Remove Google Remove Mobile Marketing Remove PPC Remove Case Studies
article thumbnail

Powering On-Page SEO and PPC to Boost SaaS Website Traffic

FunnelEnvy

The rise of AI set off a series of shockwaves in the SEO services industry while handing Google the first serious threat in years to its preeminence. Many companies are re-evaluating their marketing strategies, from social media marketing to SaaS SEO strategy. Mobile-friendly sites will show up higher in search results.

article thumbnail

How To Optimize Your Landing Page For Better PPC

Unbounce

As you may have heard, Pay-Per-Click (PPC) is a competitive game. PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. billion in revenue from Google Ads alone the year before. Retargeting.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Get Quick Results With SEO Sprints: The DriveSafe Case Study

Moz

I will show you how you can use Google’s ability to index and rank faster to your advantage. Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. But first, let's have a look at the layout on page one of Google (for most queries). Examples are Google Flights or Google Hotels.

article thumbnail

How automation solves the problem of product feed and retail ad management

ClickZ

30-second summary: Channable is a global retail platform that enables digital marketers, brands, and online retailers to effectively automate and manage their online retail sales. Channable is a global retail platform that enables digital marketers, brands, and online retailers to effectively automate and manage their online retail sales.

article thumbnail

It’s True. Google Ads Do Affect Organic Search Results.

LeadSquared

We kept puzzling for months whether it is purely the organic traffic, or the spike in traffic is due to our increased spend on PPC (Pay Per Click) ads. So, whenever we ran PPC campaigns , we got more organic traffic and leads. But when we stopped the PPC campaign, the traffic and lead volume would also drop. Key Findings.

article thumbnail

7 Ways Email Marketing Can Help You Double Your SEO Results

SendX

Marketers often prioritize their website and link-building strategy to improve SEO results. Read on to learn more about email marketing, SEO, and seven strategies for leveraging email marketing for your SEO efforts. Because Google uses algorithms with hundreds of ranking factors, your approach to SEO should be holistic.

article thumbnail

7 Ways Email Marketing Can Help You Double Your SEO Results

SendX

Marketers often prioritize their website and link-building strategy to improve SEO results. Read on to learn more about email marketing, SEO, and seven strategies for leveraging email marketing for your SEO efforts. Use Content That Is Mobile Friendly. Why Should You Invest Into SEO? Make it Personal with a Video.