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The Future of B2B eCommerce Marketing Trends

Webbiquity

The spread of eCommerce has dramatically changed B2B marketing and distribution. While B2B vendors were initially slower to embrace eCommerce than consumer marketers, B2C actually represents a much smaller share of total online sales today. The B2B ecommerce market, however, accounted for $1.8 Guest post by Nina Petrov.

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5 Effective PPC Strategies for Ecommerce Campaigns

Marketing Insider Group

A 2022 PYMNTS analysis found that Amazon and Walmart together take about 50% of the total U.S. ecommerce market. ecommerce as well. Image source: PYMNTS As an independent ecommerce business, you spend a lot of time thinking about how to remain relevant in an industry dominated by these behemoths. digital retail sales.

PPC 281
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Final 2022 holiday numbers break ecommerce records

Martech

billion online in November and December 2022, representing a new ecommerce record and 3.5% While prices remained higher in gas, rent and food, ecommerce discounts sustained “discretionary spending,” according to Vivek Pandya, lead analyst, Adobe Digital Insights. Consumers spent $211.7 growth YoY. Get MarTech!

eCommerce 107
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Ecommerce marketers weigh shipping hikes in 2022

Martech

Prices for many goods and services are on the rise, and this includes shipping costs by major carriers, Shopify tells us in their 2022 report. Marketers, especially those with an ecommerce focus, should factor these changes in their 2022 strategy to remain competitive and avoid turning off consumers when they’re finalizing their purchases.

eCommerce 118
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What Ecommerce Trends Will Define 2022?

SEMrush

With an eye toward ecommerce, we‘ve crunched the data and come up with 5 market defining trends for 2022. From supply chains to blockchains, staying ahead of these trends will ensure your online business thrives this coming year.

eCommerce 126
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Event Marketing Trends for 2022 and Beyond: Insights from 10 Timely Research Reports

Webbiquity

Here are key findings from 10 research reports released since the beginning of April, 2022. That’s one key conclusion from the report, B2B Events Industry Outlook 2022 produced by Emerald Xcelerator. You can find the full report here , and a helpful summary from Practical Ecommerce here.) Here are a few more.

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5 eCommerce Trends to Watch in 2022

Conductor

With millions of consumers worldwide now shopping online first, the stakes have never been higher for eCommerce retailers. The skyrocketing level of competition means enterprise leaders must embrace emerging and current eCommerce trends in 2022 to grab their share of an ever-growing market. trillion in 2020. trillion in 2020.

eCommerce 111