivery, a trend that was previously accelerated by COVID-19 concerns and is now motivated by consumers’ desire for convenience. Download our free trend report. Regulatory constraints.

Trends 69

Trends Amazon Privacy Policies Marketing Management 69

TrustRadius Marketing

APRIL 21, 2022

Transparency Market Research, 2021) The help desk software market share is projected to reach a revised size of $21.8 Billion by 2027. Help desk users report a satisfaction rate of about 83%. Only 28% of customer experience teams offer a knowledge base. Businesswire 2020). Customer Service Usage. Zendesk 2021).

Statistics 52

Statistics Trends Customer Satisfaction Stats 52

Outgrow

FEBRUARY 28, 2024

In 1980, Japanese researchers took robotics and music to the next level with Wabot-2. According to research conducted by Juniper, global spending on biometrically authenticated mobile payments is set to rocket from $332 billion in 2022 to a whopping $1.2 trillion by 2027. This shows the dependency on this specific AI feature.

Statistics 52

Statistics Outgrow Resource Management Work Management 52

Outgrow

FEBRUARY 25, 2024

In 1980, Japanese researchers took robotics and music to the next level with Wabot-2. According to research conducted by Juniper, global spending on biometrically authenticated mobile payments is set to rocket from $332 billion in 2022 to a whopping $1.2 trillion by 2027. This shows the dependency on this specific AI feature.

Statistics 52

Statistics Outgrow Resource Management Stats 52

Stevens & Tate

AUGUST 1, 2019

Researchers found that people enjoy ads more when they are next to high-quality content and disliked them when the content wasn’t acceptable. Recent Marketing Reports, Updates, and Trends. Global Marketing Automation Software Market 2019-2027: Lead Nurturing & Lead Scoring is the Fastest Growing Application.

Marketing AI 40

Marketing AI Trends Budget Programs Marketing Automation Services 40

TrustRadius Marketing

JANUARY 17, 2023

Do Your eCommerce Research. Before even getting started, you’ll need to do some in-depth market research into the niche you want to move into. Over 4 billion people are on social media platforms worldwide and this number is projected to reach almost 6 billion by 2027. .

eCommerce 80

eCommerce Digital Asset Management Paid Content Marketing Automation Services 80

illumin

OCTOBER 13, 2023

billion by 2027. In Spotify’s research report Sonic Science , there are some interesting points that bring out the benefits of audio advertising. According to Statista , ad spending in the digital audio advertising market is projected to show an annual growth rate of 6.04% with a projected market volume of US$12.82

Advertisements 52

Advertisements Advertising Mobile Advertising Budget Programs 52

Metadata

JULY 21, 2022

billion by 2027. Provides detailed reports and analytics. Use that info to create reports that break down potential clients by details like: Job title Buying history Industry Location Company size Influencer potential. This means taking the time to conduct the research necessary to set up ICP profiles for your ideal accounts.

Account Based Marketing 72

Account Based Marketing Ideal Customer Profiles Work Management Top of Funnel 72

TrustRadius Marketing

JANUARY 17, 2023

Here are some of the best strategies to consider for eCommerce success in 2023. Do Your eCommerce Research Before even getting started, you’ll need to do some in-depth market research into the niche you want to move into. An effective eCommerce marketing strategy can help you boost revenue and expand your market share.

eCommerce 52

eCommerce Digital Asset Management Paid Content Marketing Automation Services 52

TrustRadius Marketing

JANUARY 17, 2023

Here are some of the best strategies to consider for eCommerce success in 2023. Do Your eCommerce Research Before even getting started, you’ll need to do some in-depth market research into the niche you want to move into. An effective eCommerce marketing strategy can help you boost revenue and expand your market share.

eCommerce 52

eCommerce Digital Asset Management Paid Content Marketing Automation Services 52

Porch Group Media

NOVEMBER 10, 2022

Constant Contact reports that for every $1 a company spends on email marketing, they can expect to earn $38 of revenue on average. In a Statista report, 73% of Company respondents and 75% of Agency respondents rated email marketing as an excellent digital marketing channel for ROI. billion by 2027.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Valasys

