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Scared to monetize your email newsletters? Here’s why you shouldn’t be.

Liveintent

The idea, then, of monetizing your email newsletters by opening them up to advertisers may leave some feeling apprehensive and a little intimidated. If you have reservations about email newsletter monetization, you may want to explore native advertising solutions. Not with Native Ad Blueprints.

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AI-powered martech releases: Feb 22

Martech

In one instance, a Viking was portrayed as a Native American in Viking garb. Wildfire Systems’s RevenueEngine browser extension for Chrome lets creators leverage generative AI to develop and monetize content that recommends, reviews, or compares products and brands. That’s a big step forward for AI, IMOP.

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Everything you need to know about native ads in email newsletters

Liveintent

What are native ads? Native ads are ads that match their environment or surroundings. Native ads are similar to an advertorial but come in a variety of formats. The three main types of native ad formats are branded content native ads, in-feed native ads, and content recommendation native ads.

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What is an email monetization strategy and why is it important?

Liveintent

As publishers seek new ways to drive revenue and personalize audience experiences, one strategy stands above the rest: email monetization. Media and brand publishers are reaping the benefits of this engagement with email monetization strategies. What is an email monetization strategy? Native ads. billion by 2025.

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Native Ad Blueprints: How you and your business can benefit from native ads in email newsletters

Liveintent

Native ads have been around for a while, and as consumer behaviors and expectations have changed, native ads have evolved to suit those changes better. According to eMarketer, spend for native display will reach $57.27 According to eMarketer, spend for native display will reach $57.27 No more hardcoding.

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Why Top Publishers Are Expanding into New Lines of Revenue

Liveintent

According to eMarketer , the most important digital revenue streams for publishers in 2019 was display advertising (81%), subscriptions (78%), native advertising (75%), events (48%), and ecommerce (31%). Still, even digital solutions once thought reliable have proven to be fair-weather friends, like Facebook video and organic social reach.

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Microsoft to acquire Xandr, delivering a global ad solution to digital advertisers

Martech

For instance, Microsoft’s long-term partner Taboola today announced a new native bidding service intended to expand its open real-time bidding (RTB) to social networks and display ad inventory. The post Microsoft to acquire Xandr, delivering a global ad solution to digital advertisers appeared first on MarTech.