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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

Many go-to-market professionals already use intent data to spot prospects that are interested in their products or services. Let’s break down a few examples to show how intent can be your crystal ball. Armed with our intent signals, you can reach out to prospects right when they need you — and before your competitors.

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Demystifying Buyer Intent Data: 3 Tiers of Actionable Insights

Zoominfo

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Know Which Intent Data is Trustworthy?

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Utilizing BIMI to display your logo in subscribers’ mailboxes

ConvertKit

Enter BIMI, or Brand Indicators for Message Identification, a text record that lives in your DNS records and helps verify your email address against phishers with malicious intent. 17:38] – Aside from setting up a strict DMARC record, if you’re a ConvertKit user, you have to set up a verified sending domain. [19:51] Alyssa Dulin.

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Email Spam Trigger Words: How you can avoid spam filters

Vision6

This means clearly displaying your unsubscribe button at the end of your email – don’t try hiding it by making the font too small to even read. To avoid being flagged by spam filters, ensure that you maintain a balanced and intentional tone in your emails. What causes emails to be flagged as spam?

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The Straightforward Guide to the Google Display Network

Hubspot

Millions of dollars are poured into the Google Display Network (GDN) every day. Though the audience intent is not as strong, you get a much lower cost-per-click, and many more impressions. Why Use the Google Display Network? The Google Display Network is first and foremost a tool for prospecting and brand awareness.

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Executing a Domain Migration: An Inside Look From OnLogic (Formerly Logic Supply)

Moz

We want to share our story, the steps we took to prepare for this major change, and some things we learned along the way about what it takes to execute a successful domain transition (with minimal impact on organic results) in an effort to help those facing the same challenge. Redirect strategy for the main brand domain.

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5 Important Observations about the Evolution of Google SGE in March 2024

Brightedge

A New Intent-Based Module Emerged In March, BrightEdge Generative Parser™ unveiled a new SGE feature—a module that empowers users to craft an itinerary through a singular query. This strategic development in SGE is pivotal, particularly as intent-based results stand as a cornerstone of Perplexity. When will SGE Go to General Release?

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