JULY 1, 2021

According to research by Spotler, 64% of B2B e-commerce marketers accede that B2B marketing automation solutions contribute to more sales. They can also track and report on deliveries, opens, and clicks. b) Multi-touch Reporting. is anticipated till 2027. Grand View Research, 2020). b) Optimum Email Deliverability.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 82% of marketers report that AI significantly influences their content creation plans. Slideshare) 80% of marketers using audience segmentation report a rise in sales. Statista) 97% of marketers using Account-Based Marketing (ABM) report it delivers higher ROI than other marketing activities. of global web traffic.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Top Rank Marketing

SEPTEMBER 8, 2023

X, the rebranded social media platform formerly named Twitter, has removed some of the most relevant analytics data related to content performance on the platform, while noting that an updated version was in the works with an as-yet-unspecified implementation date, X recently announced.

Marketing AI 118

Marketing AI Budget Programs B2B Marketing Studies 118

Single Grain

JUNE 13, 2023

digital ad spending is expected to reach over $390 billion by 2027. WebFX ) PPC campaigns are reported to be a substantial driver for 79% of brands, contributing to their business and sales growth. Expert Market Research ) 7.33 Oberlo ) According to a research by Tomoson, businesses are generating a return of $6.50

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

chiefmartech

JANUARY 11, 2021

Data from a recent 2021 Revenue Operations and Customer Acquisition Benchmark Report produced by ringDNA and RevOps Squared revealed that 28% of the companies surveyed are spending $400 or more per rep (SDRs or AEs) per month: That’s a pretty significant investment. Aragon Research predicts sales engagement will be a $5.59

Sales Management 109

Sales Management Digital Marketing Funnels Touchpoints Top of Funnel 109

Binary Demand

JUNE 16, 2023

Research and Markets predicted that the content syndication market will expand from USD 4.5 billion between 2020 and 2027. Step 7: The platform’s ability to provide in-depth analytics and reporting on the effectiveness of the syndicated content is crucial. billion to USD 5.3

Marketing Automation Services 98

Marketing Automation Services B2B Terms and Conditions B2B Thought Leadership 98

Bannerflow

DECEMBER 8, 2021

The Global Internet Advertising Market Report , from Research and Markets, adds that internet advertising will increase at a CAGR of 24.7% between 2020 and 2027. Other options for your creative team to research include: Targeted social media ads. Aggregated reporting. Closely look at social insights.

Advertisements 98

Advertisements Advertising Trends CMS Development 98

ClearVoice

JUNE 19, 2023

A Statista report found that social media is a popular news source for 44% of Millennials, more than double those that get their news from the radio. In a Forrester report , Reels account for 30% of the time users spend on Instagram. By 2027, mobile will generate $384.9 Viewers find short-form videos 2.5 billion in 2023.

Social Media 52

Social Media Statistics Social Marketing Advertising Agencies 52

Sana Commerce

FEBRUARY 21, 2023

billion in 2027. A recent survey suggested 74% of healthcare executives report a higher likelihood of investing in or expanding the use of patient access technology. B2B healthcare buyers are demanding more online capabilities B2B medical supply customers are now actively looking to do more researching and purchasing online.

Marketing AI 52

Marketing AI Trends Amazon Cross-Selling 52

Porch Group Media

AUGUST 22, 2022

According to Bank of America’s 2021 Homebuyer Insights Report , a vast majority of shoppers seek “vibrant and connected communities,” and good neighborhoods. In fact, according to the research, 90% of Americans agree their outdoor living space is more valuable than ever before and 78% made or are making outside upgrades.

