INDUSTRY INSIGHTS YOUR PEERS ARE READING
My newest post on Medium covers what you may consider the seven deadly sins of product demos. We have all seen how online demos for B2B SaaS products can become terrible hour-long sessions that don’t lead to any interesting conclusion and it might be time to re-evaluate how your own sales reps are handling their own demos. The full article is here: https://medium.com/@danielkuperman/product-demos-that-dont-suck-46b33317d8f4#.yrgg4z958. MORE
The post Request a Demo appeared first on inPowered blog MORE
With video marketers earning 66% more qualified leads per year and a 54% increase in brand awareness, it’s clear video marketing is the future and product demo videos are a lucrative path forward. Do you have $7000 or $80,000 to make this product demo video? MORE
I’ve listened in on a lot of sales demos. What I uncovered was an entire methodology that hasn’t necessarily been written about -- that of a proactive, interactive demo. Here are some pro tips I came away with for delivering demos that will wow your prospects. MORE
The post 4 Tactics for Better Cold Sales Emails—Because No, Prospects Don’t Want a Demo appeared first on Kapost Content Marketing Blog. “Hi marketer, this is someone you’ve never spoken to, calling to interrupt your busy day by spewing a generic sales pitch about a product you’ve never heard of. Did I catch you at a good time?” ” Who in their right mind would actually answer, “Yes, let’s chat!” to such an unwelcome intrusion ? MORE
Then, they ask if I have time for a 30-minute demo. In response to this segment of the speech, one of the attendees (who is in sales) emailed me and asked, “ What would your suggestion be on how we fill top of the funnel (tofu) if we do not suggest a demo? MORE
So why doesn’t anyone want a demo? “It’s A lot of companies struggle to get prospects to show up to sales demos. It’s time to ditch the product demo. The modern sales software demo is value-based, and focused on use cases that address the prospect’s unique and specific problems. MORE
In October 2010, I got the news that no healthy 24 year old wants to hear: I was diagnosed with Stage 4 Hodgkin's Lymphoma Nodular Sclerosis. To put it in simply: I had cancer. The doctor found a tennis ball sized mass in the corner of my chest that left no room for misinterpretation. MORE
The post No, I Do Not Want To See Your Demo appeared first on Marketing Insider Group. A few weeks ago I had the privilege and opportunity to deliver the closing keynote for the B2B Summit in London. MORE
When you’re talking about proactive engagement based on buyer intent, you’re NOT talking about product demos. The product demo. Then there’s the actual demo. where they have a little demo station. Read it: 5 Steps to a Killer Demo. MORE
Every month, Salesforce sponsors a fun head-to-head competition between 4-6 partner vendors, who each get 3 minutes to present a live demo of their app. Watch the Demo Jam Below to See the Demo for Yourself. MORE
e-Spirit wins the Salesforce Demo Jam by transforming product pages into shoppable, experience-driven commerce MORE
Anecdotally, I’ve been noticing a minor trend in technology marketing circles of late – namely, that a high percentage of demand generation campaigns seem to be presenting a product demo as the primary offer. Worse yet, I fear the condition (let’s call it “demo-itis”) may be contagious. MORE
Here are some other areas where virtual products or SaaS marketing has perks: Online Demos. When you have a virtual product, it’s much easier to do online demos or walk-throughs for clients because the product itself is online, so users can actually experience it in real time, instead of imagining what it’s like physically (like you would for a virtual tour of an office building, for example). This makes setting up live demos easy and painless on both ends. MORE
Not able to satisfy my Curious George-like curiosity any other way, I did some research to find out what companies are reporting from their use of free samples, product demos and the like. Here are some key takeaways: Demos can help set accurate expectations about your product or service. . While it’s nice to see a mass of responses to a demo or free trial offer, the hope is that those responders turn into real revenue. I know way too much about Curious George. MORE
This is the first post in the series What Questions to Ask in a Marketing Automation Demo. . You’ve spent some time researching different marketing automation tools and now you’re finally ready to move on to the demo stage. Questions play a huge role in demos. Request a Demo! MORE
I’ve sat in on many webinars and on-demand demo s. This applies to software demos. I’ve seen many demos that have tried to show me how easy it is to use the interface without showing me interesting data or other examples to use it on. MORE
Create authentic AR and VR experiences that are relevant to real-world B2B environments. MORE
When leads come in from a web form, the demo and the deal should be a slam dunk, right? Revive demo no-shows. All of those case studies and personalized emails you sent, and this lead didn’t even bother to show up for the demo. MORE
Register for this month’s Salesforce Demo Jam competition on April 19 for a quick, unscripted, live demo of how you can use HG Data Technographics in Salesforce to improve your sales and marketing outreach. What is a Demo Jam? MORE
