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CTV Advertising FAQs

Porch Group Media

A CTV device is one that connects to or is embedded in a television supporting video streaming services like a SmartTV, Xbox, Roku, Apple TV, etc. Many times, the apps and services are less expensive than traditional cable, so cutting ties to the expensive service tethered to your home TV is a no-brainer for those on the move.

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How AI Improves Audience Engagement For Streaming Services

Salesforce Marketing Cloud

It’s a challenging time for streaming services. Nearly half of consumers say streaming services are too expensive and nearly a third plan to trim back on their subscriptions, with prime demographics leading the way on the cutbacks — 62% of millennials and 57% of Gen Z. But those days appear to be numbered.

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3 Steps Financial Services Marketers Need to Take in 2020

Brandpoint

As the business world continues to work its way through the effects of the coronavirus, savvy financial services providers are switching up their marketing strategies to reflect new priorities. Those with a product or service well-suited for difficult times must, meanwhile, tread lightly, lest customers think they’re exploiting tragedy.”.

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4 Ways Building Materials Manufacturers Can Benefit From a Blog

Navigate the Channel

Clear, understandable responses demonstrate your commitment to customer service and help foster lasting relationships. Reach a Different Demographic Consider your ideal customer, the one most likely to purchase your products. FAQs Why should I start a blog? Remember to promptly respond to comments and questions from readers.

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How to Humanize Your Brand with Authentic Content

Marketing Insider Group

And, prospects will feel more comfortable asking your employees questions about your products and services. Not only will this strategy build confidence in your brand, but more importantly, your conversations can be a rich source of content ideas for blog posts, podcasts, videos, FAQ pages, white papers, and ebooks.

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From Insight to Impact: Harness the Potential of B2B Data

Binary Demand

Cleansing B2B Data Keeping B2B Data Secure Maintaining High B2B Data Quality Conclusion FAQ’s [ps2id id=’b2b-data-types’ target=”/]What are The Different Types of B2B Data? Technographic Data “Technographics” is a term coined by combining “technology” and “demographics.”

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The Importance of a Website Traffic Analysis

Blue Flame Thinking

Your website is the most visible view of your brand and products or services. Understanding your website demographics and analytics is a critical step in using data to make decisions. Prospects and clients are visiting to learn more about you and engage. What action are they taking? Who Is Visiting Your Site?

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