Dynamic pricing done automagically


Replace your pricing strategist with Wiser.com ! There’s the price you’d like, the price you want, the price you’d take, the price you need, and cost. And that price could vary by upwards of 50% or more. The lowest acceptable price.

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4 Ecommerce Pricing Strategies You May Not Have Considered


When determining prices for your ecommerce store , you’re likely to consider traditional methods: markup, anchor, and luxury pricing. Free isn’t a price. Well, let’s look at the pragmatic side of offering free products on your ecommerce site. Flat Pricing.

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How to Implement Dynamic Pricing without Sacrificing Margins or Customers


Dynamic pricing has certainly been gaining traction in the online retail space. Popular in industries like hospitality and sports entertainment, dynamic pricing has led to the retail price tag's obsolescence in those industries. That's dynamic pricing hard at work.

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The Year of Customer Experience: How Ecommerce Brands Can Prepare


This year will be an important one for ecommerce brands, hinging largely on one specific element -- customer experience (CX). And, Walker insights indicate that by 2020, customer experience will overtake price and product as the key brand differentiators.

Google Eliminates Sidebar Ads: Here's What it Means for Ecommerce


In their place is an opportunity for ecommerce companies. This is an issue that ecommerce companies will have to address if they hope to make the most of this new product placement. PPC EcommerceIf you’ve searched Google recently, then you may have notice something different.

Pinterest Rolls Out Price Alerts to Encourage More Sales


But the still-young social network has been making strides with new features to increase user engagement and drive revenue to products on ecommerce sites. And today, Pinterest released another exciting feature to help achieve that goal: price alerts for Product Pins that you''ve pinned.

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How to Help Ecommerce Customers Avoid Buyers’ Remorse


Part of running a successful ecommerce business is the ability to keep buyers coming back for more. The decision they made doesn’t always revolve around the price paid, either. Consider a buyer on a cosmetics ecommerce site with 400 different shades of blush. Ecommerce

3 Big Retailers That Also Rock Ecommerce


Ecommerce and mobile commerce are obviously here to stay, much to the chagrin of major brick-and-mortar retailers. Surprisingly, this big box giant has fully embraced their ecommerce department. The ecommerce site is a step above others, too. Ecommerce

Ecommerce Website Design for Different Buying Styles


Designing and developing an ecommerce website seems pretty straightforward, doesn’t it? Display the products and prices, provide a shopping cart and payment portals, and you’re done. A simple ecommerce site may be easy enough to launch, but will it reach all your buyers at any time?

The Anatomy of an Inbound Ecommerce Website


This post originally appeared on the Ecommerce section of Inbound Hub. To read more content like this, subscribe to the Ecommerce section. The parts of a well-designed ecommerce site are many and varied. The Anatomy of an Inbound Ecommerce Site (As Told Through ModCloth).

The Pros and Cons of the Bonobos Ecommerce Model


Simply put, Bonobos has come to define ecommerce with a guide shop sales model that seems to work—but are they missing out on some key sales? By adopting an ecommerce model, Bonobos didn’t have to worry about display space or inventory storage. Ecommerce

5 Cheap (or Free!) Digital Tools You Could Be Using for Your Ecommerce Site


Marketing your ecommerce site takes money -- sometimes money you don’t have. In the end, if it helps you market your ecommerce business for a fraction of the cost, why wouldn’t you go for it? Sometimes you just need something quick and powerful without paying exorbitant prices.

17 Ways to Prep Your Ecommerce Site for the Holiday Rush


Nothing is more embarrassing than launching a sale with the wrong prices and products. Remember that shipping prices are the number one reason for cart abandonment. Ecommerce Holiday MarketingThe holidays are coming quickly. Are you ready?

Mastering the Art of the Ecommerce Microconversion


You could make that process even more powerful for your ecommerce business, if you’re willing to focus some of your attention on microconversions. Here are some of the most common ecommerce microconversions. Ecommerce sites with a Wish List function have a built-in superpower.

Getty's New Free Stock Photos Come With a Price


If you''re an ecommerce site with a blog, the line between legal and illegal becomes even grayer. Because there''s a direct monetization path, ecommerce sites might fall into the commercial category.

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Why You Might Already Be in Ecommerce


Most companies don''t think of themselves as ecommerce, but if you''re using your website to sell a product, you are in ecommerce! Even if it''s just a tshirt or a book, it''s ecommerce. 4 Ways You Might Already Be Set Up For Ecommerce Success: 1) Responsive Design.

Preparing Your Ecommerce Company for a Banner Holiday Shopping Season


The holiday season of 2014 was one of the best on record for ecommerce sales, and forecasts show that 2015 will be even better. Sure, the cost of upgrading and updating an ecommerce site can seem astronomical, a convincing argument against change. Plan Your Pricing.

The Psychology of Ecommerce: Why Your Loyalty Program May Not Build Loyalty


Loyalty rewards programs are a staple of retail and ecommerce brands, but what if they’re doing more harm than good? Consider for a moment the price of a fancy coffee. Ecommerce

The Pros and Cons of Popular Ecommerce Payment Options


There are a few payment options that come to mind immediately when you consider the various possibilities for your ecommerce site. If you include these options on your ecommerce website, then you’re probably in good shape. Ecommerce

An introduction to ecommerce APIs for non-developers


APIs are the fuel of the digital economy and are now set to burst onto the ecommerce landscape. These network effects can manifest themselves in everything from better pricing to superior SLA’s to using AI to mine best practices and patterns across the data. Pricing flexibility.

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3 Musts to Get Your Ecommerce Site Mobile Friendly by the Holidays


That is a big chunk of the expected $116 billion ecommerce will bring in this holiday season! And speaking of stores, sometimes those shoppers are using their phones to compare prices between an item in a brick-and-mortar shop and the one on your ecommerce site.

