NuSpark Consulting

JUNE 8, 2013

So there are thousands of marketing tools; and am sure everyone has their favorites. For this post I just wanted to share some of my favorite media and inbound marketing tools that make my job easier, and provide efficient use of my time, so I can spend more of that time with strategy and consultation. Online Display.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

SmartBug Media

DECEMBER 9, 2022

Features of Marketing Hub Professional. Marketing Hub Profesional expands on what you can find in the Free and Starter versions of HubSpot Marketing Hub. If you’re ready to grab inbound marketing by the horns, Marketing Hub Professional is a great choice. Enterprise has your back.

Enterprise Management 94

Enterprise Management Multi-Touch Attribution Marketing Budget Account Based Marketing 94

Heinz Marketing

JULY 21, 2022

By Brittany Lieu , Marketing Consultant at Heinz Marketing. To us modern marketers, no statement is more true. As brands shift to the more customer-centric inbound marketing approach, our efforts lean towards how we can connect with our customers and provide value meaningfully. Get Auditing!

Top of Funnel 111

Top of Funnel Content Opt-out Opt-in 111

Hubspot

JULY 30, 2012

Or how about when he asks how your new fangled inbound marketing is going to help you drive leads to the sales organization? It's hard to make the case for inbound to a non-believer when your projections aren't based on math, isn't it? How to Calculate Your Monthly Inbound Traffic and Leads Goals.

Template 28

Template Traffic Leads Lead 28

ClickZ

SEPTEMBER 4, 2019

Inbound marketing platform HubSpot announced Wednesday a partnership with marketing data engine Supermetrics that lets users – for the first time – automatically acquire and integrate data from multiple HubSpot portals or accounts. Plug-and-play templates.

Advertising Agencies 78

Advertising Agencies Hubspot Automation Top of Funnel 78

Optinmonster

DECEMBER 19, 2022

You can also use exit popups to grow your email list and increase traffic across your website. Digital marketing agency Fastrack used exit intent popups to promote their clients’ loyalty programs, with conversion rates increasing from 10-30% as a result. Inbound Marketing. Click Use Template. Whole Whale.

Intent 95

Intent Top of Funnel Examples Conversion 95

SmartBug Media

JUNE 3, 2021

Luckily, HubSpot has several custom and templated reports you can build onto dashboards that allow you to see what’s working and what’s not with your content marketing. If you’re like most marketers, you have leadership to report to and you have to show the value of the marketing department on a regular basis.

Hubspot 94

Hubspot ROI Marketing Attribution Content 94

Martech

MARCH 10, 2022

Specifically: Translate ABM brand awareness from target accounts into website traffic. Evaluate the impact on traffic to points of conversation (such as the “Contact Us” button or a “zero-touch” contact form) and re-target accounts that don’t convert.

Account Based Marketing 102

Account Based Marketing Ideal Customer Profiles Enterprise Management Work Management 102

Optinmonster

JANUARY 26, 2023

Email marketing is the practice of sending marketing content to existing and potential customers through email, rather than other channels like SMS or social media. For example, pumping tons of traffic to your site is meaningless if you don’t have an effective sales funnel in place.

Email Marketing 93

Email Marketing Marketing Strategy Marketing & Strategy Work Management 93

Optinmonster

NOVEMBER 26, 2020

And using popups can help you to grow your email list, drive website traffic, and increase sales. Redirect traffic: Page redirects will take your visitor to a new post or product page. It allows you to easily create eye-catching popups with prebuilt templates and a drag and drop builder. Now, we’ll need to choose a template.

Lead Capture 78

Lead Capture Leads Lead Marketing Qualified Leads 78

Oktopost

FEBRUARY 19, 2019

Email templates. Landing page templates. Traffic analysis. Similarly, Hubspot’s rise to marketing automation power comes from a lot more than just being a great marketing automation solution. Hubspot pioneered, some say invented, inbound marketing and the marketing culture that developed from it.

Marketo 110

Marketo Hubspot Enterprise Management Marketing Automation Services 110

Zoominfo

FEBRUARY 25, 2021

There are a host of ways that sales and marketing professionals can attract potential customers, with some tactics that undoubtedly work better than others. When it comes to B2B lead sourcing, there are typically three courses of action: outbound prospecting, inbound marketing, and marketing campaigns. Inbound Marketing.

Sales Management 240

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 240

SmartBug Media

MARCH 25, 2020

Webinars are one of the best ways to generate quality leads , according to 73 percent of marketing and sales leaders polled by InsideSales.com. While whitepapers, guides, and e-books are a staple of inbound marketing efforts, using a different medium will appeal to a different audience.

