Remove long-tail
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14 Ways to Improve Ecommerce Product Pages for SEO

Ahrefs

Optimized product pages enhance the user experience and rank better for long-tail search terms, which typically have lower competition and high commercial intent. This is vital for ecommerce because users searching for specific products are usually further down the sales … Read more ›

eCommerce 115
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The New eCommerce Playbook for 2022 Featuring Top SEO Trends

Conductor

The COVID-19 pandemic provided a decisive push towards eCommerce adoption. consumers tried different websites or brands during the pandemic, and most of them expect to keep using them long after the pandemic. And the eCommerce industry added $219B in sales in 2020 alone. eCommerce Traffic Trends: The End of the Boom?

eCommerce 115
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Getting Started With an Ecommerce Business

Adobe Experience Cloud Blog

Starting an ecommerce business is something many people consider, but a much smaller number actually take the plunge. Key to your ecommerce success and growth is a good grasp of digital marketing, and again, this can seem daunting or overwhelming, but it doesn’t need to be. Know Your Customer. Building Your Digital Presence.

eCommerce 134
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The Ecommerce Marketer's Guide to PPC Advertising

Hubspot

This is especially true for ecommerce businesses , which are playing in an incredibly complex and competitive space, particularly when using PPC. Why is PPC so important to ecommerce businesses? More and more ecommerce businesses are taking notice and buying into PPC. Ecommerce PPC.

PPC 77
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Five Advanced Strategies for Improving Your B2B Website SEO

Webbiquity

Generally speaking, you’ll target more long-tail, highly specific, low-volume search phrases, as you’re trying to appeal to a narrow, specialized audience. Ecommerce SEO, local consumer SEO, and B2B SEO best practices have diverged as search marketing has matured and search engine algorithms have become more sophisticated.

SEO 294
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How Sur La Table uses AI to power customer experience

Martech

Now, the company’s customer experience is similarly optimized online with a new AI tool that aids in product discovery and identifying ecommerce opportunities to boost sales. The retailer’s ecommerce platform has 7,000 products to choose from and show customers. Search queries were a big opportunity for us,” said Radaz.

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How Should B2B Advertisers Use Dynamic Search Ads?

KoMarketing Associates

Target Long Tail and Specific Keywords. In most cases, if you target long tail keywords in traditional search campaigns, you’ll find low search volume and little traction. Running DSA campaigns along with traditional search campaigns can help you capture queries that aren’t necessarily on your radar.