KoMarketing Associates

JULY 22, 2016

The number of marketing technology solutions available has increased from about 150 (2011) to over 3,800 (2016). This explosion in technology has overwhelmed marketers with data they don’t feel like they understand or control.

Marketing Analytics Tools 120

Marketing Analytics Tools Analytics Google Paid Search Agency 120

Writing on the Web

MAY 18, 2011

Even though as an Internet guru and millionaire, he has staff and plenty of money to throw at marketing, he believes that any professional can master video marketing with a few basic skills and smart tips. On Thursday, May 19, 2011 at 5 p.m. How to decipher YouTube’s statistics program to create better videos.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Webbiquity

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. In the fourth quarter 2011, smartphone click-throughs were 1.25%, tablets were 1.31%, and desktop/laptops were.95%. Still not convinced?

Positioning 100

Positioning Business Mobile Marketing Stats 100

Writing on the Web

MAY 16, 2011

I asked them to deliver this webinar exclusively for professionals who don’t have a lot of time for marketing tactics. How to decipher YouTube’s statistics program to create better videos. Register to attend and get the recorded webinar here: [link]. How to use comments wisely to drive traffic to your channel.

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Webbiquity

JANUARY 24, 2011

11 Twitter & Social Media Tools To Try In 2011 by COMMS Corner. ** 5 Stars. The Best Things In Life Are Free: 10 Tools For Digital Professionals That Don’t Cost A Dime by MediaPost Online Media Daily. 4 Social Media Predictions for 2011 by oneforty blog. Related Post. 20+ Cool Social Media and Web Tools.

Social Media 100

Social Media Tools Buzz Media 100

Webbiquity

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011. The first step toward content marketing success begins with (or at least should begin with) creation of a content marketing strategy.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Content Marketing Planning 100

Webbiquity

FEBRUARY 2, 2011

Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. Declaring that “all marketing is content,&# Eric Anderson hands down his 10 commandments for content marketing, beginning with dictates that content shall be sharable, malleable and collaborative.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

KoMarketing Associates

JANUARY 18, 2018

While monetary investments vary depending on business size, industry, and overall marketing program, this statistic makes clear that SEO plays a critical role in digital marketing. SEO and Content. 45% of Enterprises are Investing More Than $20,000 on SEO Each Month.

Paid Content 236

Paid Content Statistics B2B Marketing Planning 236

Adobe Experience Cloud Blog

OCTOBER 4, 2011

To put the power of convergence into perspective, simply imagine all of your marketing activities on the web converging simultaneously on your prospects to inform and influence their perception of your brand. The evolution of online marketing has proven that having a consistent brand convergence is essential.

Demand 48

Demand Branding Brand Identity Demand Generation 48

Mailmunch

MARCH 29, 2021

Coupled with the fact that over 50% of consumers prefer brands to contact them via email, it’s easy to see how this type of marketing can be a powerful driver for success. The statistics also show that around 306.4 Remember to check your analytics regularly to enhance your email marketing strategy for continuous improvement.

Enterprise Management 59

Enterprise Management Work Management Marketing Management Email Marketing 59

Adobe Experience Cloud Blog

JANUARY 12, 2012

If you haven’t bought into the B2B marketing effectiveness of mobile, it’s time to take a second look at your lead generation strategy. Consider this statistic from a recent study by comScore : In August 2011, more than 72.2 If you haven’t integrated social media into your marketing, now’s the time.

Mobile Marketing 48

Mobile Marketing Lead Generation B2B Marketing Marketing & Strategy 48

Marketing Insider Group

JANUARY 20, 2011

The company culled through reams of research reports and statistics – all perfectly sourced. And if you’re anything like me and you need lots of empirical data to use as a business case for your grand B2B Marketing plans , then this data will certainly be useful. Or how much data is shared by web users across the world?

Activities 100

Activities Stats Domain Internet Marketing 100

Adobe Experience Cloud Blog

MARCH 3, 2011

The industry wide statistic of 70% of leads never receiving effective sales follow-up is astounding. Online marketing (such as search engine optimization and Pay Per Click) works best for inbound marketing. Direct marketing, (such as email, e-newsletters and telemarketing) is ideal for outbound efforts.

Sales Qualified Leads 48

Sales Qualified Leads Lead Scoring Lead Ranking Buying Cycle 48

Hubspot

AUGUST 14, 2014

mobile audience scanned a QR code on their mobile device in 2011. Since 2011, the number of mobile users has increased, especially among the younger population, while QR codes seem to have maintained steady popularity and visibility. For example, Inc''s 2012 research found that 97% of consumers don''t even know what a QR code is.

Mobile Advertising 28

Mobile Advertising Mobile Marketing Landing Pages Lock-In 28

Marketing Insider Group

MAY 12, 2010

The article also refers to: The CMO Council ’s “State of Marketing” survey did not ask about click-throughs specifically, but found marketers worldwide were most likely to measure their campaigns through page views, registrations, and the volume and origin of site traffic. Augmented Reality For B2B Marketing in 2011?"

Lead Generation 100

Lead Generation Sales Management Lead Ranking ROI 100

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

Webbiquity

JANUARY 9, 2012

Twitter for B2B Marketing. 5 Ways Twitter Can Be Leveraged for B2B Search Engine Marketing by Search Engine Watch. Derek Edmond details five ways B2B marketers can use Twitter as one of their online marketing channels, such as for link building initiatives and brand monitoring. Twitter Facts and Stats.

