KoMarketing Associates

AUGUST 31, 2017

Technical SEO was named the top priority of resources for respondents, followed by content development, traffic analysis, and link building. percent) claimed that content development was their most pressing SEO issue in 2017. Most enterprise-level marketers (45.5 This was followed by mobile (30.3 percent), user experience (24.8

Press 136

Press Marketing Report SEO Advertising Agencies 136

B2B Digital Marketer

AUGUST 12, 2021

With so many people focusing on new media and social media, should you even think about PR and press releases? What is a press release ? Yet, there’s a general perception that PR and press releases are antiquated, that it no longer applies in today’s world of digital media. In short, press releases still work!

Press 52

Press Social Media Relevance Media 52

Marketing Insider Group

MARCH 9, 2023

You’ll find these firms quoted often in the press. You can find data on anything from natural resources to traffic patterns to commercial development. It’s hard to pick even a few examples from such a long agency list, so check out this handy site from The Journalist’s Resource.

Stats 284

Stats Advertising Agencies Paid Search Agency Work Management 284

flux.la

JANUARY 21, 2020

At Flux.LA , we specialize in press marketing. Since a lot of our questions on social media were about how to get press, we found it quite pressing to write this step-by-step formula to getting more media coverage. Help a Reporter Out (or HARO for short) is a very useful resource to get quoted in leading publications.

Press 69

Press Features Tips eCommerce 69

ClickZ

DECEMBER 10, 2019

Implementation of a CDP, a marketing analytics hub, and a marketing resource and planning tool (Percolate) transformed OUP’s marketing program. Marketing resource management/automation : As referenced above, OUP used Percolate, a marketing orchestration hub that helps align sales and marketing teams.

Work Management 83

Work Management Press Marketing Management CMO 83

Trade Press Services Newsletter

FEBRUARY 1, 2024

Spend your time and resources perfecting those programs before you move on to the next. The post Groundhog Day Marketing: Six Tips to Get Out of a Marketing Rut appeared first on Trade Press Services. Review your ongoing marketing efforts and decide which initiatives you want to focus on first. Don’t start from scratch.

Tips 246

Tips Peer-to-peer Marketing & Strategy Marketing 246

Webbiquity

APRIL 23, 2024

Businesses can achieve increased profitability and efficient resource allocation by concentrating on optimizing ROI. Although it’s simple to think that a message will always get in a customer’s inbox once “Send” is pressed, this isn’t always the case.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

Lake One

AUGUST 13, 2020

The post Press Play on Your B2B Revenue Growth: 6 Benefits of Video Marketing appeared first on Lake One ®. Boost Social Media Engagement. According to Animoto , video is consumers’ #1 favorite type of content to see from brands on social media. Book a free 15-minute strategy session with a Lake One Video expert.

Press 92

Press Video Marketing B2B Marketing Paid Search Agency 92

KoMarketing Associates

APRIL 6, 2017

Its research found that managing SEO is still difficult for many marketers, and key challenges range from a lack of resources to poor in-house knowledge. To gauge how marketers value SEO, SearchDex recently surveyed 100 industry professionals. Approximately 91 percent of marketers said that managing SEO is difficult.

Customer Surveys 136

Customer Surveys Press SEO Planning 136

DivvyHQ

SEPTEMBER 20, 2021

What are the biggest challenges in the content creation process? Have new challenges arisen since the pandemic? In this post, we’re going to define the most common issues and provide you with proven fixes. Let's go!

Press 104

Press Content Process Buyer's Journey 104

Parse.ly

APRIL 7, 2022

In fact, in our Content Matters 2022 Report where we surveyed over 800 content marketers, we found that video is the number one content type marketers want to do more of—if they only had the resources. Read on for a blueprint you can follow to start producing more vital video content marketing resources for your company.

Resources 52

Resources Video Marketing Planning Work Management 52

BenchmarkONE

JULY 15, 2020

Additional Resources: Schedule a demo of the K12 Edition here. The post PRESS RELEASE: Benchmark Email Launches BenchmarkONE K12 Edition for School Communicators appeared first on Hatchbuck. Learn more about the K12 Edition here. . About BenchmarkONE.

