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Seven Content Types to Focus on in Your 2023 Marketing Strategy

Webbiquity

Image credit: Kenny Eliason on Unsplash Here’s a look at seven content types that will help you attract more website visitors and convert more of them into leads. Don’t worry too much about ranking these pieces early on. All they are doing is demonstrating value. Look at this anagram solving tool from UnscrambleX.

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When Clients Win, You Win: The Value in Building Relationships Over Client Lists

Adobe Experience Cloud Blog

Building meaningful client relationships means determining how you can add value to a client’s business. Meeting them outside the day-to-day chaos of business not only helps you develop an actual friendship, but it can often lead to additional opportunities. Add value first. This approach makes absolutely no sense to me.

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The New Rules of Social Marketing and PR

Convince & Convert

Who would have thought getting fired from a major real-time information company would lead to a hugely successful career in marketing? How unguarded, collaborative networking with peers in your industry can lead to success for your own business. How newsjacking can lead to more sales and a growing business. In This Episode.

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Top 8 Insanely Useful Content Marketing Tools Brands Need

nDash

Marketing Automation & Campaign/Lead Management: Limelight, Marketo, and CoverKit. Keyword research plays a pivotal role in whether or not your content ranks the way you want or if it gets lost in the shuffle. While many often think of Skype as a communication app, it’s so much more than that. Organize and share data.

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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

Some of them are free while others are paid – but all bring in enormous value to the sales process. Sales tools are software and technology solutions that help sales teams automate and streamline various tasks and processes, such as lead generation, customer relationship management, and sales forecasting. What are Sales Tools?

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What’s the Secret to Leading a Successful Startup? And What Can B2B Marketers Learn from the NSA?

Leadspace

How important are “values” to a successful company — and what’s the secret to leading and scaling a successful startup? Hear the interview right here: The post What’s the Secret to Leading a Successful Startup? And What Can B2B Marketers Learn from the NSA? appeared first on Leadspace.

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How to Prepare to Hire Again After the COVID-19 Outbreak

Webbiquity

Platforms such as Google Hangouts, Skype, and BlueJeans enable businesses to conduct interviews safely and professionally. With greater access to screenings, employees can be healthier and more productive, which can lead to meaningful savings for the business. She is also an HR research and content lead.