Hubspot 72

Hubspot Webinar Metrics Template Budget Programs 72

Hubspot

SEPTEMBER 30, 2020

The marketing technology landscape is expanding rapidly , and it's becoming cheaper and easier for marketers to run powerful campaigns on their website or other channels. So, if you want to build a powerful inbound marketing engine, what do you need? Pre-designed templates. Well, first off, you need a website.

Marketing Automation Services 101

Marketing Automation Services Paid Search Agency Work Management Landing Pages 101

Optinmonster

OCTOBER 12, 2021

Email marketing software is just one tool that marketers and businesses use to reach out to their customers. They use this software for a variety of tasks: Designing email templates. and more… When done right, email marketing software helps you connect with your customers in a trusted and efficient way. Plain email.

Hubspot 71

Hubspot Budget Programs Enterprise Management Email Marketing 71

Hubspot

JUNE 25, 2019

For example, some platforms are specialized for specific functions like building a website or analyzing traffic, while others integrate multiple components into a one-stop shop. No matter your coding experience, BigCommerce supports ready-made templates that can be tweaked as necessary. Pricing : Ask for a quote. Squarespace.

Enterprise Management 98

Enterprise Management Work Management eCommerce Marketing Management 98

SmartBug Media

JUNE 30, 2020

And when inbound marketing is applied, they enable your business to gain increased brand awareness, lead generation, and thought leadership authority and development in your industry. Creating an Inbound Strategy for Virtual Events. The infrastructure of a virtual event may seem to have a lot of moving parts. Establish Goals.

Conference 110

Conference Paid Search Agency Webinar Metrics Peer-to-peer 110

Sharpspring

NOVEMBER 10, 2020

As a marketer, you have numerous ways to reach your target audience: from product research to social media posts and pay-per-click (PPC) advertisements to blog articles and everything in between. One great thing about internet marketing is that you can practice inbound marketing. 3 – Blog Posts. The best part?

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

seo.co

JANUARY 18, 2022

This information is efficiently readable if it is entered in a specific microformatting template, like those found at Schema.org for various categories. Fortunately, there are a handful of strategies you can start implementing to avoid losing out to Knowledge Graph traffic in the long run. It’s a shortcut to greater search traffic.

SEO 105

SEO Google Optimization Lead Scoring 105

seo.co

SEPTEMBER 25, 2023

Depending on how you want to acquire clients, you may need to invest more time and effort into your online web presence; inbound marketing, the process of generating leads by attracting people to your site naturally, requires heavy investment into content, links, and multiple forms of traffic generation. Achieving conversion.

Paid Content 98

Paid Content SEO Advertising Agencies Paid Search Agency 98

Hubspot

MAY 13, 2015

1) Digital Marketing Syllabus. This Inbound Methodology Syllabus template is a guideline for a 15-week class. It's been created and vetted by other marketing professors, so it's chock-full of information that professors actually care about. 2) An Email Template for Reaching Out to Guest Lecturers. Best, Lauren.

Inbound Marketing 28

Inbound Marketing Resources Planning Class 28

Hubspot

APRIL 23, 2020

Many organizations opt to redesign their website to welcome more traffic as their business grows and scales; others invest in a website redesign as part of a larger rebranding initiative. Ask yourself, "Is this site converting a reasonable amount of traffic? Top-performing keywords in terms of rank, traffic, and lead generation.

CMS Development 101

CMS Development Marketing Websites Work Management Ad Building 101

Hubspot

APRIL 22, 2020

The Search Insights Report: HubSpot's Strategy for Increasing Organic Blog Traffic. Look no further than this course, which will teach you how to use our Search Insights Report template to grow your blog. You'll learn our secrets and start growing your traffic now. Introduction to Ecommerce Marketing.

Course 101

Course Hubspot Allocation API 101

Brandpoint

APRIL 16, 2019

However, publishing unique content on an external site — aka guest blogging — is a key component to any content marketing strategy that can generate high-value results while gaining traffic and, ultimately, generating leads. Diversify your audience to boost traffic. Related: Blog Metric Reporting Template].

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

SmartBug Media

MAY 30, 2023

Conversion rate optimization (CRO) can be one of the biggest challenges marketers face; after all, high volumes of traffic don’t pay the bills. Many marketers truly believe they’re doing everything right when it comes to providing an optimal conversion journey for their visitors. Your traffic is about 3,000 visitors per month.

