Webbiquity

AUGUST 6, 2019

The “freemium” model for software marketing—giving away a limited version of an online software product in order to entice users into paying for a scaled-up or full-featured version—started gaining traction back in early 2013 and really took off over the next 18 months. Image credit: rawpixel.com on Pexels. Look them up.

Enterprise Management 168

Enterprise Management Marketing Management Budget Programs Buy 168

KoMarketing Associates

OCTOBER 20, 2013

Fortunately, the twittersphere made attendees and virtual participants feel like they were really there with an amazing stream of updates and shared information. — Keely Saye (@KeelySaye) October 10, 2013. — Holly Chessman (@HollyChessman) October 11, 2013. — Sam Fiorella (@samfiorella) October 11, 2013.

B2B Marketing 120

B2B Marketing B2B Wikipedia Search Engine Marketing 120

NuSpark Consulting

JANUARY 11, 2013

As we examine the direction that marketing is heading in 2013 and beyond, we have to look at where the influx of technology is taking consumers. With the growth of mobile technology exploding, the majority of consumers have an Internet-capable video player in their pocket. Companies need to understand this paradigm shift and adapt.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Outbound Engine

SEPTEMBER 27, 2018

Customer retention marketing stats. To set the stage, here are some key customer retention marketing stats to consider: Acquiring a new customer can cost five times more than retaining an existing customer. We’ve put together a super informative (and free!) Last Updated 9/27/2018; Originally Published 9/10/2013.

Acquisitions 80

Acquisitions Stats Marketing & Strategy Custom Publishing 80

Brandwatch Marketing

JULY 4, 2022

in 2013 to 32.3% You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. There’s a decent amount of data available, from your top performing content, influencer information, along with follower growth and hashtag tracking.

Analytics 95

Analytics Tools Best Practices Tagging 95

Convince & Convert

MAY 29, 2014

The account was created in June of 2013 and features a range of confiscated items, from guns, to grenades, drugs and martial arts weapons. According to ABC News , the account is one of the many ways the TSA engages with the traveling public to provide timely information that assists them in traveling safely.

Case Studies 156

Case Studies Case Study Storytelling Social Media 156

Hubspot

JULY 8, 2015

and how this information impacts your bottom line. 15 Stats Every Digital Publisher Needs to Know from. users in 2013." To help you navigate these turbulent waters, we’ve compiled 15 cold hard facts that every publisher should know. Tweetable Takeaways: "Over 5.3 trillion display ads were served to U.S. Click to tweet !

Stats 28

Stats Banner Ads Banners Purchase Intent 28

Marketing Insider Group

MAY 19, 2014

According to the National Center for Biotechnology Information , at the U.S. National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. Content on the internet tripled between 2010 and 2013. Social media sharing has doubled from 2011 to 2013.

Social Media 100

Social Media Mobile Advertising Media Stats 100

Moz

FEBRUARY 25, 2020

Back in 2013, we analyzed 10,000 searches and found out that the average #1 ranking began at 375 pixels (px) down the page. I try to let the numbers speak for themselves, but before we dig into a lot of stats, here's one that legitimately shocked me. This is a slightly more conservative measure than our 2013 study.

SERP 72

SERP Case Studies Verticals Lead Scoring 72

Biznology

OCTOBER 2, 2014

Consider these stats: 65 percent of consumers are visual learners and the brain processes visual data 60,000 (!!!) On the surface, it would seem like shorter videos would see higher completion rates than long-form ones, but the stats do not back that up. times faster than text alone. million words, according to Forrester Research.

Video Marketing 80

Video Marketing Stats Internet Marketing Click Rate 80

Hubspot

MAY 21, 2020

Here are 24 stats to prove why you need to embrace personalized marketing in 2020. Of the one quarter of consumers who've received a personal or invasive brand experience, 64 percent) say it was because the brand had information about them that they didn’t share knowingly or directly. They expect them. Accenture ). Accenture ).

Personalization 101

Personalization Paid Search Agency Ad Exchange Marketing & Strategy 101

Hubspot

DECEMBER 13, 2013

Online holiday sales alone are expected to reach $82 billion in 2013, according to the National Retail Foundation. With topics ranging from email, to mobile, to social media, to blogging, you’ll be able to use these stats to inform your holiday marketing campaigns across nearly every channel.

