SmartBug Media

JUNE 29, 2021

If your website isn’t showing up on the first search engine results page, your current SEO approach might need some work, which means you’re in the market for the latest SEO hacks in HubSpot. This means that if you rank first on Google, below the Featured Snippet, and your keyword was searched 10,000 times, you can expect 1700 visits.

Hubspot 52

Hubspot SEO Lead Scoring Lead Ranking 52

Optinmonster

OCTOBER 15, 2021

Are you looking for an easy way to set up HubSpot with WordPress? HubSpot is a popular customer relation management (CRM) platform that helps you make marketing, sales, content management, and customer service easier. By integrating HubSpot and WordPress, you have a powerful team to help generate and convert leads on your website.

Hubspot 89

Hubspot Work Management Rules Template 89

SmartBug Media

MARCH 4, 2020

Below, we describe the best ways to create multi-layer source tracking in HubSpot and tell a clear story about traffic. As a whole, UTM parameters put clear labels on source links, so you can see exactly where traffic came from. The UTM source is where your targeted link appears. Here’s where UTM parameters become invaluable.

Hubspot 95

Hubspot Contacts Multi-Channel PPC 95

Hubspot

APRIL 29, 2019

To help inspire your marketing team and kick-start your 2019 digital marketing strategy, we've cultivated a comprehensive list of digital marketing tips from marketers here at HubSpot. Ari Plaut, a Product Marketer at HubSpot, suggests: "Keep on top of the pulse of the customer, and hold yourself accountable to it. Know your customer.

Hubspot 101

Hubspot Tips Paid Search Agency Work Management 101

SmartBug Media

DECEMBER 8, 2020

Therefore, the choice of where to put your blog, on HubSpot or WordPress , should in most cases be answered by the question, “Which platform am already hosting my main website on?”. These plugins allow server caching, file minification, image lazy loading, and other features that are not inherent in the HubSpot ecosystem. Post Editing.

Hubspot 86

Hubspot CMS Development Marketing Automation Services Top of Funnel 86

Marketing Insider Group

NOVEMBER 8, 2022

How many external links and backlinks are included? Failing to Focus on Link Building. Contrary to popular belief, linking to websites other than your own will actually drive traffic to your business as opposed to away. Link building provides your readers with references and enhances credibility. Image Source: HubSpot.

Marketing Budget Creation 303

Marketing Budget Creation Content Marketing Lead Scoring Lead Ranking 303

SmartBug Media

FEBRUARY 27, 2023

HubSpot SEO and CMS are two of the most popular tools used by businesses today. SEO stands for search engine optimization , which is the process of optimizing webpages, content, and links to help businesses rank higher in search engine results pages (SERPs). HubSpot’s CMS is first and foremost marketing-focused.

CMS Development 96

CMS Development SEO Enterprise Management Hubspot 96

Webbiquity

APRIL 3, 2018

Organic search accounts for a third of all traffic to B2B websites on average, according to HubSpot. Okay, but do keywords still matter? So while “keyword stuffing” is a practice long dead and buried, it’s still important to have keyword phrases show up in your URL, headings, meta title, and page text.

Keywords 247

Keywords SEO Wikipedia Fulfillment 247

Envy

NOVEMBER 8, 2021

Once upon a time, B2B marketers would carefully select a list of individual keywords to target and write content on that would increase their chances of ranking on Search Engine Results Pages (SERP). For the next post, they’d choose a different keyword. For the next post, they’d choose a different keyword. The result?

Keywords 118

Keywords SEO SERP B2B Thought Leadership 118

Hubspot

APRIL 9, 2020

In the most recent HubSpot Research survey, 64% of marketers actively invest in SEO. According to HubSpot Research, page speed and mobile optimization are the most utilized tactics for SEO. Historically, the name of the SEO game was finding the intersection where high volume and low competition keywords meet.

Hubspot 89

Hubspot SEO Acquisitions Trends 89

Hubspot

JULY 23, 2020

For instance, HubSpot has the Partner program, which offers unique benefits, including co-marketing opportunities. HubSpot Academy gives educational value to its audiences, so it was a great channel for partners to get involved. Having settled on the experiment, HubSpot's team then needed to stop and think through possible speed bumps.

Hubspot 80

Hubspot Campaigns Advertising Agencies Work Management 80

Hubspot

SEPTEMBER 17, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. Sometimes, these exploratory keywords exist in relation to an existing solution: “Canva alternatives”. This means it’s both a high traffic and high intent keyword.