Advertising Benchmark 52

Advertising Benchmark Press Marketing Automation Services Work Management 52

KoMarketing Associates

SEPTEMBER 9, 2021

This is compared to online ads (31%), press ads (29%) and account-based marketing (27%). Sprout Social conducted its “Sprout Social Index XVII: Accelerate” report, and data showed that 47% of marketers claim that social data is viewed as a resource that influences strategy for multiple teams. In the U.S.,

Social Media 207

Social Media Demand Social Marketing Media 207

Vision Edge Marketing

APRIL 5, 2022

Ecosystem Influence: How much press coverage is your brand attracting? Developing valuable and customer-centric content requires time, resources, expertise, and revision. It is an ongoing commitment to lead the marketplace in thought and serve as a resource for the industry. Gerri Knilans is president of Trade Press Services.

Thought Leadership 215

Thought Leadership B2B Thought Leadership Peer-to-peer Lead Scoring 215

Trade Press Services

JANUARY 29, 2024

4: Press and Media Publishing bylined articles in trade magazines and industry journals is another way to promote the message of your brand backed by an impartial third-party ambassador. Be sure to incorporate resources, expectations and even incentives. In this case, the ambassadors are the editors of the publication.

Work Management 100

Work Management Brand Identity Branding Peer-to-peer 100

Trade Press Services Newsletter

OCTOBER 6, 2022

Even if you don’t have the resources to launch your own production, you can still leverage the benefits of podcasting. If you’d like to secure a guest spot on a popular podcast, the experts at Trade Press Services can help. The post Six Essential Elements for your 2023 Marketing Plan appeared first on Trade Press Services.

Planning 130

Planning Marketing Plans Webinar Metrics B2B Thought Leadership 130

Trade Press Services

MARCH 4, 2024

When developing evergreen content, consider topics such as case studies, step-by-step guides, tutorials, checklists, industry glossaries, resource lists, comparison charts, and best practices. Organizational news can be shared through press releases, news outlets, case studies, and social media. This builds a loyal following of buyers.

Top of Funnel 80

Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

Crimson Marketing

APRIL 25, 2013

Whether we’re utilizing in-house resources or have help from a marketing agency, many of us may agree product launches can be daunting and overwhelming experiences. How are we communicating this (internally, externally to customers/partners/press and analysts)? When are we launching? What are the key features? How is this priced?

Resources 100

Resources Planning Product Advertising Agencies 100

Trade Press Services Newsletter

NOVEMBER 2, 2022

Content marketing is most successful when backed by a written plan that is backed by the appropriate resources to execute it. For content marketing to be truly effective, it needs to be backed by strategy and resources. Yet only 40 percent of B2B content marketers have a written marketing plan in place.

Marketing Report 130

Marketing Report B2B Marketing B2B Thought Leadership Planning 130

Parse.ly

SEPTEMBER 19, 2019

So, how should you proceed to develop a marketing video strategy that achieves the results you want if you’re part of a lean team that already feels pressed for time, money, and resources? . Read on for a simple blueprint you can follow to start producing more vital video content marketing resources for your company.

High Quality Lead 69

High Quality Lead Resources Video Marketing Planning 69

Trade Press Services

MARCH 18, 2024

Traditional Publishing Traditional publishers can range from well-recognized entities to small press options. Writing, developing, distributing, and marketing a book require an investment of time and resources. Various publishing models are available, each with its own advantages and disadvantages. Download your copy today.

Marketing Proposals 102

Marketing Proposals Thought Leadership Distribution Eye-Tracking 102

Envy

MARCH 11, 2019

To help you stay ahead of the game, we’ve created our list of top cybersecurity resources you’ll want to check out in 2019 and outlined what each one offers. The blog has some wide ranging content and includes a section on career-related information for the industry professionals with education and training resources. Let us know!

Resources 91

Resources Ad Frequency Enterprise Management Work Management 91

SalesIntel

JANUARY 30, 2024

Explore online publications, press releases, and business directories to discover valuable nuggets of information that can lead you to the right individuals. Extensive Information: Google can provide a wealth of information beyond just contact details, including news articles, press releases, and industry insights.

Contacts 52

Contacts Press B2B Outreach 52

Vision Edge Marketing

OCTOBER 25, 2022

explores the importance of having enough resources to achieve your growth strategies, performance target and KPIs. Planning an integrated initiative comprised of email, press and influencer outreach, and advertising on LinkedIn to support the launch and adoption of a new product. . This episode of What’s Your Edge?

Marketing & Strategy 217

Marketing & Strategy Advertising Agencies Best Practices Click Rate 217

Martech

APRIL 3, 2024

Q: It’s so difficult to take a position like that unless you have the resources to do it. One of my primary jobs was to review all the incoming press releases from these companies. And so my job was to cull through the inundation of daily press releases, pitches, people saying there’s this cool thing happening.