Author: Alexandra Nation Ah, my first software demo–I remember it like it was yesterday (it was four years ago). If you’re in a client-facing role and looking to improve your demo and presentation skills, this blog post is for you. When you deliver your demo, pause early and often. MORE
Last week, three of our stellar Data Scientists and Machine Learning Engineers, Andrew Brooks, Jiwei Cao, and Li Dong, spoke at the Seattle Unified Analytics Workshop to offer a glimpse into how Outreach is using machine learning to help our reps sell better. Selling Smarter with Data. MORE
Demo Resources Videos MORE
A carefully crafted demo video can speed up the sales cycle, save your sales engineering team hours, and help weed out unqualified leads–inevitably giving your sales pipeline better velocity and improved accuracy. Are you already using a video-first approach when it comes to demos? MORE
Display at home page News MORE
This week we’re going to talk about product demo videos – how to create one that’s engaging, informative, and drives conversions! First off, I want to take a minute and discuss the difference between an explainer video, and a demo video. MORE
Needless to say, when our marketing team approached me to participate in Salesforce’s “ Apps and More ” Demo Jam I was ecstatic. Salesforce Demo Jams are product demo competitions where four to six vendors get to demonstrate their product live for three minutes. MORE
Kaon President and CEO Gavin Finn and CTO and Founder Joshua Smith provided demos of the industry-leading Kaon AR® and Kaon VR® for the enterprise. To see what attendees experienced during the Kaon VR® demo, check out this video from Dell EMC at Cisco Live. Click here to schedule a demo! MORE
This is the second post in the series Being Prepared in a Marketing Automation Demo. . One of the most important questions you can ask in a marketing automation demo is, “What processes does your company have in place to make our relationship feel more like what it should be: a partnership?” MORE
Product demos are anxiety-inducing for even the most experienced B2B sales reps. After all, a product demo is a critical part of the sales process. Think about it, a prospect uses the demo to learn whether or not your service is right for their needs. MORE
The post Marketing Speaker Demo Video – Mac McIntosh appeared first on Sales Lead Insights. Normally I don’t directly promote my own services in this blog. I hope you don’t mind, but this time I’m making an exception. I promise to deliver more business-to-business marketing how-to information starting with my next blog post. Thanks. – Mac Do you need an engaging and effective marketing speaker for your next meeting or […]. MORE
It’s also a great symbol for what your website’s demo video should be. A great demo video is the front door of your website. At Bizible, we recently created a demo video and learned a lot in the process. When Do You Need To Update Your Demo Video? MORE
As a sales consultant, help your reps and be bold—think differently—and try sleeping through a demo. Not every customer needs a full-fledged demo. While your customer watches your pre-recorded custom demo, you could be anywhere, like focusing on more important demos. Which begs the question, if this works (it does), then why do we give everyone big, full-length demos anyway? And here are a few ways to use it: 4 types of micro-demo video content. MORE
The post Marketing Speaker Demo Video – Mac McIntosh appeared first on Sales Lead Insights. Normally I don’t directly promote my own services in this blog. I hope you don’t mind, but this time I’m making an exception. I promise to deliver more business-to-business marketing how-to information starting with my next blog post. Thanks. – Mac Do you need an engaging and effective marketing speaker for your next meeting or […]. MORE
Demo Resources Videos MORE
How many times have you run an awesome demo that didn’t close? Today, I’m going to show you how to run demos that convert into closed deals. We’ll talk about the five stages of a good demo, and what to do and not to do, at each stage. tive Sales Demo. MORE
For the second year in a row, Conversica picked up the 1st place award at the Dreamforce Demo Jam. ” View a video of Conversica’s award-winning preacher and AI gospel choir Demo Jam performance at Dreamforce 2018 below. Dreamforce 18 Demo Jam. MORE
Let’s face it; a live product demo is a tough sell. As an unvarnished display of your product’s capabilities, a product demo is only ever going to appeal to prospects at the latter stages of the selling cycle. Sell the demo, not the product. Treat the demo like an event. MORE
The argument over whether or not to gate content is a hotly debated issue in the world of demand generation. Gating your content refers to the practice of requiring visitors to provide you with personal information before they can access your content. MORE
Demo Related Topics DiscoverOrg
MAY 29, 2019
So why doesn’t anyone want a demo? “It’s A lot of companies struggle to get prospects to show up to sales demos. It’s time to ditch the product demo. The modern sales software demo is value-based, and focused on use cases that address the prospect’s unique and specific problems.
DiscoverOrg
OCTOBER 10, 2018
How many times have you run an awesome demo that didn’t close? Today, I’m going to show you how to run demos that convert into closed deals. We’ll talk about the five stages of a good demo, and what to do and not to do, at each stage. tive Sales Demo.