How to Have an Ecommerce Store With Zero Inventory


Whether you want to start an ecommerce endeavor or just expand the products you offer, keeping up with inventory is a definite concern. When you outsource your shipping responsibilities to the manufacturer of your ecommerce goods, that’s drop shipping. Ecommerce

Media Meets Ecommerce: 5 Tips for a Rock-Solid Strategy


Thinking of adding an ecommerce layer to your media brand? But few media companies feel comfortable entering ecommerce territory. 5 Tips to Help Your Media Company Master Ecommerce. You can launch an ecommerce store with very little overhead. Is Ecommerce Right for You?

The Psychology of Ecommerce Sales: Taking Advantage of Sunk Cost Effect


And you can harness that power for your own ecommerce efforts. When consumers pay the higher price for your goods, they will become convinced they’re better than others of a lower price. Can you convert that into a powerful tool on your ecommerce site? Ecommerce

What will 2018 bring for B2B eCommerce?


Where’s B2B eCommerce heading in 2018? Firstly, B2B eCommerce is within reach of more SMEs than ever before. Likewise, Alibaba’s 2016/17 B2B eCommerce revenue was up 11% year-on-year to $872 million, mainly due to growth in revenue generated by import/export related services, as well as an increase in value added service revenue from China wholesale suppliers.

3 Ways to Make FOMO Work for Your Ecommerce Company


You can use that fear to encourage sales on your ecommerce site. We’ve seen several popular ecommerce companies implement new and ingenious ways to encourage sales, simply by pointing out how close buyers may be to missing out on great deals. Ecommerce

4 Clever PPC Opportunities Ecommerce Marketers Won't Want to Miss


This is especially true for ecommerce businesses , which are playing in an incredibly complex space, particularly when using PPC. Here are some of your biggest, low-hanging fruit ecommerce PPC opportunities, and how to take advantage of them. Pricing in Ads.

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The Power of Google Rich Snippets for Ecommerce SEO


And why are they so important, for ecommerce marketers, in particular? Implementing rich snippets -- especially on an ecommerce site with hundreds, even thousands, of products -- can have a huge impact on your website’s performance. Why Are Rich Snippets So Great for Ecommerce SEO?

The Ultimate List of The Best WordPress eCommerce Plugins


What’s better than getting an expert’s opinion on the best ecommerce plugins for WordPress? That’s what you’ll find here: the combined and consolidated wisdom of 10 top WordPress experts on the best WordPress ecommerce plugins (and which ones to avoid), along with the number of downloads to date, user ratings and additional information. ” The plugins below provide various levels of functionality, customizability, price, popularity and other features.

6 Holiday Offers For Your Ecommerce Company That Don’t Include Discounts


If retail giants are knocking a big percentage off their prices, a small ecommerce company like yours must do the same to keep up, right? The problem with discounts and dollar savings is that your new lower prices might confuse buyers. Ecommerce Holiday Marketing

How Ecommerce Can Capitalize on How Men and Women Use Pinterest


With that many men excited about shopping, why would any ecommerce platform or social network make men feel left out? Men figure out what they want and then buy it , often without regard for the brand or the price. Social Media Ecommerce

Amazon Business or your own B2B eCommerce site?


This rapid growth proves that Amazon Business is satisfying the needs of business procurement teams, but many companies are still unsure whether they’re better off focusing their sales efforts on their own eCommerce websites. blog Amazon B2B ecommerce

How to Repair Your Ecommerce SEO Strategy in a Post-Panda World


Driving new visitors to your site is essential in order for an ecommerce business to succeed, and getting ranked at the top of Google’s organic search results offers the visibility necessary to generate new leads and drive more traffic straight to your site.

Monetate Adds Machine-Learning Based Real Time Ecommerce Personalization

Customer Experience Matrix

Its core clients have been mid-to-large ecommerce companies, originally in the U.S. The database is built using Monetate’s own Javascript tags to capture behavior on the client’s ecommerce site. Pricing for Monetate has also changed with the new product. artificial intelligence ecommerce machine learning marketing technology personalization

Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. You can choose to hide or display certain product categories, as well as set custom pricing for specific customer segments. Need some more help in your ecommerce efforts?

3 Ways a Pop-Up Shop Can Help Your Ecommerce Company Build Relationships


More and more brands - ranging from established retail giants to ecommerce companies - are using pop-up shops as a mechanism to build stronger relationships with their customers. They could analyze customer engagement, price point sensitivity, or color choices. Ecommerce

It’s Time For CMOs To Tap Into The Power Of Personalization

Buzz Marketing for Technology

Posted in eCommerce Optimization Personalization. Does product pricing influence the purchase decisions of your customers? Related posts: 10 Ecommerce Predictions for 2013 2013 just might be the year we see a real. According to Forrester Research , U.S.

3 Secrets To Having A Two-Way Conversation With Your Brand’s Customers Online

Buzz Marketing for Technology

Posted in Branding Communities eCommerce Interactive Marketing Mobile Optimization. While consumers may have been to your site before, they are not experts in every single product that your brand makes and what differentiates those products/prices from competitors.

6 Qualifications for an eCommerce Click and Mortar Business


The introduction of the internet and eCommerce has drastically affected the way our society shops, and thus the way businesses need to operate. You should consider several qualifications before rushing into the online world of eCommerce: 1. Free Webniar: eCommerce "Click and Mortar".

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Pricing Structures


As an Aspidistra Partner we are able to give you a full break down of our pricing structure. This can be used to give your customers an insight into the potential cost of a fully integrated ecommerce solution. Partners Portal