B2B Thought Leadership 77

B2B Thought Leadership Thought Leadership Press Conference 77

Nuvi

JANUARY 11, 2021

11, 2021 (GLOBE NEWSWIRE) — Reputation.com, provider of the first — and only — complete Reputation Experience Management (RXM) platform, today named Jen Bruno as the company’s vice president of human resources. REDWOOD CITY, Calif., She will also serve on the company’s executive team.

Resources 40

Resources Lead Scoring Lead Ranking Work Management 40

Biznology

APRIL 8, 2021

Either the claim fails to express a benefit that solves a pressing target audience problem, or it merely says what they do (like, “we’re a cloud computing company”) and leaves out the benefit altogether. . What resources can readers use to learn more? The target audience doesn’t care about the seller’s main claim.

B2B Marketing 196

B2B Marketing B2B Differentiation Paid Search Agency 196

Zoominfo

NOVEMBER 1, 2022

I have to talk to hospitals, reference laboratories, clinical resource organizations, and pharmaceutical companies on a daily basis,” Westra says. As one of the world’s leading news distribution services, Newswire helps tens of thousands of organizations spread the word about their products, services, and clients via press releases.

Zoominfo 130

Zoominfo Marketing Analytics Tools Press Intent Data 130

Zoominfo

JANUARY 11, 2021

Below are a few open-ended questions to get them talking about their most pressing issues. A great resource that is always available to marketers is salespeople. Surveys and interviews are a great way to obtain current customer and prospect information in regards to what their problems are, and how they’d like them to be solved.

Intent Signal 277

Intent Signal Zoominfo B2B Marketing Analytics Tools 277

Webbiquity

AUGUST 1, 2023

Links from press release pickups have little impact on SEO, but nevertheless get the attention of search engines. Participation in and promotion of live and online events provides several benefits, from the direct benefit of generating new contacts to social media engagement to SEO-helpful backlinks from event websites.

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Webbiquity

FEBRUARY 21, 2023

Now we’ve created an influencer discovery platform that saves time, finance, and human resources. We showcased the platform on Product Hunt; implemented SEO practices; prepared a press-release published in 59 media outlets. My primary goal was to create an ultimate solution that automates as much manual work as possible.

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Televerde

MARCH 26, 2024

Read the press release. With the launch of the Televerde Foundation, we’ve extended an additional safety net to our women, ensuring they have access to the necessary resources and support for their successful reintegration into society. This accolade is a big deal, and not just for the shiny badge it adds to our collection!

Fulfillment 59

Fulfillment Press Resources Ad Building 59

Vision Edge Marketing

MARCH 23, 2021

Marketing is a mighty output factory, producing websites, graphics, events, blogs, videos, podcasts, articles, press releases, advertisements, plans, and much more. This measure can help determine the effectiveness of external resources, such as agencies or other third parties. Accounting produces invoices. Legal produces contracts.

Product 217

Product Paid Search Agency Advertising Agencies Press 217

Martech

MARCH 20, 2024

Whether driven by a merger, acquisition, evolving customer needs or a crisis, a rebrand requires significant time and resources. You also may need to adjust your mission, vision and values, requiring input/buy-in from your leadership team and assistance from human resources. However, the ROI can be enormous.

Enterprise Management 114

Enterprise Management Work Management Marketing Management Brand Identity 114

Biznology

OCTOBER 3, 2021

Never, ever pass an unqualified lead to sales, no matter how much they press.). To me, the argument for applying lower-cost, highly skilled marketing resources to provide leverage to constrained sales resources makes clear business sense. Lead-to-sales Conversion. But without buy-in, the idea is going nowhere.

Sales Qualified Leads 171

Sales Qualified Leads Lead Scoring Lead Ranking Leads 171

Hubspot

MARCH 24, 2017

3: World Press Freedom Day #WPFD2017 #PressFreedom. International Jazz Day #JazzDay. 1: May Day #MayDay. International Workers Day #IntWorkersDay. 2: Thank a Teacher Day #ThankATeacher. World Asthma Day #WorldAsthmaDay. 4: World Password Day #WorldPasswordDay. Star Wars Day #StarWarsDay. 5: Cinco de Mayo #CincoDeMayo.

Social Media 101

Social Media Resources Media Work Management 101

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. To fuel your employee advocacy program and build your content repository, make sure your content checks all the essential boxes: Educational resources. Philanthropic announcements.

Marketing & Strategy 132

Marketing & Strategy Curation Thought Leadership Content 132