The Effective Marketer
NOVEMBER 30, 2016
My newest post on Medium covers what you may consider the seven deadly sins of product demos. We have all seen how online demos for B2B SaaS products can become terrible hour-long sessions that don’t lead to any interesting conclusion and it might be time to re-evaluate how your own sales reps are handling their own demos. The full article is here: https://medium.com/@danielkuperman/product-demos-that-dont-suck-46b33317d8f4#.yrgg4z958.
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explaining or move straight to a demo. demo, focus on the big picture. Best Practices for Selling to. Government Agencies WWW.MARKETJOY.COM Contact: +1 484-302-0110. hello@marketjoy.com The US government spends over $235 billion on. goods and services each year.
Sales Lead Insights
JUNE 14, 2018
The post Marketing Speaker Demo Video – Mac McIntosh appeared first on Sales Lead Insights. Normally I don’t directly promote my own services in this blog. I hope you don’t mind, but this time I’m making an exception. I promise to deliver more business-to-business marketing how-to information starting with my next blog post. Thanks. – Mac Do you need an engaging and effective marketing speaker for your next meeting or […].
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Lead Liaison
OCTOBER 6, 2016
This is the first post in the series What Questions to Ask in a Marketing Automation Demo. . You’ve spent some time researching different marketing automation tools and now you’re finally ready to move on to the demo stage. Questions play a huge role in demos. Request a Demo!
Hubspot
JUNE 12, 2019
With video marketers earning 66% more qualified leads per year and a 54% increase in brand awareness, it’s clear video marketing is the future and product demo videos are a lucrative path forward. Do you have $7000 or $80,000 to make this product demo video?
The Point
JUNE 10, 2013
Anecdotally, I’ve been noticing a minor trend in technology marketing circles of late – namely, that a high percentage of demand generation campaigns seem to be presenting a product demo as the primary offer. Worse yet, I fear the condition (let’s call it “demo-itis”) may be contagious.
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to demo / MQL; MQL to opportunity; and opportunity to sale. 1How B2B Marketing. is Changing in 2018 Insights on Priorities, Tactics, and Challenges. from SMB Marketing Leaders Brought to you by 2Introduction This study examined priorities, challenges, and trends for B2B marketers.
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Lead Liaison
NOVEMBER 1, 2016
This is the second post in the series Being Prepared in a Marketing Automation Demo. . One of the most important questions you can ask in a marketing automation demo is, “What processes does your company have in place to make our relationship feel more like what it should be: a partnership?”
ANNUITAS
JULY 14, 2016
Then, they ask if I have time for a 30-minute demo. In response to this segment of the speech, one of the attendees (who is in sales) emailed me and asked, “ What would your suggestion be on how we fill top of the funnel (tofu) if we do not suggest a demo?
Marketing Insider Group
AUGUST 15, 2016
The post No, I Do Not Want To See Your Demo appeared first on Marketing Insider Group. A few weeks ago I had the privilege and opportunity to deliver the closing keynote for the B2B Summit in London.
Conversica
SEPTEMBER 27, 2018
For the second year in a row, Conversica picked up the 1st place award at the Dreamforce Demo Jam. ” View a video of Conversica’s award-winning preacher and AI gospel choir Demo Jam performance at Dreamforce 2018 below. Dreamforce 18 Demo Jam.
The Point
SEPTEMBER 24, 2012
Let’s face it; a live product demo is a tough sell. As an unvarnished display of your product’s capabilities, a product demo is only ever going to appeal to prospects at the latter stages of the selling cycle. Sell the demo, not the product. Treat the demo like an event.
HG Data
APRIL 20, 2018
Every month, Salesforce sponsors a fun head-to-head competition between 4-6 partner vendors, who each get 3 minutes to present a live demo of their app. Watch the Demo Jam Below to See the Demo for Yourself.
Kaon
MARCH 1, 2017
Create authentic AR and VR experiences that are relevant to real-world B2B environments.
Outreach
APRIL 23, 2019
Last week, three of our stellar Data Scientists and Machine Learning Engineers, Andrew Brooks, Jiwei Cao, and Li Dong, spoke at the Seattle Unified Analytics Workshop to offer a glimpse into how Outreach is using machine learning to help our reps sell better. Selling Smarter with Data.
Kaon
AUGUST 9, 2017
Kaon President and CEO Gavin Finn and CTO and Founder Joshua Smith provided demos of the industry-leading Kaon AR® and Kaon VR® for the enterprise. To see what attendees experienced during the Kaon VR® demo, check out this video from Dell EMC at Cisco Live. Click here to schedule a demo!
E-Spirit
SEPTEMBER 26, 2018
e-Spirit wins the Salesforce Demo Jam by transforming product pages into shoppable, experience-driven commerce
bizible
JULY 14, 2016
It’s also a great symbol for what your website’s demo video should be. A great demo video is the front door of your website. At Bizible, we recently created a demo video and learned a lot in the process. When Do You Need To Update Your Demo Video?