Stats 28

Stats Forrester Budget Programs Inbound Marketing 28

Sprout Social

MAY 21, 2019

Let’s check the Pinterest stats to find out. The male audience share has also increased over time from 14% in 2013 to 20.5% Many users are are actively looking for information and inspiration. They may even share your information with more users too. So, how useful can the platform be for your marketing campaigns?

Statistics 111

Statistics Planning Paid Search Agency Stats 111

Hubspot

SEPTEMBER 25, 2015

10 Shocking (But True) Stats About Display and Banner Ads. Display ad viewability rates did not budge between 2013 and 2014. A 2013 study revealed that 28% of respondents admitted to hiding their activities from advertisers -- second only to criminals. 10 Stats That Show Display Ad Success. Source: comScore ).

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Digital B2B Marketing

OCTOBER 29, 2013

Turn Stats Upside Down. Put Stats Back in Context. Assume that information is less favorable than what the marketer has chosen to present. Hat tip to Ardath Albee for information on the Passle sample audience. Research Ardath Albee lying with statistics Stats' Our oven is easy to use but it is way to small.

Statistics 100

Statistics Banner Ads Stats Sample 100

SendX

MAY 30, 2019

You probably know the stats already and can throw them around without even thinking. You might be thinking, “OK, Nicholas, enough with the stats. They informed their targets of the launch and asked them to sign up on Harry’s landing page to get incentives. The Numbers Are In Your Favor! Where do I start?”

Word of Mouth 157

Word of Mouth Email Campaigns Campaigns Generation 157

Convince & Convert

OCTOBER 29, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jess Ostroff , Nick Westergaard , Jay Baer , and Tim Washer doing the show live at Social Brand Forum 2013. Social Media Stat of the Week: 86% of brands to increase video ad spend in 2014. Four Your Information. Listen Now.

Social Media 137

Social Media Skype Paid Search Agency Storytelling 137

Marketing Insider Group

NOVEMBER 19, 2014

” After 2013’s word of the year selfie , the 2014 word of the year is vape. I talked about how we are becoming a much more visual society, scanning information for the details we need in less than a second. I used some stats and research and graphs to show that content marketing is all the marketing that’s left.

Content Marketing 100

Content Marketing B2B Thought Leadership Paid Search Agency Content 100

Convince & Convert

SEPTEMBER 27, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. ” Lots of Lightning jerseys at the stadium in 2013. Social Media Stat of the Week: 927,500 tweets about the Emmys. What’s remarkable is that Twitter stats are now a normal part of ratings reporting. Listen Now.

Brand Identity 127

Brand Identity Branding Social Media Skype 127

Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. So, we pulled the top two or three updates to your favorite social networks from 2013 and what they mean for marketers everywhere.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

ANNUITAS

FEBRUARY 4, 2014

The stats, guides and tips to effective lead nurturing abound in the B2B marketplace and yet with all of this information, still only a fraction of B2B companies are using or effective in the use of lead nurturing according to MarketingSherpa. 4 The impact?

Lead Nurturing 100

Lead Nurturing Organic Leads Lead Scoring Lead Ranking 100

Hubspot

APRIL 12, 2016

To help you better understand what today's emerging web design trends are and where you should be focusing your energy, we've compiled some of the most recent stats and data on website design, website optimization, and UX. General Web Design Stats. 6) Between December 2013 and December 2015, tablet internet consumption grew by 30%.

Design 28

Design Statistics Marketing Websites Stats 28

Digilant

JANUARY 22, 2019

Advertising and Shopping Behavior Stats for Digital Media Buyers. . Digilant’s infographic is meant to inspire media budget holders to make informed decisions on how, where and when to buy digital and programmatic advertising before, during and after the 2019 Super Bowl. The average American will spend $81.17

Paid Search Agency 45

Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

NuSpark Consulting

OCTOBER 9, 2017

You’ve seen the stats. They discovered the average human’s attention span had shrunk from 12 seconds in 2000 to 8 seconds in 2013. They conclude that when you’re less focused, you may consider a broader array of information and gain more insight. You try to avoid it. Perhaps you could get away with creating fewer blog posts.

Ethics 145

Ethics Buying Cycle Stats Marketo 145

Brandwatch Marketing

FEBRUARY 15, 2019

in 2013 to 32.3% You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. There’s a decent amount of data available, from your top performing content, influencer information, along with follower growth and hashtag tracking.