Conversion Rate 98

Conversion Rate Optimization Conversion Tips 98

Zoominfo

FEBRUARY 25, 2021

There are a host of ways that sales and marketing professionals can attract potential customers, with some tactics that undoubtedly work better than others. When it comes to B2B lead sourcing, there are typically three courses of action: outbound prospecting, inbound marketing, and marketing campaigns.

Sales Management 177

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 177

SmartBug Media

JULY 2, 2021

Chances are that you know the benefits of blogging and the impact it can have on your organization’s website traffic growth over time. But what if the benefits stop there, and website traffic is all your site is gaining from your diligent writing efforts? Step 1: Reassess Your Keyword Strategy. Step 3: Add CTAs to All Blog Posts.

Conversion Rate 98

Conversion Rate Conversion Work Management Marketing Management 98

Hubspot

MAY 26, 2017

The kit includes the full ebook, a template, and a checklist -- everything you need to manage keywords, campaigns and ad groups successfully. It's important to make clear that paid search is not a replacement for anything , but should instead be used to complement other inbound marketing strategies. How to Use Paid Search.

Paid Search Agency 75

Paid Search Agency Adwords Landing Pages PPC 75

Hubspot

FEBRUARY 23, 2016

But what if I were to tell you that, along with writing a few more blog posts per week, optimizing those blog posts and following promotion best practices could increase your blog traffic by over 2,500% in as little as one year? For non-HubSpot users, Google Analytics is a good option for measuring blog traffic over time.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

MAY 19, 2014

When your inbound machine has been chugging along for a while, the prospect of creating the content you need to keep feeding that machine isn''t so scary. For people new to executing the inbound marketing methodology , however, there are resource constraints that make the idea of content creation seem out of reach.

Inbound Marketing 28

Inbound Marketing Curation Template Social Media 28

Hubspot

JANUARY 9, 2014

Before launching into a campaign, take stock of the current traffic to your site and the leads and customers generated by similar campaigns in the past. SMART goals for a campaign should fold-up into and support the SMART goals you''ve created for your marketing strategy as a whole. Jumpstart: SMART goal-setting template.

Planning 28

Planning Inbound Marketing Campaigns Paid Search Agency 28

ClearVoice

FEBRUARY 3, 2021

Different from advertising, articles allow you to expand on a topic and/or show expertise in your industry or niche, whether an editorial piece or a how-to template. If you want to have a conversation with your audience, an article can inspire interactions with a reader, drive traffic to a page, and ultimately convert customers. .

Thought Leadership 52

Thought Leadership FAQ Viral Marketing Fulfillment 52

Sharpspring

NOVEMBER 17, 2020

This also serves as a form of inbound marketing with the consumer seeking out more information about your brand. To make building dynamic landing pages a breeze, marketing automation software offers a library of pre-made templates. Trend #2: Mobile Marketing. Your landing pages need dynamic web forms as well.

Marketing AI 65

Marketing AI Trends Automation Campaigns 65

Zoominfo

APRIL 25, 2021

That level of quality attention and traffic needs to convert higher than the pitiful 1% to 2% averages we see in B2B marketing today. Push your inbound marketing through chat and watch the lead nurture take place immediately. You can deliver content pieces related to every stage of their buyer journey.

Demand Generation 100

Demand Generation Sales Management Demand Top of Funnel 100

Brandpoint

DECEMBER 27, 2018

The way marketers measure success seems to change about as quickly as my computer makes me change my password (usually about the time I finally memorize the old one). One day, it’s traffic. The B2B world, in particular, has seen an interesting shift in how marketers view success. The next day, it’s engagement.

Lead Generation 131

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 131

Hubspot

OCTOBER 28, 2020

Inbound marketing strategies are working incredibly well, while outbound sales strategies are struggling. Web Traffic. Two weeks ago, total web traffic was at a year-high 34% above the benchmark and we've seen this metric increase over 25% since March. Refresh your email outreach with these sales templates.

Advertising Benchmark 101

Advertising Benchmark Business Digital Transformation Hubspot 101

Hubspot

MARCH 29, 2013

A couple days ago, our friends over at Marketing Pilgrim published a great blog post from Square 2 Marketing 's President and Co-Founder Michael Lieberman called " 10 Ways Inbound Marketing Drives Results This Month.". Michael Lieberman's 10 Ways for Inbound Marketing to Drive Results This Month.

Paid Content 28

Paid Content Inbound Marketing Long Tail Marketing Landing Pages 28