Vidyard
SEPTEMBER 25, 2015
This week we’re going to talk about product demo videos – how to create one that’s engaging, informative, and drives conversions! First off, I want to take a minute and discuss the difference between an explainer video, and a demo video.
HG Data
JULY 22, 2018
Needless to say, when our marketing team approached me to participate in Salesforce’s “ Apps and More ” Demo Jam I was ecstatic. Salesforce Demo Jams are product demo competitions where four to six vendors get to demonstrate their product live for three minutes.
Vidyard
JUNE 21, 2018
A carefully crafted demo video can speed up the sales cycle, save your sales engineering team hours, and help weed out unqualified leads–inevitably giving your sales pipeline better velocity and improved accuracy. Are you already using a video-first approach when it comes to demos?
Conversica
JANUARY 15, 2019
Display at home page News
Zoominfo
JULY 23, 2018
Product demos are anxiety-inducing for even the most experienced B2B sales reps. After all, a product demo is a critical part of the sales process. Think about it, a prospect uses the demo to learn whether or not your service is right for their needs.
Modern B2B Marketing
MAY 9, 2016
Author: Alexandra Nation Ah, my first software demo–I remember it like it was yesterday (it was four years ago). If you’re in a client-facing role and looking to improve your demo and presentation skills, this blog post is for you. When you deliver your demo, pause early and often.
HG Data
APRIL 11, 2018
Register for this month’s Salesforce Demo Jam competition on April 19 for a quick, unscripted, live demo of how you can use HG Data Technographics in Salesforce to improve your sales and marketing outreach. What is a Demo Jam?
Evergage
SEPTEMBER 28, 2018
The argument over whether or not to gate content is a hotly debated issue in the world of demand generation. Gating your content refers to the practice of requiring visitors to provide you with personal information before they can access your content.
Hubspot
SEPTEMBER 12, 2013
I’ve listened in on a lot of sales demos. What I uncovered was an entire methodology that hasn’t necessarily been written about -- that of a proactive, interactive demo. Here are some pro tips I came away with for delivering demos that will wow your prospects.
Kapost
OCTOBER 28, 2016
The post 4 Tactics for Better Cold Sales Emails—Because No, Prospects Don’t Want a Demo appeared first on Kapost Content Marketing Blog. “Hi marketer, this is someone you’ve never spoken to, calling to interrupt your busy day by spewing a generic sales pitch about a product you’ve never heard of. Did I catch you at a good time?” ” Who in their right mind would actually answer, “Yes, let’s chat!” to such an unwelcome intrusion ?
DiscoverOrg
APRIL 17, 2019
When you’re talking about proactive engagement based on buyer intent, you’re NOT talking about product demos. The product demo. Then there’s the actual demo. where they have a little demo station. Read it: 5 Steps to a Killer Demo.
Outreach
MAY 11, 2018
In October 2010, I got the news that no healthy 24 year old wants to hear: I was diagnosed with Stage 4 Hodgkin's Lymphoma Nodular Sclerosis. To put it in simply: I had cancer. The doctor found a tennis ball sized mass in the corner of my chest that left no room for misinterpretation.
DiscoverOrg
JULY 3, 2018
When leads come in from a web form, the demo and the deal should be a slam dunk, right? Revive demo no-shows. All of those case studies and personalized emails you sent, and this lead didn’t even bother to show up for the demo.
Bulldog Solutions
JUNE 20, 2016
Not able to satisfy my Curious George-like curiosity any other way, I did some research to find out what companies are reporting from their use of free samples, product demos and the like. Here are some key takeaways: Demos can help set accurate expectations about your product or service. . While it’s nice to see a mass of responses to a demo or free trial offer, the hope is that those responders turn into real revenue. I know way too much about Curious George.
Vidyard
NOVEMBER 6, 2017
As a sales consultant, help your reps and be bold—think differently—and try sleeping through a demo. Not every customer needs a full-fledged demo. While your customer watches your pre-recorded custom demo, you could be anywhere, like focusing on more important demos. Which begs the question, if this works (it does), then why do we give everyone big, full-length demos anyway? And here are a few ways to use it: 4 types of micro-demo video content.
Biznology
JUNE 30, 2017
I’ve sat in on many webinars and on-demand demo s. This applies to software demos. I’ve seen many demos that have tried to show me how easy it is to use the interface without showing me interesting data or other examples to use it on.
KoMarketing Associates
JULY 12, 2018
Here are some other areas where virtual products or SaaS marketing has perks: Online Demos. When you have a virtual product, it’s much easier to do online demos or walk-throughs for clients because the product itself is online, so users can actually experience it in real time, instead of imagining what it’s like physically (like you would for a virtual tour of an office building, for example). This makes setting up live demos easy and painless on both ends.
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