Analytics 85

Analytics Tools Best Practices Tagging 85

Digital B2B Marketing

SEPTEMBER 24, 2013

A new type of advertising technology player will emerge, one that manages access to tracking information for networks and gives users the ability to manage their own data within a publisher environment they already visit. and Chango collect information about what you search for and that information is sold and used to target advertising.

Advertising Agencies 100

Advertising Agencies Advertisements Advertising Mobile Advertising 100

ClearVoice

JUNE 16, 2022

This takes us back to 2013 when Google first published about human search quality raters. Expertise indicates that you’re capable of producing original, reliable, and factual information based on a slew of sources, like education and years of practice. It’s time to turn information into action. Include your contact information.

Guidelines 52

Guidelines SEO Google Marketing Proposals 52

Brandpoint

SEPTEMBER 19, 2019

The stats show that when it comes to getting trusted information, people rely on newspapers. Use your brand’s expertise to write a helpful article with new ideas and meaningful information. Breaking up the copy in this way helps readers easily find the information they’re most interested in. 82 percent of U.S.

Tips 88

Tips Distribution Bundling Advertising Agencies 88

SnapApp

MAY 5, 2016

New Enterprise Content Marketing Stats to Inform Your B2B Marketing. See more interesting stats in CMI’s new 2016 B2B Marketing Trends Study. Over on MarketingLand , Kerry Jones shares research from 345 content marketing campaigns launched between 2013 and 2016.

Account Based Marketing 48

Account Based Marketing Content Marketing Planning Paid Search Agency 48

Convince & Convert

SEPTEMBER 6, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Four Your Information. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now . The RSS feed is: [link].

Personalization 136

Personalization Social Media Skype Blogger 136

Convince & Convert

MAY 17, 2013

Not surprisingly, useful information was a huge driver of whether or not people shared the content. ” Social Media Stat of the Week: Every Facebook Fan is Worth $174.17. The researchers over at Syncapse have put together a study for 2013 valuing the average Facebook fan at $174.17. Four Your Information.

Social Media 161

Social Media Media Viral Marketing Skype 161

Adobe Experience Cloud Blog

AUGUST 28, 2017

You’ve seen the stats. They discovered the average human’s attention span had shrunk from 12 seconds in 2000 to 8 seconds in 2013. They conclude that when you’re less focused, you may consider a broader array of information and gain more insight. You try to avoid it. Perhaps you could get away with creating fewer blog posts.

Thought Leadership 134

Thought Leadership Ethics Buying Cycle Stats 134

Brightedge

MAY 16, 2021

The Ten Principles Behind Great Customer Experiences by Matt Watkinson, 2013. He also explains how to curate information and spot trends for those who are interested. Highly recommended for all the marketers who write or edit content. Read the free ebook on content marketing success. Blue Ocean Shift by W.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Convince & Convert

AUGUST 23, 2013

They also have an amazing free report on the top 50 retail brands’ social media use in 2013. ” They even have a video introducing a viewer to their YouTube channel and making it clear where to go for different types of information. Social Media Stat of the Week: 78% of U.S. Four Your Information. Listen Now .

Inbound Marketing 130

Inbound Marketing Advertisements Advertising Paid Search Agency 130

Convince & Convert

APRIL 26, 2013

The Boston Globe , Boston Police Department , MIT , and Cambridge Police Department did particularly excellent jobs of disseminating information to the public on Twitter. Social Media Stat of the Week: 72 hours per minute. 69% of marketers expect to put the most increased efforts into YouTube in 2013. Four Your Information.

Television marketing 137

Television marketing Skype Social Media Public Relations 137

Convince & Convert

OCTOBER 11, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Informal briefings happen consistently. Social Media Stat of the Week: 218,000,000+ monthly Twitter users. Four Your Information. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now.

Skype 124

Skype Social Media Work Management Marketing Management 124

SnapApp

AUGUST 29, 2013

This stat, along with many more business IT security questions are posed in Webroot’s “Are You Security Savvy?” The no-brainer incentive, being given a free 1-year subscription to Webroot SecureAnywhere ® AntiVirus 2013. I bet it would surprise you to know that an additional 11% spend more than 5 hours surfing non-business websites.

Work Management 48

Work Management Lead Scoring Lead Ranking Stats 48