Twitter 100

Twitter Tactics Tools Tips 100

Online Marketing Institute

JANUARY 4, 2011

Reply theComplex 2011 January 3 at 3:28 pm Fantastic tips, Jeff! Reply Charity Hisle 2011 January 4 at 6:28 am Love the tips, will try to implement them all in 2011! Reply Pete Carr 2011 January 4 at 7:46 am Hi Jeff, What a comprehensive list.I Reply Kirby 2010 December 20 at 12:24 am Thank you! These will come in handy!

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Webbiquity

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Webbiquity

APRIL 3, 2012

Analysis of Online Marketing Campaigns Effectiveness from A to Z by Search Engine Journal. While the post is ecommerce-focused, much of the information will be helpful to B2B marketers as well. Find it under custom reporting,” along with a list of helpful plugins and scripts that extend GA.

Analytics 100

Analytics Marketing Analytics Tools Best Practices Emarketing 100

Webbiquity

NOVEMBER 14, 2011

Social Media & SEO at Search Congress Barcelona by TopRank Online Marketing Blog Observing that “Search is increasingly social with the incorporation content from social sources (video, blogs, images) into standard search results.(and) This is a great illustration to print and keep handy.

SEO 100

SEO Cost Per Click Tips Best Practices 100

Convince & Convert

AUGUST 24, 2010

Drive Results with Content Marketing &# can be voted for here.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Webbiquity

APRIL 18, 2012

As you’ve no doubt read in many places before, content is one of the core elements of B2B social media marketing success. Content is also crucial for lead nurturing , SEO and other online marketing initiatives. The 22 Best Infographics We Found In 2011 by Co.Design. But producing content is expensive.

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

Online Marketing Institute

NOVEMBER 1, 2010

One of the best sources of information is industry statistics. This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8%

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

KoMarketing Associates

JANUARY 13, 2015

Industry Statistics. Content marketers should monitor these happenings and when applicable, compile a list of relevant statistics to be turned into a blog post. Examples: 5 Fresh B2B Marketing Stats & What They Mean to You. 44+ Mobile Marketing Statistics for the B2B Internet Marketer.

B2B 120

B2B Marketing Management Ideal Customer Profiles Statistics 120

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Scoop.it

MARCH 17, 2022

And that’s just one statistic. And live streaming is commonplace in online marketing to drive audience engagement. The type of content you select depends on your marketing goals and your audience. One of the best ways to promote your products and services is with quality content. What Is a Content Strategy?

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

Webbiquity

JANUARY 7, 2020

Simply looking at Google Analytics data, a couple of the most-read posts of all time covered social media marketing statistics and social media marketing best practices. Not surprising, but—the top stats of 2013 and social media marketing guidance from 2011 are no longer particularly relevant.

Advertising Benchmark 50

Advertising Benchmark Marketing Analytics Tools Copywriting Social Media 50

KoMarketing Associates

JUNE 6, 2017

A classic example of this is Gawker’s 2011 story on Bob Parsons, the founder and former CEO of GoDaddy. What’s more, this statistic is an average for all employees. Speaking out but doing so without regard for how it could impact the business can also be a terrible blow to B2B executive branding efforts.

B2B Marketing 173

B2B Marketing Godaddy Branding Brand Identity 173

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Your Online Marketing “Getting Started” Checklist.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Online Marketing Institute

JANUARY 4, 2011

By Sean Donahue , Editor, More Posts If you’re still on the fence about the importance of a company blog, consider this trend: Many B2B marketers report that their team’s blog — not the company homepage — is now the most popular entry point for online visitors. We treat it as a privilege. Warren, RI 02885.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Hubspot

JUNE 6, 2014

That''s called Like-gating, a trend that got really hot in 2011. Marketers thought of them as a way to bridge offline and online marketing -- kind of like links you could "click on" in real life. For companies, EdgeRank provided statistics of the engagement on your company page so you could analyze your activities.

Trends 28

Trends Ad Exchange Paid Search Agency Facebook 28

Online Marketing Institute

MARCH 24, 2011

Josh Chan, an online marketing specialist at Chromatix design admits that his company’s blog underestimated the commitment. “Businesses want to write dry, information-based articles that highlight their own accomplishments,&# explains Angela Neal , an online marking consultant based in Scotland.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Online Marketing Institute

NOVEMBER 2, 2010

Events Conferences Digital Cream 2011 Digital Cream Dubai Past Conferences Social Events Digital Ski 2011 Past Social Events Jobs View Jobs Post a Job More Blog Press Releases Consulting Services Supplier Directory Member Directory Forums Best Practice Supplier Selection Other Topics Innovation Awards How to enter Why enter?

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Online Marketing Institute

MARCH 24, 2011

Creating entertaining and informative posts based on specific experiences and statistics is a fast track way to grow a loyal readership. May 12th - 14th, 2011. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews Forbes Metro USAToday Yahoo ©2005-2011 Mashable, Inc.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Webbiquity

FEBRUARY 7, 2011

What will be the “next&# big issues in social media marketing? Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. How are marketers really using social media? Six Social Media Trends for 2011 by Harvard Business Review.

Social Media 100

Social Media Paid Content Tactics Tips 100