Advertising Channels 52

Advertising Channels Marketing Budget Emarketing Multi-Channel 52

Salesforce Marketing Cloud

JANUARY 11, 2024

About $3 trillion — that’s Forrester’s estimate for B2B sales by 2027, almost double what it was in 2021. Sales and marketing teams identify potential customers, either via ads that attract interested prospects or via outreach based on research (more on that below). Sales reporting is an overview of key sales metrics.

B2B Sales 59

B2B Sales Practices Work Management Marketing Management 59

Valasys

APRIL 17, 2023

A study by PwC reports that over 52% of companies have invested in digital transformation. Deloitte reports that 67% of businesses increased their investments in AI/ML during the pandemic. A separate Gartner report states that there has been a 31% increase in AI-related job postings on LinkedIn. from 2020 to 2027.

Marketing Automation Services 59

Marketing Automation Services Marketing AI Marketing Automation Automation 59

Optinmonster

APRIL 5, 2024

Offer Guest Checkouts In the Baymard research we cited earlier, 26% of shoppers said they’d abandoned a cart because they had to create an account. This type of information used to be available in the Behavior Flow report in Google Analytics but now can be tracked in Exploration reports in GA4.

Optimization 74

Optimization eCommerce Best Practices Urgency Marketing 74

Single Grain

AUGUST 27, 2020

billion by 2027. Because it can take some time to find out how to attract attention from journalists, use tools like HARO (Help a Reporter Out) or JustOutreach to locate potential targets that might be a good fit: Learn More: 7 Steps to DIY PR: Building Relationships with Journalists without a PR Firm. billion in 2017 to $47.3

Paid Search Agency 94

Paid Search Agency Creativity Advertising Agencies Marketing Strategy 94

DivvyHQ

NOVEMBER 20, 2017

In our own content planning research, we found that 72% of the most effective marketers report they have a thoroughly documented content planning process. According to many analysts, as much as 75% of the S&P 500 will be replaced by 2027 due to digital incompetence and an inability to adapt to changing technology.

Video Marketing 41

Video Marketing Marketing AI Content Digital Transformation 41

SocialPilot

JANUARY 16, 2024

billion people will be reachable through social media advertising by 2027. By 2027, it is estimated that $247.30 In 2022, Facebook generated nearly $114 billion dollars in advertising revenue and is expected to grow to $127 billion by 2027. Twitter Business Stats 16% of internet users aged 16-64 use Twitter for brand research.

Social Media 116

Social Media Statistics Media Cost Per Thousand 116

Aberdeen

MAY 16, 2019

By 2027, the average lifespan is projected to fall to 12 years. Consider the past cases of Netflix and Research In Motion (RIM). QAD Labs, which researches advanced development trends, has specifically earmarked “production execution” as a future area of development. Figure 3: ERP Technology Adjacencies in Manufacturing.

Enterprise Management 72

Enterprise Management Marketing Management Class B2B Thought Leadership 72

SocialPilot

DECEMBER 14, 2023

Social Media Trend #4: The Blossoming Creator Economy A report from Goldman Sachs forecasts that the creator economy will nearly double in value, reaching $480 billion by 2027, up from its current valuation of $250 billion. Use a social media calendar to develop a regular posting schedule for short-form videos.

Social Media 115

Social Media Trends Media Multi-Channel 115

Salesforce Marketing Cloud

FEBRUARY 22, 2023

The numbers Only 30% of CIOs believe they own or influence more than half of their company’s tech budget By 2027, the majority of tech budgets will live with lines of business (LOB) Behind the numbers Tech leadership responsibilities are being increasingly shared and democratized across the C-suite and with LOB leaders. The reason?

Budget Programs 93

Budget Programs Enterprise Management Work Management Barriers 93

Golden Spiral

OCTOBER 29, 2021

Nasdaq reported in 2020 that HealthTech companies were popping up by the day. Others are predicting that the digital health surge in 2020 will triple by 2027. Cedar conducted primary research that was covered by many news outlets. HealthTech is redefining healthcare. Category creation is a tricky move for some companies.

Paid Search Agency 62

Paid Search Agency Companies Marketing Management Privacy 62