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How to Make Your Website “The Answer” in ChatGPT Queries

Webbiquity

How will digital marketing pros need to adapt their practices to optimize their brand presence in tools like Microsoft’s Copilot, Google’s Gemini, and ChatGPT? Lots of marketers are asking. Content Authenticity Statement About 70% of this blog post was human generated. Here are some answers.

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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. Then there’s Amazon, which captures 60% of all traffic when consumers begin their product searches online. But digital marketing experts disagree.

SEO 190
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Why the Best Days of Content Marketing Are Still Ahead of Us

Marketing Insider Group

With businesses conducting more of their communication online even before the pandemic’s onset, content marketing has taken on a greater role. According to an October 2020 Statista report , global web traffic and time per session increased by 1.5 This shift started with the drive toward digital transformation in business. The reason?

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11 Digital Marketing Trends for Growing Your Business in 2021

Marketing Insider Group

Marketers have been forced into survival mode to keep their businesses afloat. However, we know that COVID-19 has forced the world to make significant shifts in business and marketing. Digital has become the supreme leader in the marketing world. It now accounts for about 80% of all marketing channel budgets.

Planning 363
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How To Appear in Google Featured Snippets: 5 Tips for B2B Marketers

KoMarketing Associates

Since Hummingbird, featured snippets have become much more prominent in search as Google has become smarter and aims to provide information quicker and more effectively than before. Google’s featured snippets have been a welcomed addition to the SEO community as well. Why Featured Snippets are Important for SEO.

Features 165
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What Are the Essential Rules for SEO Copywriting?

Webbiquity

Because organic search is typically one of the top traffic sources for B2B websites, driving organic visits is often the ultimate goal of marketing and copywriting agencies. Smart SEO strategies used in blog posts and the proper implementation of both off-page and on-page SEO are the true formula for success.

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How MIG Helped Contract Logix Supercharge Its Content Marketing Strategy

Marketing Insider Group

How does a relatively small marketing organization scale its content strategy and deliver more valuable content to its customer base? The solution is to outsource content creation to a marketing firm experienced in writing compelling, high-powered articles. The Problem: Not Enough Bandwidth to Scale a Content Marketing Campaign.