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Hubspot

MAY 17, 2021

Nelson Chacon, the principal marketing manager of YouTube at HubSpot, says, "Don't sell, help. Nowadays, to optimize your videos you should pay attention to what your audience is searching for and add those keywords in your title and description. However, this doesn't mean you should just post a link on your Facebook or Instagram page.

Youtube 99

Youtube Hubspot Tactics Video Marketing 99

Tomorrow People

MAY 5, 2012

The Hubspot page analysis and grader tools have been combined to give a great dashboard for ensuring your pages are search engine optimised , attracting visitors to your website and converting those visitors into Leads and Customers. Total inbound links to your pages. Ranked Keywords. Inbound Links. Dashboard view.

Hubspot 120

Hubspot SEO Lead Scoring Lead Ranking 120

Hubspot

MAY 28, 2018

A lot of marketers want to know: how does HubSpot optimize for search? Gone are the days when the searcher typed in simple keywords. At HubSpot, our blogging team realized this shifting behavior, so they altered our blog strategy to focus on topic clusters , instead of specific keywords. Go ahead, try it for yourself!

Lead Ranking 77

Lead Ranking Lead Scoring Hubspot Google 77

Hubspot

FEBRUARY 22, 2019

billion search queries on Google everyday , paid Google search -- where you pay Google to advertise your content on SERPs for relevant keywords -- is one of the most popular and effective types of online advertising. From a fifty-thousand foot view, you win ad impressions on Google by bidding on keywords. With over 3.5 Quality Score.

Hubspot 74

Hubspot Cost Google Process 74

Hubspot

DECEMBER 12, 2019

HubSpot's SEO strategist Aja Frost explains what the addition of podcasts will mean: "This will definitely have an impact on SEO.". Frost says, "Search is a zero-sum game — there's a set amount of space on the SERP, so every new search feature, like a podcast carousel, means there's less space for the traditional blue links.".

Hubspot 99

Hubspot SEO Design SERP 99

Webbiquity

MARCH 13, 2019

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. And links are a critical part of rising in the search engine rankings.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Optinmonster

MARCH 22, 2024

HubSpot analyzed comment, view and link data from over 100,000 blog posts. What they found about the correlation between blog posts and views/links was fascinating. As you can see, they found that there is no correlation between the number of comments on a post and the number of links that post got. He found that approx.

Correlation 76

Correlation Lead Ranking Lead Scoring Traffic 76

Marketing Insider Group

NOVEMBER 9, 2020

That’s right, for just $8,000 per month, you can get a content marketing strategy , a year’s worth of content ideas , an SEO audit and keyword strategy , external link building, conversion funnel development, and paid promotion to reach all the new people you need to grow your business. Keyword Research and SEO Audits.

Marketing Budget 292

Marketing Budget Paid Content Budget Programs Marketing Budget Creation 292

Optinmonster

FEBRUARY 21, 2024

All of these related Google searches are LSI keywords that you can weave into your post. Another great tool you can use to find LSI keywords is LSI Graph. Just plug in your main keyword, and it will generate a list of related keywords. Crosslinking simply means that your new blog posts include links to older blog posts.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

DAGMAR Marketing

APRIL 15, 2022

It is predicted that Google processes approximately 63,000 search queries every second ( HubSpot ) 70 percent of marketing experts believe that SEO yields better results than PPC ( SERPWATCH ) 49 percent of respondents say that organic search has the highest return on investment (ROI) of any marketing channel ( Search Engine Journal ).

Statistics 94

Statistics SEO POS Lead Scoring 94

BOP Design

SEPTEMBER 7, 2021

Source: HubSpot). Source: HubSpot). Source: HubSpot). Source: HubSpot). Read more: SEO and buying intent – how to find keywords than convert. Source: HubSpot). Source: HubSpot). Source: HubSpot). Source: HubSpot). Sources: HBR: [link]. HubSpot: [link].

Stats 106

Stats Work Management B2B Marketing Marketing Management 106

SmartBug Media

DECEMBER 19, 2022

A foundation for putting together a strong keyword and content strategy. An understanding of the KPIs you need to determine if your keyword and content strategy is performing. Keyword Research. Keyword Research Practices to Follow. Your keyword research should support this goal, not overshadow it. Keyword Stuffing.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

Hubspot

JULY 25, 2019

During that era, there was some crazy stuff going on involving stuffing keywords into content, bad website navigation, and just plain ol' outdated design. When I joined HubSpot, I partnered with our SEO team to design online experiences that could grow organic traffic to our website at scale.

Design 69

Design Hubspot SEO Lead Ranking 69

Contently

APRIL 4, 2023

There’s nothing worse than going to a website and realizing the link you clicked on is four years old, and all the information within the article is terribly outdated. Prioritize updating pieces that are not ranking highly and are attempting to rank for important keywords to your brand.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155

FMG Suite

APRIL 25, 2024

It’s also the most powerful social channel for lead generation, according to HubSpot—surpassing both Facebook and Twitter combined: 4. Then, optimize it by filling out all the relevant information on your dashboard, alongside social media links, a logo, team images, and a description of your business.

Planning 52

Planning Marketing Management Marketing & Strategy Social Media 52

Sprout Social

JULY 1, 2021

People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. B2B SEO is the online practice of using various techniques – like keyword research and a page’s metadata – to reach the decision-makers of a company. Don’t ignore low-volume and long-tail keywords. What is B2B SEO?

SEO 125

SEO Top of Funnel Buyer Personas B2B 125

Hubspot

APRIL 20, 2021

You pick keywords related to your business, create content with those keywords, and you’re set to watch your site grow — a simple three-step process, right? In this post, we’ll hear inspiring stories from HubSpot clients that have used our SEO tools to achieve business success. Beacon Digital Marketing.

CMS Development 94

CMS Development SEO Marketing & Strategy Paid Search Agency 94

Martech Advisor

MARCH 31, 2020

The platform's AI capabilities identify, classify, and route questions from Messenger to the appropriate customer service agent while flagging messages as urgent depending on keywords used. HubSpot Integrates With Jira. Audio Playback and Anchor Links enable marketers to create immersive experiences and seamless user experiences.

Hubspot 75

Hubspot Marketing Budget Features Work Management 75

Outgrow

MARCH 18, 2024

It lets you track your keyword rankings, backlinks, and advertising campaigns. Example: Why So Serious, a marketing agency, used SEMrush to help their client resolve technical issues, find profitable keywords, and create winning content. This resulted in a 44% increase in organic traffic and an 1143% improvement in keyword rankings.

Marketing Attribution 52

Marketing Attribution Paid Content Budget Programs Analytics 52

Outgrow

MARCH 18, 2024

It lets you track your keyword rankings, backlinks, and advertising campaigns. Example: Why So Serious, a marketing agency, used SEMrush to help their client resolve technical issues, find profitable keywords, and create winning content. This resulted in a 44% increase in organic traffic and an 1143% improvement in keyword rankings.

Marketing Attribution 52

Marketing Attribution Paid Content Budget Programs Analytics 52

Hubspot

NOVEMBER 5, 2020

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. The goal is for potential users to see HubSpot mentioned in all or most of the pages that rank in Google top results for those keywords. Surround Sound vs. SEO.

SERP 80

SERP Marketing Automation Services Work Management Lead Scoring 80

ClearVoice

APRIL 5, 2024

Maybe you’ve some expired links that are affecting your SEO. Using tools like HubSpot or Google Analytics, you can look at your website’s analytics and see which content generates the most page views, which content your visitors spend the most time reading, and which content results in the most conversions.

Ideal Customer Profiles 52

Ideal Customer Profiles Digital Asset Management Content Work Management 52

Go Beyond SEO

JANUARY 25, 2024

The reality of the modern internet era dictates that visibility is the currency of growth, and it’s here that SEO Consultant services—encompassing keyword research, on-page optimization, link building, and bespoke content creation—become indispensable.

Consulting 60

Consulting SEO Lead Ranking Lead Scoring 60

Hubspot

APRIL 21, 2021

In this post, hear from HubSpot content strategists and marketers about the types of content that bring in the most non-organic traffic as inspiration for creating your own. Bump says, “People love to share, link to, or read up on new data that impacts their career, industry, or lives in some way. Data-Driven Content.

Traffic 101

Traffic Organization Content Thought Leadership 101

Top Rank Marketing

NOVEMBER 13, 2023

So, instead of cramming your blog post full of keywords, write something that is actually useful to your customers and you will be rewarded with additional organic traffic. Research has shown that organic search accounts for more than half of all website traffic. If your content comes across as salesy and pushy, readers will move on quickly.

B2B Marketing 114

B2B Marketing Top of Funnel Content Marketing Branding 114